cloud technology 25 Aug 2023
Rivery, the complete SaaS ELT platform, today announced acceptance into the Amazon Web Services (AWS) Independent Software Vendor (ISV) Accelerate Program, a co-sell program for AWS Partners who provide software solutions that run on or integrate with AWS.
Additionally, Rivery has been accepted into the Global Startup Program, an invite-only go-to-market program supporting mid-to-late stage startups that have raised institutional funding, achieved product-market fit, and are ready to scale.
These programs provide assistance to select partners that AWS believes will help their clients succeed in the cloud. They help partners drive new business and accelerate sales cycles by providing co-sell incentives and connecting the participating ISVs with the AWS Sales organization. They also help ensure permanent alignment in product development between the ISV and the AWS ecosystem.
This partnership will serve joint customers by giving them full visibility, flexibility and scalability to build and deploy end-to-end ELT data pipelines faster, simplifying complex data integration and streamlining data orchestration processes. It may also provide certain customers with modest discounts in the form of AWS credits if they purchase Rivery through AWS Marketplace.
Rivery has over 200 built-in connectors, pre-built and bespoke data models, and end-to-end orchestration of data transformation pipelines utilizing AWS Services. Redshift users can now automate their entire ELT workflows with almost zero effort. Using Rivery Kits, it takes just a few clicks to bring data from common sources such as Twitter, TikTok, and Facebook Ads into Redshift. End users gain a complete view of their marketing campaigns using their favorite analytics and BI tools, helping them deliver business value faster. With less time spent managing data and more time spent answering business-critical questions, Rivery empowers data teams to do more with less.
"Rivery's tight integration with AWS enabled us to seamlessly run all of our marketing data integrations using our AWS native settings, starting with the seamless transaction through AWS Marketplace," said Roi Assa, BI & Data Director, 888 Holdings.
This strategic partnership comes at a crucial point in time. Organizations are tired of duct-taping four or five third-party tools together with AWS web services to run and orchestrate end-to-end pipelines in the modern data stack. Rivery's platform lowers the learning curve and the technical skillset needed to build enterprise-grade pipelines without associated maintenance overhead.
Rivery's admission to the ISV Accelerate and Global Startup Programs, combined with Rivery's AWS Marketplace offerings, allows companies all over the world to rapidly evaluate and procure Rivery. Rivery also holds Foundational Technical Review (FTR) compliance to meet AWS best practice standards for stability and scalability.
"In the past few years, the data economy and SaaS market has seen a major shift. More organizations are striving to be data-driven, yet delivering business value remains a huge challenge," says Itamar Ben Hemo, CEO and co-founder at Rivery.
"With less budget and resources, data teams are feeling the heat. They need to deliver, and they need to deliver fast. By partnering with AWS we will provide the flexibility and efficiency organizations and data teams need to thrive, perform better and deliver the data their organization so heavily relies on for strategic decision-making and success. We're thrilled to be able to give AWS customers a solution to power up their cloud data integration and entire operations."
security 25 Aug 2023
Zayo Group Holdings, a leading global communications infrastructure provider, announced its annual Distributed Denial of Service (DDoS) Insights Report, analyzing DDoS attack activity and impact across industries in the first half of 2023.
The global landscape of increasing digitization, political unrest and the emergence of widespread adoption of work-from-home have all contributed to an increase in DDoS attacks, which jumped 200% in H1 2023 compared to the full year 2022.
Key Findings in Brief:
Why it Matters:
DDoS attacks are the most common cyberattack against an organization’s online presence. These are deliberate attacks in which a target’s Internet circuit is flooded with fake or illegitimate traffic to prevent true user traffic from passing. Even small attacks can cause hours of downtime, resulting in immense costs for businesses, including lost money, time, customers and reputation.
No matter the attack frequency, duration, or size, unprotected organizations experienced an average cost of $200,000 per DDoS attack, according to HubSpot. Even small businesses are hit hard, with average costs of $120,000 to recover.
“When your business will get hit by a DDoS attack is a game of probability,” said Anna Claiborne, SVP of Packet and Product Software Engineering at Zayo. “With a huge rise in attacks in 2023 and more attacks over 100Gbps, the odds are not in your favor. While there are a myriad of statistics on the cost of remediating a DDoS attack, the long-tail loss of customer confidence after an attack is difficult to quantify and even more difficult to fix. Running any business on the Internet without DDoS protection is a risk, and you have to ask yourself if it's one worth taking.”
To download the full report and learn more about how Zayo can help protect your business from cyber attacks, visit https://www.zayo.com/resources/truth-and-trends-of-ddos-attacks/.
Methodology
The report analyzes more than 70,000 threat detections and mitigations experienced by Zayo customers across 14 industries and regionally across North America and Western Europe between January 1 and June 30, 2023. Year-over-year comparative analyses refer to Zayo data collected during the same time frame from 2022.
insights 25 Aug 2023
NIQ, the global leader in consumer intelligence, today celebrates its 100th anniversary. Founded by Arthur C. Nielsen, Sr. in 1923, the company that created the concept of market share has evolved into the world’s leading authority on consumer buying behavior and actionable, data-driven insights — measuring more channels, consumers, and countries than any other provider.
Earlier this year, NIQ announced the successful completion of its strategic combination with GfK. With the leading consumer intelligence providers for FMCG, technology, and durables together, the global company is uniquely able to offer the Full View™, the world’s most complete and clear view of consumer buying behavior. The combined company has over $4 billion in sales and over 30,000 clients covering more than 100 countries. This was just the latest development in decades of successful investments in coverage and technology innovation designed to prepare customers for the future via omnichannel coverage, business intelligence tools, and predictive analytics.
“This is an exciting and transformative year for NIQ, as we celebrate our long history as an industry leader while advancing our vision to lead the next chapter in consumer intelligence,” said Jim Peck, CEO of NIQ. “We are so proud of how far we have come and confident in our position as the best and only choice for companies who understand how tremendously powerful omnichannel data and insights are in navigating an increasingly complex consumer landscape.”
For the next 100 years and beyond, NIQ will continue to move measurement forward and uncover new pathways for growth by helping retailers and brands:
“As we step into the next century, we are more committed than ever to leveraging cutting-edge technology to empower businesses with the insights they need to succeed – and I firmly believe that the best is yet to come,” added Peck.
technology 25 Aug 2023
Vantage Data Centers, a leading global provider of hyperscale data center campuses, today announced the appointment of Gregory Thompson Jr. to its global leadership team as chief information security officer (CISO). In this newly created role, Thompson will lead the strategy to further strengthen Vantage’s cybersecurity posture to secure data as the company continues to scale internationally, including building a model for security threat responses, creating business continuity plans, and developing and maintaining state-of-the-art security architecture portfolio wide.
With nearly 15 years of experience navigating security requirements across commercial and government organizations, Thompson most recently served as the global vice president of physical security and cybersecurity at Vantage. Prior to joining Vantage, Thompson was a security manager at General Dynamics Corporation where he oversaw the organizational security efforts for more than 400 employees. Earlier in his career, he held several roles at the FBI, including acting associate chief security officer, where he demonstrated his commitment to risk reduction by implementing enhanced security measures and risk assessments.
“Given the increased number of cyber threats that businesses all around the world are faced with today, it’s our responsibility to be prepared to address and mitigate the potential harm these may cause,” said Chris Yetman, chief operating officer at Vantage. “As Vantage continues to scale internationally, so do our networks, demanding a holistic approach to strengthening the cybersecurity protections for our customers and for our organization. I’m pleased to continue working with Greg in this new capacity to mature our cyber program while investing in technology and processes to best protect our systems.”
“This is a volatile time in the cybersecurity space as organizations across multiple industries face cyber events each day,” said Thompson. “I’m excited to take on this new role and exclusively lead Vantage’s cyber initiatives to protect our digital infrastructure across the company’s growing number of data center assets.”
Thompson’s dedication to security excellence has earned him industry recognition as part of Security Systems News’ 40 under 40 list in 2020 and the Northern Virginia Technology Council’s (NVTC) Next Generation Leader award in 2021.
digital marketing 25 Aug 2023
Beyond Fifteen Communications, Inc. (Beyond Fifteen), an Orange County-based full-service public relations, digital marketing, social media and influencer marketing agency earned the Gold award for the 2023 Bulldog Award’s Best Thought Leadership Campaign category. The award acknowledged Beyond Fifteen's achievement on behalf of marriage counselor Dr. Talal Alsaleem, highlighting its effective efforts in enhancing brand visibility and establishing him as a preeminent authority on infidelity and affair recovery. The six-month campaign resulted in 57 total published media articles, garnering a potential readership of 1.87+ billion and generating a 171% increase in website traffic.
“I am extremely proud of our team’s efforts to help our client reach beyond his fifteen minutes of fame,” stated Beyond Fifteen co-founder, Leslie Licano. “Thought leadership is an integral component to growing a brand and one of our agency’s core areas of expertise. Our commitment to enhancing client influence, molding media dialogues and fostering positive public perception yields profound advantages for both entities and individuals. This accolade reaffirms the successes we've achieved in these domains.”
The award-winning campaign showcased the breadth of Dr. Talal Alsaleem's expertise, encompassing his book, online courses and transformative couple's retreats. With the dual objectives of establishing an authoritative presence and introducing valuable insights to a wide audience, Beyond Fifteen executed a strategic marketing initiative that deftly identified angles that would resonate with media audiences. This involved crafting precisely tailored pitches aimed at targeted journalists which sparked significant interest and led to secured earned media wins that highlighted the client's impressive contributions. By illuminating lesser-explored facets of infidelity and capitalizing on timely connections, Beyond Fifteen effectively secured substantial coverage in leading national and international publications, including MSN, Yahoo! News and Business Insider.
Key results include:
Collectively, these metrics underscore the campaign's immense value in terms of exposure, influence and financial equivalency, emphasizing Beyond Fifteen's honed ability to translate strategic efforts into concrete outcomes.
customer acquisition 25 Aug 2023
Malwarebytes, a global leader in real-time cyber protection, announced the acquisition of Cyrus, a disruptive innovator in online privacy solutions. This strategic acquisition reinforces Malwarebytes' commitment to privacy by giving users more control over their information, no matter where or how they choose to browse and interact online. The Cyrus team and technology will also help Malwarebytes strengthen its mobile privacy solutions.
"We firmly believe that data privacy is a human right. Hackers, trackers, location data, and even browsing history are information that individuals should control," said Marcin Kleczynski, co-founder and CEO of Malwarebytes. "The innovative technology Cyrus has built will allow us to better advise our customers on the intersection of privacy and security while also providing us the tools to safeguard their personal data and online privacy."
"By leveraging Cyrus' cutting-edge technology, we can provide an even more holistic, mobile-first, experience that provides context to when, why and how users may be at risk," said Mark Beare, the General Manager of Malwarebytes' Consumer Business Unit. "The acquisition underscores our mission to provide world-class cybersecurity and privacy solutions and is a logical continuum for our portfolio expansion from Premium Security to Privacy VPN and Browser Guard."
The Cyrus technology looks at security and privacy in a new way, exploring the kill chain for consumer threats – considering social media, dark web content and overall online presence to form a correlated view of threats specific to each individual, helping flag early indicators that something is awry.
"In an era where the digital landscape is increasingly dangerous for consumers, joining forces with Malwarebytes is a pivotal step toward realizing our mission and vision," said Oren Arar, CEO of Cyrus. "Through this powerful collaboration, we are uniquely positioned to protect millions of people across the world from cybercrime. Our combined strengths will empower individuals to navigate the digital realm with newfound confidence and security."
As part of the acquisition, all Cyrus employees joined Malwarebytes, ensuring a seamless transition for customers and continuous innovation in the areas of mobile and online privacy.
data management 25 Aug 2023
Near Intelligence, Inc. (Nasdaq: NIR), a global Data Intelligence Platform that curates one of the world’s largest sources of intelligence on people and places, today announced that it published a new interactive eBook for companies evaluating new data sources. In an emerging landscape of consumer behavior data, where numerous vendors present a range of solutions, the task of acquiring and readying extensive geospatial data for enterprise deployment has grown notably involved. This complexity is compounded by the essential need to meticulously uphold consumer privacy. Near’s interactive eBook resource aims to help companies evaluate data providers and implement best practices within their own organizations to ensure success with their data initiatives. Download the eBook: Not All Data is Created Equal: The Science of Ensuring Quality and Transparency in Consumer Behavior Data In high-stakes areas such as selecting new store locations, targeting marketing budgets, and making strategic investments, the need for accurate consumer behavior data has become essential for business success. However, data leaders and decision-makers face challenges when sourcing data that does not meet their needs, or worse, jeopardizes consumer privacy - leading to unreliable outcomes, poor usability, and a lack of trust. As the volume of data continues to grow exponentially, these challenges only escalate, making it crucial for businesses to invest in data platforms they can rely on. Near’s eBook delves into these challenges: their cause and what steps organizations can take to safeguard and optimize their data investments. Sign up for Near’s upcoming webinar on August 29: The Data Dilemma: Not All Consumer Behavior Data Is Created Equal "Businesses seeking a competitive edge have come to rely on the insights Near’s consumer behavior data provides, but the sheer volume and velocity of these global datasets create quality challenges that Near has invested years in solving," said Cate Zovod, VP of Product & Industry Marketing at Near. “The publication gives our community an inside look into the rigorous processes and practices that they can leverage for their own enterprises, to safeguard consumers and drive business outcomes.” Learn more about the Near platform: The Near platform delivers global high-quality data in a privacy-safe environment, linking profiles across physical and digital spaces, and providing business leaders with deep insights on the places their customers frequent and their brand and competitor preferences. It is built on three fundamental tenets which are outlined in the publication Near announced today:The new eBook shares insights on how organizations can ensure data quality and user privacy while continuing to derive benefits from consumer behavior data
events 25 Aug 2023
Juniper Networks (NYSE: JNPR), a leader in secure, AI-driven networks, today announced the company will present at the following upcoming investor event:
This event will be available live via webcast on the Juniper Networks website: http://investor.juniper.net/.
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