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Mattermost Appoints Leigh Dow as First Chief Marketing Officer

Mattermost Appoints Leigh Dow as First Chief Marketing Officer

marketing 28 Aug 2024

Mattermost Inc., a leader in secure collaboration for mission-critical work, has recently appointed Leigh Dow as its first-ever Chief Marketing Officer (CMO). Leigh Dow is renowned for her extensive experience in driving market expansion and her success in critical domains such as security, public sector, critical infrastructure, and international enterprise business. Her role is pivotal in accelerating Mattermost's growth and enhancing its brand presence globally.

  • Global Marketing Strategy:

    • Leigh Dow is responsible for crafting and executing a global marketing strategy to expand Mattermost’s brand presence.
    • Her focus will include fueling growth efforts across Mattermost’s core markets, including security, public sector, and critical infrastructure.
  • Role in Public/Private Partnerships:

    • Leigh will play a key role in developing public/private partnerships and public policy.
    • Her efforts align with Mattermost’s mission to provide Mission IT solutions to the most demanding environments.
  • Expertise in Complex Industries:

    • Leigh’s deep expertise in defense, government, and critical infrastructure sectors will significantly contribute to Mattermost’s growth.
    • Her experience with companies like Identiv, Honeywell, and Intel adds value to her role at Mattermost.
  • Leadership and Strategic Vision:

    • Leigh Dow's leadership is expected to guide Mattermost’s marketing strategy effectively.
    • CEO Ian Tien emphasized the importance of her innovative approach to marketing and her understanding of target industries.
  • Leigh’s Perspective:

    • Leigh expressed her enthusiasm for joining Mattermost at a pivotal time.
    • She is committed to contributing to the company's mission of empowering teams globally with Mission IT solutions.

Leigh Dow’s appointment as Chief Marketing Officer marks a significant milestone for Mattermost Inc. Her vast experience and strategic vision are set to drive the company’s growth and strengthen its presence in key markets. Leigh’s role will be crucial in advancing Mattermost’s mission to deliver secure, mission-critical collaboration solutions worldwide.

Zoom Appoints Mike Fenger to Board as Independent Director

Zoom Appoints Mike Fenger to Board as Independent Director

technology 28 Aug 2024

Zoom Video Communications, Inc. has announced the appointment of Mike Fenger, Vice President of Worldwide Sales at Apple, as an independent director on its Board of Directors. This strategic addition to Zoom's leadership team underscores the company's commitment to driving innovation and global growth. Mike Fenger brings over 20 years of experience in global sales leadership, with a strong background in technology and consumer electronics.

  • Mike Fenger’s Role at Zoom:

    • Mike Fenger will serve as an independent director on Zoom’s Board of Directors.
    • His expertise in global sales and leadership at Apple will provide valuable insights to Zoom's strategic direction.
  • Mike Fenger’s Background and Experience:

    • Vice President of Worldwide Sales at Apple, overseeing global product sales and customer engagement.
    • Played a crucial role in expanding iPhone distribution worldwide and strengthening key partnerships in telecommunications and consumer electronics.
    • Prior experience includes senior positions at General Electric and Motorola, where he contributed to sales, operations, marketing, and supply chain strategies.
  • Comments from Leadership:

    • Mike Fenger expressed excitement about joining Zoom’s Board, highlighting the company’s role in connecting people globally and its dedication to innovative technology.
    • Eric S. Yuan, Zoom’s founder and CEO, welcomed Mike, emphasizing his global leadership experience and alignment with Zoom’s vision.
  • Zoom’s Strategic Vision:

    • The addition of Mike Fenger to the Board is part of Zoom’s broader strategy to enhance its leadership team with seasoned professionals.
    • His fresh perspective and innovative ideas are expected to contribute significantly to Zoom’s continued growth and success.

Mike Fenger’s appointment as an independent director on Zoom’s Board of Directors is a strategic move to bolster the company’s leadership with seasoned expertise in global sales and technology. His extensive experience at Apple and other leading companies positions him to provide valuable insights and contribute to Zoom's vision of connecting people worldwide through innovative technology.

Aurora Mobile Partners with Closeli to Enhance Visual Cloud Platform

Aurora Mobile Partners with Closeli to Enhance Visual Cloud Platform

marketing 28 Aug 2024

Aurora Mobile Limited, a leading provider of customer engagement and marketing technology services in China, has entered into a strategic agreement with Closeli, Inc., a technology innovation company specializing in visual AI cloud platform services and intelligent hardware development. This partnership leverages Aurora Mobile's push notification solution, JPush, to enhance Closeli’s cloud platform with intelligent messaging services, aiming to improve user experience and operational efficiency.

  • Strategic Collaboration Overview:

    • Aurora Mobile and Closeli are collaborating to integrate JPush into Closeli’s open cloud platform.
    • The partnership is designed to enhance user interaction and improve the overall user experience on Closeli's intelligent visual cloud platform.
  • Closeli’s Vision and Capabilities:

    • Closeli is known for its advanced visual intelligence algorithms and comprehensive end-to-end industry solutions.
    • The company aims to be the global leader in video cloud platforms and related product offerings, serving a broad range of users.
  • Benefits of JPush Integration:

    • JPush will enable Closeli to push differentiated content tailored to various user segments, such as product updates, technology news, and event notifications.
    • The platform’s features, including user-defined labels and aliases, allow Closeli to profile user behavior more effectively and deliver personalized content.
    • With a capacity to send over 10 billion real-time messages per day, JPush ensures accurate and timely communication with users, enhancing engagement.
  • Enhanced User Experience and Efficiency:

    • The integration of JPush helps Closeli create a seamless multi-channel user experience with various message formats like notifications, pop-ups, and feeds.
    • JPush supports multiple operating systems and messaging channels, ensuring secure and stable delivery of content across platforms.
    • This collaboration not only improves Closeli's operational efficiency but also elevates the user experience by combining visual AI technology with JPush's powerful messaging capabilities.
  • Future Prospects and Ecosystem Development:

    • Aurora Mobile and Closeli plan to deepen their collaboration by expanding technological capabilities and accelerating digital transformation.
    • Together, they aim to develop a new ecosystem for the intelligent visual cloud platform, providing users with more efficient and intelligent services.

The strategic partnership between Aurora Mobile and Closeli marks a significant step forward in enhancing user engagement and operational efficiency on Closeli’s intelligent visual cloud platform. By integrating JPush’s advanced messaging capabilities, Closeli is set to deliver a more personalized and seamless user experience, paving the way for future innovations in visual AI technology.

HCLTech Extends AI-Driven Partnership with Xerox for Strategic Growth

HCLTech Extends AI-Driven Partnership with Xerox for Strategic Growth

technology 28 Aug 2024

HCLTech, a leading global technology company, has announced an extension of its strategic AI-driven Engineering services and Digital Process Operations (DPO) partnership with Xerox. This collaboration is a key component of Xerox's Reinvention strategy, aimed at structurally redesigning the company for sustainable and profitable long-term growth. HCLTech will leverage its advanced AI platform, HCLTech AI Force, alongside its engineering and process operations expertise, to enhance the efficiency and agility of Xerox’s operations.

  • Partnership Extension and Goals:

    • HCLTech will support Xerox in its Reinvention by providing automation, product and sustenance engineering, and process operations services.
    • The collaboration aims to transform how Xerox’s employees and clients engage with the company, driving enterprise-wide efficiency.
  • Support for Xerox Global Business Services (GBS):

    • HCLTech will assist the newly formed Xerox Global Business Services (GBS) organization in improving key business metrics such as working capital, device connectivity, sales efficiency, and remote problem-solving.
    • The partnership will enable GBS to integrate innovative capabilities and advance Xerox’s digital transformation roadmap.
  • Key Comments from Leadership:

    • Louie Pastor, EVP and Chief Transformation Officer at Xerox, emphasized the importance of the partnership in centralizing processes, improving agility, and enhancing employee and client experiences.
    • Raghu Kidambi, Corporate VP and Global Head of Digital Process Operations at HCLTech, highlighted the collaboration’s strategic value in service development, growth, and cost optimization.
  • History of Collaboration:

    • The partnership between HCLTech and Xerox began in 2009, focusing on product engineering, IT, and process support services.
    • Over the years, the collaboration has resulted in 215 jointly secured U.S. patents and the establishment of world-class R&D labs integrated with Xerox’s infrastructure.
  • Global Delivery Network:

    • HCLTech supports Xerox’s digital transformation journey through its extensive global delivery network, spanning India, Guatemala, Portugal, Bulgaria, Romania, the Philippines, and Sri Lanka.
    • This global reach enables HCLTech to provide seamless support and innovation to Xerox’s operations worldwide.

The extended partnership between HCLTech and Xerox is set to play a crucial role in Xerox’s Reinvention strategy, driving efficiency, innovation, and growth. By leveraging HCLTech’s AI-driven engineering and process operations expertise, Xerox is poised to enhance its digital transformation efforts, creating a more agile and sustainable business model.

monday.com Reaches $1 Billion ARR, Accelerating Growth as Multi-Product Platform

monday.com Reaches $1 Billion ARR, Accelerating Growth as Multi-Product Platform

technology 28 Aug 2024

The company has reached a notable milestone, setting a new standard for innovation and growth.

monday.com Ltd., a leading multi-product platform that manages core aspects of work, has announced that it has reached $1 billion in Annual Recurring Revenue (ARR). This milestone, achieved just a decade after the launch of its Work Operating System (Work OS), highlights the rapid growth and widespread adoption of monday.com’s innovative platform across various industries.

  • Achievement of $1 Billion ARR:

    • monday.com has reached $1 billion in ARR, a significant financial milestone that underscores the platform's success.
    • The company reached this milestone only eight years after achieving $1 million in ARR, showcasing its accelerated growth trajectory.
  • Company’s Mission and Vision:

    • Founded in 2014, monday.com set out to disrupt traditional work software by creating a flexible, no-code/low-code Work Operating System (Work OS).
    • The platform is designed to address the limitations of traditional off-the-shelf solutions and complex enterprise software, providing scalable and robust tools for businesses of all sizes.
  • monday.com Work OS Platform:

    • The Work OS is a modular, open platform that enables teams and enterprises to create customized tools to drive business success.
    • The platform’s modular building blocks are easy to assemble yet powerful enough to build solutions for any organization in any industry.
  • Evolution into a Multi-Product Company:

    • monday.com has evolved from a single product to a multi-product company, now offering a suite of products including monday work management, monday CRM, monday dev, and monday service (currently in beta).
    • The company’s commitment to innovation and customer-centricity has driven the development of these tailored solutions to meet specific business needs.
  • Leadership Comments and Strategic Vision:

    • Co-founders and co-CEOs Roy Mann and Eran Zinman emphasized the significance of reaching $1 billion in ARR, crediting the achievement to the dedicated team, partners, and customers.
    • CFO Eliran Glazer highlighted the company’s ability to drive expansion while maintaining operational efficiency, positioning monday.com for continued growth and success.
  • Future Growth and Expansion:

    • monday.com plans to continue its strategic investments in infrastructure, exemplified by the release of mondayDB, which enhances the platform’s ability to adapt to evolving customer needs.
    • The company is focused on expanding its offerings in mid-market and enterprise markets, laying the foundation for future milestones and sustained growth.

The achievement of $1 billion in ARR marks a major milestone in monday.com’s journey, reflecting the platform's value and impact across industries. As monday.com continues to innovate and expand its product suite, it is well-positioned to maintain its leadership in the work software industry and drive future growth.

TickleTrain Integrates Task Management: Transform Your Inbox into a To-Do List

TickleTrain Integrates Task Management: Transform Your Inbox into a To-Do List

email marketing 28 Aug 2024

TickleTrain, the innovative email management platform, has introduced a groundbreaking integration of task management capabilities. This new feature transforms users' inboxes into comprehensive, easy-to-use to-do lists, further enhancing the platform's popular automated email follow-up functionality. This development aims to streamline task management directly within users' inboxes, eliminating the need for additional software and boosting productivity.

  • Revolutionizing Email Management:

    • TickleTrain's new task management feature allows emails to be displayed as a concise, user-friendly task list.
    • The integration works seamlessly with any email app on both mobile and desktop devices, requiring no additional software installation.
    • This feature builds on TickleTrain's core functionality of automated email follow-ups, making it a comprehensive tool for managing tasks and communications.
  • Rationale Behind the Innovation:

    • Michael Dickman, founder and CEO of TickleTrain, highlights the importance of effective task management in preventing disorganization and lost sales.
    • TickleTrain’s inbox-based to-do list is designed to significantly boost productivity and provide users with peace of mind at work.
  • Effortless Task Management:

    • The new feature formalizes the common practice of using email inboxes as makeshift task lists, providing users with tools to manage tasks effectively.
    • TickleTrain ensures that nothing slips through the cracks during the hectic pace of a business day, keeping users on top of their responsibilities.
  • Flexible Pricing Plans:

    • TickleTrain offers two pricing plans to accommodate businesses of all sizes:
      • $8.95/month: Supports up to three email addresses.
      • $18.95/month: Supports up to 10 email addresses.
    • Additional email addresses can be added for $2.50 per month.
    • All plans include unlimited campaigns and "tickles," along with a Gmail Chrome Extension for enhanced functionality.

TickleTrain’s new task management feature represents a significant step forward in email management, turning inboxes into powerful to-do lists. With seamless integration, no extra software required, and flexible pricing options, TickleTrain is poised to help users stay organized, productive, and on top of their tasks.

Proximic by Comscore and FreeWheel Partner to Enhance Privacy-Resilient CTV Targeting

Proximic by Comscore and FreeWheel Partner to Enhance Privacy-Resilient CTV Targeting

advertising 28 Aug 2024

Paramount among first to adopt new CTV audiences as part of its EyeQ Select solution, enabling ID-free interest and intent audience buying across its global portfolio

Proximic by Comscore, a division of Comscore Inc. and a leader in audience targeting solutions for programmatic activation, has partnered with FreeWheel, a global technology platform for the television advertising industry. This partnership introduces privacy-resilient, ID-free audience targeting solutions for Connected TV (CTV), enabling publishers and buyers to engage targeted audiences at scale across premium CTV content.

  • Partnership Overview:

    • The collaboration between Proximic by Comscore and FreeWheel focuses on supporting privacy-resilient, ID-free audiences in the CTV space.
    • The integration of Proximic by Comscore’s data into FreeWheel’s ad management platform streamlines access to audience monetization tools for publishers and enhances targeting capabilities for buyers.
  • Privacy-Resilient Audience Targeting:

    • Proximic by Comscore provides content-level categorization data, including contextual advertising capabilities, without relying on ID-based solutions.
    • This innovation addresses the industry's growing demand for scalable audience targeting in the face of signal loss challenges.
  • Benefits for Publishers and Buyers:

    • For Publishers: The integration allows publishers to package inventory against high-demand segments like interest and purchase-intent behaviors in a scalable and privacy-resilient manner.
    • For Buyers: Buyers can leverage FreeWheel’s extensive network of Demand-Side Platform (DSP) integrations to reach targeted audiences across premium CTV inventory.
  • Industry Impact:

    • The partnership comes at a crucial time as the industry shifts towards more privacy-centric solutions for programmatic TV advertising.
    • Paramount is the first major publisher to adopt this solution, setting a precedent for other publishers who will have access later this year.
  • Expert Insights:

    • FreeWheel: Matt Clark, VP of Partnerships at FreeWheel, emphasizes the importance of unlocking audience targeting and content-level buying across premium video in a privacy-first manner.
    • Paramount: Leo O’Connor, SVP of Advertising at Paramount, highlights the expanded targeting capabilities within their EyeQ solution, which now includes Proximic’s interest and intent signals.
    • Proximic by Comscore: Rachel Gantz, Managing Director at Proximic by Comscore, underscores the transformative impact of their privacy-resilient, ID-free audience targeting solutions on the programmatic TV landscape.
    • Hearts & Science: Sari Applebaum, Senior Director of Digital Investment, praises the ability to reach targeted audiences in a privacy-sensitive manner, especially within the pharmaceutical vertical.

The partnership between Proximic by Comscore and FreeWheel represents a significant advancement in privacy-resilient, ID-free audience targeting for CTV. As the industry continues to navigate signal loss and privacy concerns, this collaboration provides a forward-looking solution that benefits both publishers and buyers, with Paramount leading the charge in adopting this innovative approach.

Vagon & Unity Collaborate to Break Hardware Barriers in Immersive 3D Experiences

Vagon & Unity Collaborate to Break Hardware Barriers in Immersive 3D Experiences

technology 28 Aug 2024

Vagon Streams Becomes the first Unity Verified Solution for interactive cloud streaming!

California-based cloud computing startup Vagon has joined forces with Unity to eliminate hardware barriers, making immersive experiences accessible to everyone. Vagon Streams has been recognized as a Unity Verified Solution, offering a native application streaming plugin for the Unity Editor. This collaboration underscores Vagon’s commitment to providing low-latency, high-quality interactive streaming experiences, essential for the next generation of the 3D Web.

  • Vagon Streams as a Unity Verified Solution:

    • Vagon Streams has joined the ranks of trusted tools like Sony, Metamask, and JetBrains as a Unity Verified Solution.
    • The new native application streaming plugin is now available for Unity developers, enhancing real-time streaming of interactive 3D content.
  • Advancements in AI and the 3D Web:

    • AI advancements are accelerating the creation of complex 3D virtual environments, making real-time streaming more crucial.
    • Vagon aims to serve as the infrastructure backbone for the emerging 3D Web, enabling seamless experiences across devices.
  • Benefits for Unity Developers:

    • Seamless Streaming: Vagon Streams enables developers to stream graphic applications such as games, architectural visualizations, and virtual worlds globally with no latency.
    • High-Quality Performance: By leveraging RTX-enabled NVIDIA GPUs, Vagon ensures immersive visual quality on all devices, from mobile phones to low-end computers.
    • Easy Access: Unity developers can access the Vagon Streams plugin from the Unity Asset Store or book a demo with Vagon’s technical experts.
  • Collaboration Impact:

    • Unity’s Leading Role: Unity remains the top platform for creating and growing games and interactive experiences.
    • Vagon’s Commitment: Vagon’s collaboration with Unity highlights its dedication to providing high-performance streaming infrastructure that removes hardware limitations for creators and users alike.

The collaboration between Vagon and Unity marks a significant milestone in making immersive experiences more accessible. By integrating Vagon Streams as a Unity Verified Solution, developers now have the tools to deliver high-quality, real-time interactive content without the need for high-end hardware, paving the way for the future of the 3D Web.

   

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