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LinkLive Appoints CRO Julie Dang to Accelerate Growth

LinkLive Appoints CRO Julie Dang to Accelerate Growth

customer experience management 18 Jun 2025

LinkLive, a trusted AI-powered contact center platform serving over 1,000 organizations in regulated industries, has announced the appointment of Julie Dang as Chief Revenue Officer (CRO). This move comes on the heels of a record year of growth and represents a strategic step in LinkLive’s plan to scale operations and deepen market impact.

Julie brings decades of enterprise sales experience and expertise in cloud contact center technologies. Her appointment reinforces LinkLive’s mission to deliver secure and intelligent communications for sectors like healthcare, financial services, and social assistance.

Strategic Appointment to Fuel Go-to-Market Growth

  • Leadership with Proven Success in Regulated Industries
    Julie Dang joins from Five9, where she built and scaled top-tier sales teams nationally, with a focus on complex compliance-driven solutions.

  • Focus Areas for Revenue Expansion
    As CRO, she will oversee revenue strategy and GTM execution across LinkLive’s core verticals:

    • Healthcare

    • Financial services

    • Social assistance

  • Alignment with LinkLive’s Growth Vision
    Julie’s leadership strengthens LinkLive’s long-term strategy of combining secure communications with AI innovations to meet the growing demands of regulated environments.

Secure Communication Mission with CONNECT WITH TRUST®

  • Trademark Registration Signals Brand Commitment
    LinkLive officially registered its CONNECT WITH TRUST® trademark, reflecting the company’s identity as a provider of secure, compliant, and empathetic communication experiences.

  • Trust as a Differentiator in Communication
    Backed by HITRUST certification and an enterprise-grade security posture, the CONNECT WITH TRUST® promise ensures every interaction prioritizes:

    • Security

    • Compliance

    • Empathy

  • CEO’s Vision for Trusted Engagements
    John Lynch, CEO of LinkLive, emphasized that every interaction—whether with a patient, customer, or member—should be grounded in trust and confidence.

Momentum Fueled by Innovation and Ecosystem Growth

  • Continued Investment in AI
    LinkLive is enhancing its platform with intelligent features to support modern digital and voice channels in a secure and efficient way.

  • Growing Partner Ecosystem
    Strategic alliances are expanding the company’s reach and delivery capabilities across regulated markets.

  • Leadership Team Built for Scale
    With the addition of Julie Dang, LinkLive’s leadership team is poised to drive aggressive, purposeful expansion.

The appointment of Julie Dang as CRO marks a major milestone for LinkLive, positioning the company for its next phase of expansion. Her experience, combined with the company’s secure platform and clear mission of “Connect With Trust®,” will further strengthen LinkLive’s role as a trusted partner in regulated communications.

As the demand for secure, intelligent contact center solutions grows, LinkLive continues to differentiate itself through innovation, compliance excellence, and human-centric communication strategies.

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Maximize Global News Impact with Expert-Led Distribution Insights

Maximize Global News Impact with Expert-Led Distribution Insights

digital marketing 18 Jun 2025

Effective global news distribution is essential for brands aiming to expand their reach across international markets. To help communication professionals navigate the complexities of global PR, Business Wire hosted a virtual panel titled “Maximizing the Impact of Global News Distribution.” The event, held on June 12, 2025, featured seasoned professionals from journalism, PR agencies, and corporate communications sharing actionable strategies to improve campaign performance and global resonance.

This webinar emphasized key components of successful distribution—from writing newsworthy releases to leveraging multi-channel media relationships. Below is a comprehensive breakdown of the main themes and takeaways from the event.

1. Identifying What’s Truly Newsworthy

  • Understand your audience’s regional interests and how they align with your message.

  • Monitor global trends and breaking news to find relevance.

  • Frame stories with a journalistic lens to appeal to media outlets.

2. Writing Press Releases That Resonate

  • Keep the message concise and purpose-driven.

  • Use compelling headlines and clear value propositions.

  • Incorporate multimedia elements like images, videos, and links to boost engagement.

3. Crafting a Localized Global Strategy

  • Tailor messaging to cultural norms and legal considerations in each target market.

  • Translate and localize—not just linguistically, but contextually—for maximum impact.

  • Consider time zones and local news cycles when scheduling distribution.

4. Building Distribution and Media Relationships

  • Focus on targeted, multi-channel dissemination to ensure coverage across platforms.

  • Cultivate relationships with key journalists and influencers in each region.

  • Use reputable newswire services for global syndication and reach.

5. Measuring PR Impact with Meaningful Metrics

  • Track performance using detailed analytics: impressions, click-throughs, media pickups, etc.

  • Align PR performance data with broader business objectives (brand awareness, lead gen).

  • Use insights to continuously refine messaging and channel strategy.

Business Wire’s webinar delivered practical advice for mastering the art of global news distribution. By combining journalistic storytelling, region-specific planning, and measurable execution, brands can significantly enhance their international visibility and media relations outcomes.

Communications professionals looking to scale their PR strategy should take note: smart global outreach isn’t about more—it’s about better. Focused storytelling, cultural intelligence, and precise distribution are the pillars of success.

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CallMiner Named Leader in Forrester Wave for Conversation Intelligence

CallMiner Named Leader in Forrester Wave for Conversation Intelligence

customer experience management 18 Jun 2025

CallMiner, a leader in AI-powered conversation intelligence, has been named a Leader in The Forrester Wave™: Conversation Intelligence Solutions for Contact Centers, Q2 2025. The recognition highlights CallMiner's strategic vision, deep product capabilities, and transformative impact on contact center operations and customer experience (CX). The platform's strength lies in turning vast contact center data into actionable insights that drive meaningful business outcomes.

1. Forrester’s Evaluation and Key Recognition

  • Positioned as a Leader in the Forrester Wave™ report for Q2 2025.

  • Top scores across seven current offering criteria, including:

    • Insights exploration

    • Topic and behavior classification

    • Signal extraction

    • Coaching efficiency and effectiveness

    • Natural language interface

  • Described as having mastery of contact center workflows, with a flexible and robust toolkit.

2. Innovation and Strategy Leadership

  • Highest scores possible in the strategy category:

    • Vision

    • Partner ecosystem

    • Adoption

  • Forrester praises CallMiner’s vision to extend beyond contact centers to strategic CX transformation.

  • AI Assist, its natural language interface, is seen as a cornerstone of the new agentic AI framework.

3. AI-Powered Insights for Scalable Action

  • Uses generative AI and agentic AI to extract insights from omnichannel interactions.

  • Enables businesses to:

    • Improve operational efficiency

    • Enhance agent performance

    • Elevate customer experiences

4. Reference Customers and Real-World Impact

  • Interviewed customers are eager to adopt new AI features.

  • Expected to accelerate time-to-value and improve ROI.

  • Seen as ideal for enterprises ready to move from insights to automated action and impact.

CallMiner’s recognition by Forrester as a leader in conversation intelligence is a testament to its innovation, strategic clarity, and real-world impact. The company’s AI-powered platform empowers organizations to not only understand their customer interactions but also act on them with speed, precision, and purpose. With a vision that expands beyond traditional contact centers and into the realm of full-spectrum CX enhancement, CallMiner is well-positioned to shape the future of conversation intelligence.

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Thryv Named to 2025 Newsweek Global Most Loved Workplaces List

Thryv Named to 2025 Newsweek Global Most Loved Workplaces List

marketing 18 Jun 2025

Thryv Holdings, Inc., a leading small business marketing and software platform provider, has earned a place on Newsweek’s Top 100 Global Most Loved Workplaces® for 2025. Marking its second consecutive year on the prestigious list, Thryv continues to demonstrate an unwavering commitment to fostering a purpose-driven, employee-first culture across its global workforce.

1. Global Recognition Reflecting Employee Sentiment

  • Thryv ranked #66 on the Top 100 Global Most Loved Workplaces® 2025 list.

  • The ranking is based on employee feedback from regions including:

    • United States

    • Australia

    • Canada

    • Dominican Republic

    • New Zealand

  • Recognition is powered by BPI’s Love of Workplace Index®, surveying over 2 million employees worldwide.

2. Leadership’s Commitment to Culture and Mission

  • CEO Joe Walsh highlighted the importance of culture in a remote-first environment:
    “Our shared mission to help small businesses grow transcends geography and cultural boundaries.”

  • Lesley Bolger, Chief Legal Officer & HR, emphasized that employee-driven culture is the foundation of Thryv’s innovation and success.

3. Evaluation Criteria and Sentiment Drivers

  • Companies were evaluated across five key employee sentiment areas:

    • Future vision and growth at the company

    • Career achievement opportunities

    • Alignment of personal and company values

    • Respect at all organizational levels

    • Collaboration and teamwork

  • Additional considerations included:

    • Diversity and belonging

    • Leadership quality

    • Professional development

4. Industry-Wide Movement Toward Human-Centered Leadership

  • Newsweek's Global Editor in Chief, Jennifer H. Cunningham, noted a global trend toward resilience through human-centered leadership.

  • The recognition signals an industry-wide shift emphasizing employee well-being and value alignment as central to business strategy.

5. Methodology Behind the Rankings

  • Developed by Newsweek in partnership with Best Practice Institute (BPI).

  • Rankings derived from:

    • Employee surveys

    • Executive interviews

    • Public ratings analysis

    • Written company submissions

  • Finalists reflect companies that place trust, belonging, and respect at the heart of their operations.

Thryv’s appearance on Newsweek’s Global Most Loved Workplaces list for the second year in a row reflects a strong, inclusive culture rooted in purpose and employee engagement. As a remote-first, global organization, Thryv proves that its values and commitment to people can scale across borders—fueling both employee satisfaction and long-term business success.

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German Retailers Boost Growth with Data-Driven Loyalty Strategies

German Retailers Boost Growth with Data-Driven Loyalty Strategies

marketing 18 Jun 2025

 

Germany's retail sector is navigating a turbulent landscape marked by inflation, economic uncertainty, and shifting consumer behavior. With only 22% of German retailers anticipating sales growth this year, and nearly half expecting declines, the need for strategic reinvention is more urgent than ever. However, those embracing data-driven loyalty approaches especially through L – founders of loyalty are achieving measurable gains, defying broader market trends.

1. Economic Pressure and Eroding Consumer Loyalty

  • According to the German Retail Association (HDE), the retail outlook is grim:

    • Just 22% of retailers expect sales growth in 2025.

    • Nearly 50% foresee a sales decline due to inflation and policy instability.

  • Consumers are shopping more frequently but with smaller baskets, driven by price sensitivity and widespread comparison shopping.

2. The Advantage of Loyalty-Led Retail Strategies

Retailers working with L – founders of loyalty are seeing positive results:

  • 3.8% average global sales increase, attributed to:

    • More frequent customer visits

    • Higher transaction values

    • Greater in-store traffic

  • Total Store Impact goes beyond individual product promotions, driving performance across entire assortments.

3. Total Store Impact: A Holistic Loyalty Framework

L’s Total Store Impact approach offers key benefits:

  • Direct revenue lift: Campaigns lead to measurable, short-term sales growth.

  • Long-term brand building: Emotional engagement and value-driven interactions strengthen customer relationships.

  • Data and AI-driven insights:

    • Predictive analytics for smarter decision-making

    • Behavioral segmentation to target campaigns more precisely

    • Operational improvements through data-led planning

4. Addressing the Loyalty Crisis in Retail

  • Traditional promotions are becoming ineffective as consumers chase the best price across multiple channels.

  • Retailers need a unified, data-led loyalty strategy that can activate an entire store’s value proposition.

  • The focus shifts from isolated campaigns to sustainable engagement across touchpoints.

5. Global Perspective with Local Relevance

  • L – founders of loyalty partners with leading global retailers to solve loyalty fragmentation.

  • By combining international experience with local retail nuances, L delivers scalable, impactful solutions for the German market.

  • Their latest efforts include:

    • A redesigned website showcasing thought leadership

    • Engagement at the upcoming Consumer Goods Forum (CGF)

As German retailers grapple with shrinking margins and fickle customer loyalty, those leveraging data-driven loyalty strategies stand apart. L – founders of loyalty’s Total Store Impact model offers a proven framework to not only weather economic headwinds but also build sustainable brand equity and profitable growth. In a market defined by volatility, strategic loyalty initiatives are becoming essential tools for competitive advantage.

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Hexrate: Ethical Instagram Growth with AI and Human Engagement

Hexrate: Ethical Instagram Growth with AI and Human Engagement

social media 18 Jun 2025

As Instagram continues to dominate the social media landscape, brands, influencers, and entrepreneurs are seeking smarter ways to grow their presence. However, many solutions rely on bots, fake engagement, and black-hat tactics that can jeopardize credibility and violate platform policies. Hexrate, a next-generation growth platform, is challenging that norm with an ethical, AI-driven, and human-powered approach. Designed for long-term success, Hexrate empowers users to grow authentically—aligned with Instagram’s rules and focused on building real connections.

1. The Problem with Traditional Growth Tactics

  • Many Instagram growth services use bots or fake accounts to inflate metrics.

  • These methods often:

    • Violate Instagram’s terms of service.

    • Deliver temporary spikes with no real engagement.

    • Risk account bans or shadowbans.

  • Hexrate’s promise: No shortcuts, no bots, just genuine growth.

2. The Hexrate Difference: Core Values and Mission

  • Mission: To revolutionize Instagram growth through ethical, transparent, and sustainable solutions.

  • Everything Hexrate offers is compliant with Instagram’s policies and designed to build real community connections, not vanity metrics.

3. What Makes Hexrate Unique?

Ethical AI-Powered Targeting

  • Uses smart algorithms to:

    • Analyze relevant hashtags, geolocations, and behavioral data.

    • Identify real users who are genuinely likely to engage with your content.

    • Eliminate random or irrelevant targeting.

Human-Driven Engagement

  • A real team manages personalized interactions:

    • Likes, follows, DMs, and comments—all done manually.

    • Builds trust with potential followers and encourages organic engagement.

Full-Spectrum Growth Services

  • Followers, likes, comments, and views tailored to your specific niche.

  • A live dashboard shows:

    • Engagement rates.

    • Reach and impression analytics.

    • Growth over time.

Complete Transparency and Control

  • No hidden tactics or locked-in contracts.

  • Users can:

    • Monitor real-time performance.

    • Adjust strategies instantly based on data insights.

    • Choose pricing plans that suit their goals and budget.

4. How Hexrate Works

AI-Powered Audience Analysis

  • Your brand or profile is assessed based on:

    • Demographics

    • Hashtag strategy

    • Competitor data

    • Engagement behaviors

Human-Centric Outreach

  • Manual interaction strategies ensure:

    • Authenticity in engagement.

    • Conversations that convert.

    • Higher quality followers who care about your content.

Custom Campaigns

  • Campaigns are goal-oriented:

    • Whether you're after followers, engagement, or conversions, Hexrate adapts to your objectives.

Full Transparency and Analytics

  • All actions and results are:

    • Logged on a live dashboard.

    • Visible in easy-to-understand analytics.

100% Compliance with Instagram

  • Avoids automation risks and aligns with platform policies.

  • Ensures safe growth, protecting your long-term brand reputation.

Hexrate isn’t just another Instagram growth tool. It’s a strategic partner for brands, influencers, and small businesses who want to grow the right way. By merging the precision of AI with the nuance of human interaction, Hexrate delivers measurable, authentic, and lasting results—without the shortcuts that put accounts at risk. For anyone serious about building a meaningful Instagram presence, Hexrate is the ethical growth platform of the future.

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WANotifier Joins TinySeed to Scale WhatsApp Marketing Globally

WANotifier Joins TinySeed to Scale WhatsApp Marketing Globally

marketing 18 Jun 2025

 

WhatsApp has rapidly evolved into a vital communication channel for global businesses. With over 2 billion active users, it offers unmatched reach and real-time engagement. However, leveraging its power at scale often involves navigating complex APIs and clunky tools. WANotifier, a WhatsApp marketing SaaS platform built on the official WhatsApp API, is changing that narrative. Recently selected for the TinySeed EMEA Fall 2024 accelerator, WANotifier is now poised to enhance its product, scale its operations, and bring seamless WhatsApp automation to small businesses worldwide.

1. WANotifier: The Mission Behind the Platform

  • Founded in 2022 with the goal of simplifying WhatsApp marketing and automation for businesses.

  • Built on Meta’s official WhatsApp API, offering reliability and compliance.

  • Serves thousands of businesses globally—from educational institutions to luxury retail brands.

2. Official Meta Tech Partner with a Transparent Model

  • 0% API markup policy — businesses pay only for WhatsApp usage without hidden charges.

  • Offers two flexible onboarding paths:

    • A managed embedded sign-up for ease.

    • Self-configuration for advanced users and developers.

  • Unlike clunky platforms, WANotifier is focused on a clean, intuitive UX tailored for marketers.

3. TinySeed Backing: Fuel for Product and Market Expansion

  • TinySeed is a prestigious accelerator focused on bootstrapped, sustainable SaaS startups.

  • WANotifier’s inclusion in the Fall 2024 EMEA batch marks a milestone — it's the only Indian company in this cohort.

  • Founder Ram Shengale’s vision:

    “Help businesses market at scale on WhatsApp—without adding to the inherent complexity of the API.”

4. Product Development Goals and Competitive Edge

  • Current development priorities:

    • Feature parity with larger competitors.

    • Building a robust dev team to accelerate releases.

  • Aims to balance scalability and simplicity—avoiding bloated software that slows down users.

  • Enhanced focus on user-centric design, enabling both small teams and larger marketing departments.

5. Strong Market Adoption and Trusted Clients

  • Trusted by global names such as:

    • BITS Pilani (Education)

    • ISKCON (Non-Profit)

    • Dog Home Foundation (Animal Welfare)

    • Bvlgari Casablanca (Luxury Retail)

    • Mega Events UK (Event Management)

  • Real-world use cases demonstrate WANotifier’s versatility across industries.

6. Strategic Roadmap Ahead

  • Post-TinySeed plans include:

    • Targeted marketing campaigns for high-growth sectors.

    • Building partnerships in key EMEA and APAC regions.

    • Expanding customer support and onboarding assistance for non-technical users.

WANotifier is redefining how businesses connect with customers via WhatsApp. By joining TinySeed’s EMEA Fall 2024 cohort, the company gains access to elite mentorship, funding, and a like-minded SaaS founder community. With its focus on usability, transparency, and real engagement—not gimmicks—WANotifier is well-positioned to become the go-to WhatsApp marketing platform for small businesses globally. As it builds out new features and expands its market reach, the startup is staying true to its founding ethos: simplify WhatsApp marketing while scaling its impact.

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RFG Launches QuIP to Revolutionize Data Quality Standards

RFG Launches QuIP to Revolutionize Data Quality Standards

b2b data 18 Jun 2025

Data is the cornerstone of modern decision-making across sectors from market research to artificial intelligence. Yet, as data collection expands, so do concerns around quality, bias, and reliability. Research For Good (RFG), a pioneer in people data, addresses these challenges head-on with its latest innovation: QuIP (Quality Interception Point). Built on the foundation of RFG’s DataForce platform, QuIP is an AI-powered solution that redefines the way organizations ensure data quality across market research, AI development, and large language model (LLM) training.

1. What Is QuIP?

  • QuIP is an AI-powered quality control solution designed to intercept low-quality or misaligned data at the point of collection.

  • It enhances accuracy, relevance, and trustworthiness of data used across sectors like:

    • Market research

    • Customer insights

    • AI training datasets

    • Large Language Model development

2. A New Benchmark in Data Quality

  • According to RFG, QuIP has reduced their data rejection rate to 3–4x lower than the industry average.

  • This directly translates to:

    • Reduced resource waste

    • Faster insights delivery

    • Increased confidence in downstream analytics and model training

3. How QuIP Works

  • Persona-Driven Interception: Uses in-depth respondent profiles to match participants to research or AI training needs more effectively.

  • Adaptive Algorithms: Machine learning dynamically filters out low-quality responses in real time.

  • Human-AI Collaboration: The tool respects and protects participant identity while leveraging AI to increase data rigor.

4. The Foundation: DataForce Platform Integration

  • QuIP is embedded within RFG’s DataForce participant recruitment engine, ensuring that data quality begins before survey or input collection starts.

  • This integration guarantees:

    • Better participant targeting

    • Higher response relevance

    • Fewer false positives in data sets

5. Industry Impact Across Disciplines

  • Market Research: Brands and agencies gain faster, more reliable insights for product and campaign decisions.

  • AI Developers: Cleaner training data for more accurate models, including LLMs.

  • Academia & Policy Research: Better respondent alignment improves validity and replicability.

  • Customer Experience (CX): Ensures feedback loops are based on true customer sentiment, not noise.

6. Thought Leadership from RFG

  • Rich Silva, President at RFG, emphasizes:

“QuIP represents a transformative step forward… We’re addressing a critical challenge while respecting the human providing their data.”

In an age where data drives everything from brand strategies to AI decisions, QuIP emerges as a timely and essential innovation. RFG is setting a new industry standard by addressing the long-standing pain points of data quality, relevance, and participant fit. With QuIP, researchers and developers can operate with renewed confidence in their inputs—whether building a model, launching a product, or understanding human behavior. This AI-powered leap not only enhances efficiency but also respects the people behind the data, ensuring ethical and meaningful progress in data science.

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