EvonSys, a silver sponsor in PegaWorld 2023, launches 4 apps for customers to leverage their pega investments.

EvonSys, a premier provider of low-code solutions, proudly unveils four innovative products – PeopleHCM, World Class UI for Pega® Constellation, Incentive and Promotions Management Solution for Manufacturing, and Simplified IT Service Management (ITSM) – at PegaWorld iNspire 2023, the annual conference of Pegasystems, the low-code platform provider empowering the world’s leading enterprises to Build for Change®. These state-of-the-art products aim to equip businesses with the ability to optimize operations, enhance user experience, and stimulate revenue growth.

"Our commitment to delivering top-notch software solutions that promote efficiency, productivity, and growth for our clients is exemplified by PeopleHCM, World-class UI for Pega Constellation, Incentive and Promotions Management Solutions for Manufacturing, and IT Service Management products that we are launching at PegaWorld," said Punna Paramasivan, CTO of EvonSys.

"We are confident these products will redefine how businesses manage human capital, user interfaces, incentive planning, and IT service management, setting a new benchmark for the industry."

PeopleHCM:

PeopleHCM is a robust Human Capital Management (HCM) software solution based on the Pega Platform, offering unparalleled adaptability and customization for organizations. With integrated automation and delegated access capabilities, PeopleHCM revolutionizes how businesses manage their workforce by delivering an all-inclusive suite of tools designed to streamline HR processes, boost productivity, and improve employee experiences. Key features of PeopleHCM include Time Sheet Management, Time Off Configuration, Expense Management, Recruitment Management, Onboarding & Offboarding, and Payroll Integration.

Ready-to-Deploy, World-Class UI for Pega Constellation:

Constellation UI is a set of ready-to-use, swift, and customizable user interfaces (UI) specifically tailored for Pega applications. This platform empowers businesses to refine their user experience, improve productivity, and accelerate time-to-market with a contemporary, intuitive interface designed to meet their unique needs. Constellation UI delivers a seamless user experience, end-to-end automation, and extensive customization options with pre-built themes for Pega. These themes enable businesses to design user interfaces that align with their brand and user requirements, expediting application development and ensuring a smooth experience for end-users.

Intelligent Incentive Offers and Promotions (IIOP):

IIOP is an advanced incentive and promotion management solution for the manufacturing sector, allowing businesses to effortlessly digitize their incentive planning, dealer financing, and promotional activities across all staff and management levels. Utilizing AI, IIOP models "what-if" scenarios to provide "next best activity" interaction assistance, intelligently guiding pre-sales and after-sales efforts to amplify revenue generation. Key features of IIOP include Data Orchestration, Incentive Simulation, Power Incentive Calculation Engine, and Incentive Management Lifecycle.

IT Service Management (ITSM):

EvonSys' simplified IT Service Management (ITSM) solution, displayed at PegaWorld Inspire, is engineered to optimize and streamline IT services and infrastructure management for organizations. Built on the powerful Pega platform, EvonSys' ITSM application allows businesses to effectively track incidents, problems, changes, and service requests while easily managing IT services’ lifecycle. Key benefits of EvonSys' Pega-based ITSM solution encompass comprehensive IT service management, improved collaboration, cost savings, and customizable portals designed to fit user needs.

"By introducing these four products at PegaWorld iNspire 2023, we demonstrate our unwavering commitment to continuous innovation and our capacity to address the ever-changing needs of our clients. We believe that PeopleHCM, Constellation UI, IIOP, and ITSM will significantly impact the market and help businesses succeed in today's competitive landscape," said Punna Paramasivan, CTO of EvonSys.

New Darktrace data indicates 74% of active customer deployments have employees using generative AI tools

Darktrace introduces new risk and compliance models to help CISOs as they balance the opportunity and risk of inadvertent IP loss and data leakage from the use of generative AI and LLM-based tools

In response to growing use of generative AI tools, Darktrace today announces the launch of new risk and compliance models to help its 8,400 customers around the world address the increasing risk of IP loss and data leakage. These new risk and compliance models for Darktrace DETECT™ and RESPOND™ make it easier for customers to put guardrails in place to monitor, and when necessary, respond to activity and connections to generative AI and large language model (LLM) tools.

This comes as Darktrace's AI observed 74% of active customer deployments have employees using generative AI tools in the workplace[1]. In one instance, in May 2023 Darktrace detected and prevented an upload of over 1GB of data to a generative AI tool at one of its customers.

New generative AI tools promise increases in productivity and new ways of augmenting human creativity. CISOs must balance the desire to embrace these innovations to boost productivity while managing risk. Government agencies including the UK's National Cyber Security Centre have already issued guidance about the need to manage risk when using generative AI tools and other LLMs in the workplace. In addition, regulators in a variety of jurisdictions (including the UK, EU, and US) and in various sectors are expected to lay out guidance to companies on how to make the most of AI without exacerbating its potential dangers.

"Since generative AI tools like ChatGPT have gone mainstream, our company is increasingly aware of how companies are being impacted. First and foremost, we are focused on the attack vector and how well prepared we are to respond to potential threats. Equally as important is data privacy, and we are hearing stories in the news about potential data protection and data loss," said Allan Jacobson, Vice President and Head of Information Technology, Orion Office REIT. "Businesses need a combination of technology and clear guardrails to take advantage of the benefits while managing the potential risks."

At London Tech Week, Darktrace's Chief Executive Officer Poppy Gustafsson will be interviewed by Guy Podjarny, CEO of Snyk, in a fireside chat on 'Securing Our Future by Uplifting the Human,' where they'll discuss how can we future-proof organizations against cyber compromise and prepare teams to fend off unpredictable threats.

Commenting ahead of London Tech Week, Poppy Gustafsson said:

"CISOs across the world are trying to understand how they should manage the risks and opportunities presented by publicly available AI tools in a world where public sentiment flits from euphoria to terror. Sentiment aside, the AI genie is not going back in the bottle and AI tools are rapidly becoming part of our day-to-day lives, much in the same way as the internet or social media. Each enterprise will determine their own appetite for the opportunities versus the risk. Darktrace is in the business of providing security personalized to an organization, and it is no surprise we are already seeing the early signs of CISOs leveraging our technology to enforce their specific compliance policies.

"At Darktrace, we have long believed that AI is one of the most exciting technological opportunities of our time. With today's announcement, we are providing our customers with the ability to quickly understand and control the use of these AI tools within their organizations. But it is not just the good guys watching these innovations with interest - AI is also a powerful tool to create even more nuanced and effective cyber-attacks. Society should be able to take advantage of these incredible new tools for good, but also be equipped to stay one step ahead of attackers in the emerging age of defensive AI tools versus offensive AI attacks."

To complement its core Self-Learning AI for attack prevention, threat detection, autonomous response, and policy enforcement, the Darktrace Cyber AI Research Center continually develops new AI models, including its own proprietary large language models, to help customers prepare for and fight back against increasingly sophisticated threats. These models are used across the products in Darktrace's Cyber AI Loop™. 

"Recent advances in generative AI and LLMs are an important addition to the growing arsenal of AI techniques that will transform cyber security. But they are not one-size-fits-all and must be applied with guardrails to the right use cases and challenges," said Jack Stockdale, Chief Technology Officer, Darktrace. "Over the last decade, the Darktrace Cyber AI Research Center has championed the responsible development and deployment of a variety of different AI techniques, including our unique Self-Learning AI and proprietary large language models. We're excited to continue putting the latest innovations in the hands of our customers globally so that they can protect themselves against the cyber disruptions that continue to create chaos around the world."

Utilizing the new service, businesses can outsource their entire feedback operations and receive expert advice based on real-time analytics

HappyOrNot, the leading provider of customer feedback solutions announces the launch of its 'Managed Service' package. Taking responsibility for overseeing digital feedback strategy and deploying its premier expertise, HappyOrNot's new offering fulfills businesses' need for reliable and refined customer experience insights.  

In today's competitive business environment, using real-time feedback data to keep customers happy is critical to running any organization. HappyOrNot's expansion into managed services will enable businesses to receive actionable insights faster, while reducing IT costs and maximizing their return on investment.

With the introduction of a 'Managed Service' option, HappyOrNot takes feedback management to the next level. By removing the administrative commitment on businesses, the package allows organizations to incorporate detailed customer analytics into their processes to drive sales and improve their operations.

Positioned as an optional add-on for businesses looking to leverage HappyOrNot's software and range of smiley-faced feedback devices, the package promises to address three key feedback areas: to measure, to analyze and to educate. These components will support companies in gathering and breaking down higher volumes of feedback, while access to a team of on-hand experts will provide strategic customer experience advice.

• Measure: To get the most out of HappyOrNot, every feature must be correctly configured. From installation, to setting up reports and continuous service monitoring, HappyOrNot's 'Managed Service' package handles the feedback collection process on behalf of the businesses. This includes setting up real-time alerts, specifically designed to notify and point staff in the right direction when issues arise. Similarly, ensuring that monthly health checks and reports reach the right people helps maintain organizational structure.
• Analyze: In order to maximize large amounts of feedback data, HappyOrNot presents insights in a range of digestible formats. From powerful Business Intelligence reports, to data integrations via APIs, HappyOrNot's 'Managed Service' combines easy to visualize data with access to support from trained experts. Guiding businesses through reports and reviews, the service helps businesses track progress, uncover pain points, and activate short and long-term changes.
• Educate: In the interests of skill sharing, HappyOrNot's 'Managed Service' empowers businesses by offering personalized training sessions tailored to their specific feedback data. Adding further value, businesses will receive unlimited access to the HappyOrNot Academy, a new self-learning platform dedicated to training. Tutorials and on-boarding sessions are also available, ensuring staff and operational teams have full knowledge of the software.

"Our 'Managed Service' package is the perfect complement to our already industry-leading customer feedback solutions," said Miika Mäkitalo, the Chief Executive Officer of HappyOrNot. "We believe that all businesses deserve access to the best feedback technology and insights. The new offering will provide our customers with the best practices on turning data to insights and actions that are creating improved customer satisfaction and bigger profits, especially those with limited resources or time to maximize their investment."

Alongside the launch, HappyOrNot also releases its self-learning platform, which will host free courses, live monthly webinars, and skill certifications. Hosted by professional trainers, the HappyOrNot Academy is designed to present leaders and staff with the necessary skills to implement strong customer experience strategies and processes. Available for all HappyOrNot users and administrators, the classes and short video clips cover everything from how to optimize the placement of feedback terminals to maximize responses, to uncovering trends in the feedback data.

Head of Customer Training and Enablement at HappyOrNot, Nilufer Piirainen, explains: "We take pride in our Academy and the way it can support all types of learners with different formats of learning. Customers will gain more value from their investment as they can consistently use the HappyOrNot service to improve their operations based on data insights. The insights help them engage staff, optimize operations, and improve the overall customer experience so they can transform their business for the better."

Trucept Inc., a leading provider of comprehensive business solutions, proudly announces today the establishment of its new marketing subsidiary, Afinida Marketing. This move is part of the company's continued commitment to provide more comprehensive and innovative services to its clients.

Afinida Marketing is poised to offer a broad array of marketing services, from digital advertising and search engine optimization (SEO) to content creation, social media management, and market analytics. It is aimed at helping businesses to not only navigate, but also thrive in the rapidly evolving digital marketplace.

"This is a milestone in Trucept's growth strategy," says Norman Tipton, CEO of Trucept Inc. "Our mission has always been to empower businesses by handling their administrative functions, allowing them to focus on their core competencies. With the establishment of Afinida Marketing, we are now able to provide a full suite of marketing services tailored to the needs of our clients in the digital era."

Afinida Marketing's solutions will harness the power of artificial intelligence, big data, and the latest in marketing related technology tools aimed at providing clients with the most advanced and effective marketing strategies available.

"The formation of Afinida Marketing signifies our commitment to continuously evolve and adapt to the changing needs of businesses in the digital age" adds industry veteran and EVP of Sales and Marketing Kevin Brewer. "We are thrilled to be taking this step forward, and we believe it will bring immense value to our clients."

Leading digital marketing agency Surgeon’s Advisor partners with the BrightLocal Partner Program to expand an already extensive network of trusted marketing partners and provide exceptional value to clients.

Surgeon’s Advisor is proud to announce a strategic partnership with SEO software provider BrightLocal. The BrightLocal Partner Program provides agencies with powerful marketing tools to give clients a competitive edge when it comes to enhancing local search performance, amplifying online presence, and cultivating exceptional online reputations.

Surgeon’s Advisor represents many of the most prominent medical practices in the United States and is an industry leader in digital marketing for medical professionals. In addition to partnering with BrightLocal, Surgeon’s Advisor is also a Premier Google Partner, Semrush Certified Agency Partner, and a WP Engine Agency Partner Member.

By collaborating with BrightLocal, Surgeon’s Advisor can provide clients with unparalleled performance. BrightLocal’s cutting edge tools allow for advanced SEO auditing, local rank tracking, review monitoring and detailed reporting. These marketing tools streamline processes, making it easy for Surgeon’s Advisor to maximize reach and ROI for medical practices.

 Milagro, an AI marketing automation platform for restaurant guest acquisition and retention, has enhanced their Restaurant Operating System by incorporating ChatGPT technology to create a more user-friendly experience for their clientele. Milagro's proprietary restaurant software captures actionable data that allows restauranteurs to maximize their customers' data through personalized messaging, turning data into a direct increase in revenue. 

Milagro's CEO, Hamed Mazrouei, detailed how the AI analytics and preconfigured templates will allow restauranteurs to easily access sales by location, and view top-selling items and employee performance without having to run any custom reports. Users can simply "ask questions" of the system and receive the pertinent data that they need at that moment. One area that will be especially beneficial to restauranteurs with AI is the ability to forecast sales and labor very accurately.

"The incredible thing about AI is that it is always learning – 24/7 – as we continue to train it new categories and add data, it gets better at correlating data," noted Hamed Mazrouei, CEO of Milagro. "We are truly seeing the realization of a business owner's dreams, the integration and capabilities of AI happening much sooner than we expected. In the next 12 months, the entire restaurant industry will change as we know it. All forecasting will be 100% accurate and allows for extreme efficiency where the AI will forecast sales, and schedule labor accordingly based on YoY sales, holidays, employee's past performance, and even the weather!"

AI will connect the dots to extract the most valuable information that humans could not. Sales and marketing teams often do not have the manpower to efficiently communicate with customers. AI intercepts communication from a customer who had a negative experience, will compose a personalized message that includes that customer's feedback, and then offers a customized incentive to try and create a positive interaction with that customer. Additionally, the AI will be able to correlate customer behavior and offer promotions based on each individual customer's preferences to drive measurable sales. 

"Having decision-making data at your fingertips will not only help increase efficiency but also lower costs," noted Mazrouei. "We truly believe this is a turning point for restauranteurs. Those who adopt the technology will be more profitable and will have the opportunity to differentiate themselves and create a truly loyal customer base."

Crowdworks AI, a leading South Korean data platform for artificial intelligence (AI), is participating in VivaTech 2023, Europe's largest startup and tech event, held in Paris from June 14th to 17th.

Crowdworks provides end-to-end AI data labeling services for companies across industries. Crowdworks uses trained and specialized workforce and patented tools to label various types of data (image, text, video, audio) whilst applying painstaking quality control process. Businesses can leverage Crowdworks' high-quality data to build a well-trained model using fewer data; such model can then be used to automate the rest of the labeling process. 

In particular, top AI teams rely on Crowdworks' exceptional data to power their language models. The platform boasts South Korea's largest expert workforce, offering extensive domain expertise, exceptional scalability, and adaptable tools. In this data-centric era, the performance of AI models mainly relies on the quality of data. Following this trend, Crowdworks highlights the significance of the platform worker management system in a digital platform and how it influences data quality and project productivity; it claims that only companies with data and human technology will succeed as an essential platform for future innovation.

Crowdworks has validated the correlation between data quality and the capabilities of data labelers through her data annotator training programme, 'Crowd Academy.' As a result, the company has registered over 180 local and global platform labeler management technology patents, including 'data-based labeler-project auto matching technology' and 'real-time abusive worker monitoring technology. By managing its 500K platform labelers with over 180 profile indexes -- based on their project performances and behavioral data -- Crowdworks delivers high-quality data with maximum efficiency.

Furthermore, listed as a Sample Vendor in the Gartner Hype Cycle for Data Science and Machine Learning 2022, its technological process has started making its appearance on the global stage.

At the booth, Crowdworks is showcasing the following services and solutions: Crowdworks™️(online data collection/annotation platform), Workstage™️(on-premise/SaaS-based AI data infrastructure solution), MLworks(Foundation model fine-tuning service) and Qualityworks(ground-truth-based verification service). These all together provide end-to-end service that accelerates clients' entire AI model development lifecycle.

Minwoo Park, CEO of Crowdworks, says, "VivaTech 2023 presents an excellent opportunity to showcase our data-centric solution of the highest quality, along with the underlying ML technologies. As Crowdworks has been at the forefront of Korea's AI industry development, we aim to demonstrate our technological process once again on a global scale and thrive as a leading global AI data platform."

Nearly a Quarter Report "Extreme Frustration" with Resizing Process

Santa Cruz Software, a global leader in software development for cross media content publishing, announced today a survey that shows designers struggle with the repetition of redesigning graphics for various sizes, for instance when creating ads for various ad networks or social media platforms.

The survey of over 350 designers found that 51% delegate this task to someone else, while 43% of designers are stuck resizing graphics on their own. For those who handle the task on their own, 85% struggle with their resizing process, and 22% find their resizing process extremely frustrating.

Designers spend significant portions of their time – in some cases most of their time – redesigning multiple graphics for a single project or campaign. For those resizing images, 76% spend at least 20 hours weekly resizing graphics – with over half (52%) spending at least 30 hours.

As to why they are spending so much time resizing, the scope of their projects may be to blame. Nearly 9 in 10 (87%) designers typically create at least four graphics for a single project, including 33% who typically create at least seven.

For the designers resizing images, 96% say an effective responsive design tool would be helpful. Additionally, three in four (75%) say that a responsive design tool would have a big impact on their job, including 34% who say it would be life changing.

The survey found that designers recognize the problem. Over 90% of designers believe there is room for improvement in their process of redesigning graphics for different dimensions.

"We understand that designers are spending a lot of time doing monotonous work that prevents them from focusing on creative aspects of being a designer," said Santa Cruz Software CEO Mark Hilton. "Our team is working on a new solution that is going to radically reduce the time designers spend redesigning graphics for various digital marketing and social media campaigns. We're very excited to make this announcement in the coming months."

When asked about the kinds of graphics they are creating, 75% say social media ads, 59% say display ads, 59% say social media graphics, and 42% say website graphics.