artificial intelligence 20 Jun 2023
Vimeo, the world’s most innovative video experience platform, today announced the launch of a first of its kind AI-powered video creation suite. The company’s new AI tools enables anyone to record videos in one take and edit in seconds – generate a script from a text prompt, record your screen using a built-in teleprompter, and instantly delete any unwanted content such as filler words (ums and uhs) and long pauses.
Vimeo’s research shows that 80 percent of people prefer videos over written text, yet most people are uncomfortable creating videos themselves, and lack the skills, time, or resources to effectively create and edit videos. Its latest AI-powered features eliminate these barriers by generating a polished script in seconds, the opportunity to be more natural in front of the camera with a customizable teleprompter, and the ability to remove any unwanted moments from their videos in just a few clicks.
Hundreds of thousands of videos are uploaded to Vimeo everyday - approximately half of which include speech. With the new AI video suite, users can create a fully produced video in minutes:
These new capabilities have expansive applications, from quickly creating highlight reels, to hosting virtual events or company meetings, to exporting quote clips for short marketing videos, or simply cleaning up a high profile video before sharing. Vimeo plans to further expand upon its AI strategy by enabling a wide range of AI tools and capabilities to seamlessly integrate into its platform in the future.
“AI in video opens up a new frontier of accessibility. Any individual or business now has the ability to produce engaging, professional content with no prior production experience, and within mere minutes,” said Ashraf Alkarmi, chief product officer at Vimeo. “This is just the beginning of our new and integrated AI video strategy, but we believe this launch will be a game-changer for how companies should be communicating and connecting with distributed teams and customers.”
Alkarmi continues, “We’re clearly only scratching the surface of what AI can accomplish for organizations and the people within them. We envision a future in which AI knowledge is a prerequisite, not a luxury, to video production. Leaders need to adapt now and empower their teams to create more efficiently, or risk getting left behind.”
events 20 Jun 2023
Booth AI, a Y Combinator-backed startup, continues to refine its generative AI-powered platform to serve the product photography needs of retailers and brands. It will be unveiling its category- and solution-driven workflows at the CommerceNext Show on June 20-21, 2023.
Booth AI, a leader in generative AI product photography, is proud to announce the launch of its new workflow-driven image production platform. This innovative approach to the pressing content needs of retailers and brands is uniquely designed to quickly and cost-effectively scale product photography. Focused on clients in the fashion, furniture, and packaged goods industries, Booth AI’s platform marks a significant leap forward and empowers businesses to stay ahead of the growing demand for unique and targeted photography.
Booth AI’s platform is designed to provide businesses with a comprehensive suite of tools and capabilities that streamline and optimize image production. Key features of their platform include:
1. AI-generated scenes that allow fashion, furniture, and packaged goods to be showcased in different settings to accommodate different seasons, occasions, and aesthetics.
2. Model swapping that easily varies clothing on different lifelike AI models for targeted messaging in email, advertising, and social media.
3. Mannequin-to-model workflow that brings mannequin photography to life by featuring clothing on AI-generated human models.
4. Shoe-on-model workflow that enables photos of footwear to be shown on models and in specific settings.
“We’re thrilled to introduce this advancement on our cutting-edge platform with workflows tailored to the specific needs and use-cases of our customers,” said Nick Locascio, CEO at Booth AI. “Our platform continues to open up new possibilities for businesses to optimize their image catalog, scale image production, and deliver exceptional customer experiences. By leveraging the power of AI, we aim to revolutionize the way retailers and brands operate and thrive in today's dynamic market."
Attendees of the CommerceNext Show can view and try out Booth AI’s platform in the Startup Zone (SU 6).
artificial intelligence 20 Jun 2023
Squirro, the Generative AI-powered Enterprise Search and Insights Cloud provider, has launched a new Generative AI (GenAI) application, SquirroGPT. The new app is secure, allows enterprises to chat with their own data, and get relevant, evidence-based results with links to the data sources.
GenAI has taken the world by storm, but many solutions are much less suited for enterprise use due to issues such as hallucinations, disregard of enterprise internal data security and privacy concerns, as well as disregard of internal access control rules. Squirro's new app addresses these issues by combining Large Language Models (LLMs) with Composite AI and Insight Engine technologies, bringing together all siloed data sources to extract knowledge and insights faster than ever.
"For GenAI to be truly effective with enterprise users, it must combine public data sources with an organization's own data, provide the required security and access controls, and be evidenced-based," said Dr. Dorian Selz, CEO, Squirro. "SquirroGPT has been designed with the enterprise in mind. It verifies all facts and references in search results, and the enterprise solution comes with the access rights you would expect from an enterprise application."
The Squirro application has been designed predominantly for use in knowledge management, risk, compliance and audit, service, and sales. It's a LLM-agnostic language solution, fully integrable across enterprise systems like Microsoft Dynamics, SharePoint, Salesforce, and many others.
The new application is available on a free trial for two weeks. Users can then upgrade to the Self-Service Professional option, or the Enterprise solution offering unlimited users, documents, and chat queries, and full access control rights.
"The GenAI solutions currently available are not tailored to enterprise requirements - SquirroGPT is," continued Dr. Dorian Selz. "It delivers instant, relevant, and evidence-based results and more, and it's a major advance in the evolution of enterprise GenAI."
technology 20 Jun 2023
The Software Solutions Unicorn received multiple accolades from the Globee® Awards for Information Technology, reaching 22 business recognitions in 2023.
BairesDev®, a leading nearshore software solutions company, received multiple recognitions from the renowned Globee® Business Awards for Information Technology, which acknowledge its expertise in artificial intelligence and DevOps, commitment to customer satisfaction, and diversity and inclusion, among others.
With an average customer rating of 9.1 out of 10, the company was honored with a Gold Globee for Achievement in Customer Satisfaction, endorsing its mission to deliver innovative software solutions for businesses across all industries with speed and precision. Additionally, BairesDev was recognized with a Gold award for Best IT Service Provider, a Silver award for Company of the Year in IT Services, and a Bronze award for IT Solutions for Enterprise.
"These achievements stem from our team's commitment to our customer-centric, excellence, and diversity core values," said Nacho de Marco, CEO and co-founder of BairesDev. "Our talented teams are ready to act and partner with our clients according to their business goals, easily adapting to any particular context or industry. We strive to create a positive impact by delivering innovative tech solutions and leveraging diversity and our proprietary tools. We are honored to be recognized and inspired to continue moving the world forward with our clients."
BairesDev was also awarded a Gold Globee for Most Innovative Company of the Year and a Bronze Globee for Company of the Year (Artificial Intelligence) for its AI-powered Team Recommendation Engine. This proprietary tool sources the top 1% of tech talent from a robust pool, processing more than 1 million yearly applications to match specific skills to clients' needs in an average of two weeks. The organization was also recognized with a Bronze award in the DevOps category for its expertise in this technology.
In recognition of its inclusive recruitment practices, supportive work environment, and corporate responsibility initiatives, BairesDev won the Gold Globee for Achievement in Diversity and Inclusion for the third consecutive year. Furthermore, the company's Women in Tech Report 2022, published by Statista, was awarded Gold for Best IT White Paper and IT Campaign of the Year. Both accolades were granted for the first time, emphasizing the firm's efforts to build stronger relations with the tech community and provide insightful and relevant data for a sector committed to advancing diversity and inclusion efforts.
"I am honored to congratulate the remarkable winners of the 2023 Globee Awards for Information Technology," said San Madan, President of Globee Awards. "Your dedication, innovation, and impactful contributions have set new standards of excellence in the IT industry. May your success continue to propel the IT industry forward and inspire future generations of innovators."
With these achievements, BairesDev remains at the forefront of the technology industry. The company's customer-centric approach and commitment to excellence are unwavering, cementing its position as a trusted partner for software solutions.
customer experience management 20 Jun 2023
Alorica Inc., an award-winning global leader in next-generation customer experience (CX) solutions, today announced the addition of Alorica IQ, a digital foundry that integrates technology into all its services and customer interactions. Unifying the company’s digital solutions, analytics and consulting, Alorica IQ delivers a new end-to-end suite of offerings, enabling companies to transform their brand experience by taking a deep dive into their customers’ preferences, call drivers and friction points across channels and processes. Focused on delivering key outcomes, such as increased customer lifetime value (CLV), better sales conversion, shorter wait times and improved productivity, Alorica IQ guides brands to uncover blind spots in their customer journey or where resistance results in higher cost of customer effort.
By launching Alorica IQ, the company will offer a resolute partner management team to simplify the market landscape, along with experienced engineers to create and curate best-in-class solutions. Alorica IQ specializes in rapid and seamless technology integrations to complement clients’ existing infrastructure and service delivery vision.
“Through Alorica IQ, we identify and quantify consumer behavioral insights, ensuring that our clients’ CX strategies and customer journeys are aligned with their brand’s strategic roadmap and desired outcomes,” stated Mike Clifton, Chief Growth and Transformation Officer at Alorica. “It comes down to having the right partners and technologies to help our clients personalize customer interactions, drive efficiencies, improve self-service or co-production tools as well as increase satisfaction and brand loyalty.”
Alorica IQ’s core pillar offerings include:
Alorica’s Chief Digital Officer Harry Folloder shared, “Alorica IQ creates a customized digital path that overlays our clients’ priorities and pain points to positively impact their customer engagement, regardless of their existing tech stack. As a global CX leader, we have made a significant investment in Alorica IQ and we are excited to bring to market the latest developments from some of our early pilots in partnership with leading experts in this space, such as Google, Microsoft, OpenAI and CallMiner.”
advertising 20 Jun 2023
Advertisers gain invaluable transparency into which Reels ads are seen by consumers
Integral Ad Science, a leading global media measurement and optimization platform, today announced that it has rolled out ad measurement tools for Meta's Facebook and Instagram Reels videos. Expanding a partnership that began in 2016, IAS will now provide viewability and invalid traffic measurement for Meta's rapidly growing Reels video feed inventory so that advertisers can be assured that their ads are seen by real users.
The growing collaboration between Meta and IAS means Reels advertisers will now have unparalleled transparency into the performance of their ad campaigns. IAS has already been providing advertisers with measurement tools that include viewability and invalid traffic for placements across Facebook and Instagram.
"Facebook and Instagram Reels are enormously popular with advertisers, and based on the success of the existing partnership between Meta and IAS, we are pleased to broaden our work together and provide this deeper level of transparency for Reels ads," said Yannis Dosios, Chief Commercial Officer, IAS. "With more than 140 billion Reels played daily, smart marketers have already been placing advertisements on Reels and now they have even more measurement insights into which of their ads are being seen and driving results."
analytics 20 Jun 2023
Nielsen, a global leader in audience measurement, data and analytics, announced today that it intends to make its Nielsen ONE audience measurement data available as an input to EDO's predictive outcomes solution for mutual clients. Similarly, EDO intends to make its outcomes measurement data available as an input of Nielsen's Media Impact planning software for mutual clients. The combination of these two powerful datasets will allow media buyers and sellers to seamlessly plan and optimize their convergent TV campaigns in a single, streamlined view of ad measurement with the goal of unlocking more value out of convergent TV investments.
The integration will join Nielsen's currency-grade National TV measurement, including its Live Streaming measurement, with EDO's robust Convergent TV database, which covers cross-category streaming ad airings and every national TV ad airing since 2015. The result will give mutual Nielsen-EDO customers a more accurate and reliable set of analytics to inform their media investments.
In a later phase, Nielsen intends to integrate EDO's predictive outcomes data into Nielsen ONE Ads, providing clients with the end-to-end ability to plan, measure, and optimize campaign performance.
"For a century now, Nielsen has provided great value to the industry with measurement data made available through our own products," said Deirdre Thomas, Chief Product Officer at Nielsen. "With EDO, we are taking the first step towards extending that same value beyond our own tools and allowing the power of our audience measurement to be integrated alongside other datasets and enhance other applications. We believe this interoperability will drive the next era of impactful, responsive media and advertising planning."
"We've been working with Nielsen and EDO on outcomes based measurement and it's a great step forward for our industry to see them join forces. As a premier alpha partner in Nielsen One's new integration with EDO, we look forward to seeing a solution centered around performance," said Rita Ferro, president of Disney Advertising. "At a time where the industry is focused on the next best currency, Disney remains focused on expansion and what really matters to advertisers."
The combined datasets will be available for Linear planning in 2023. Linear and Connected TV planning and measurement will be made available in 2024.
"WBD has an unparalleled array of premium programming and audiences across streaming and linear, demanding innovative measurement solutions that can reflect our quality and scale," said Jon Steinlauf, Chief U.S. Advertising Sales Officer, Warner Bros. Discovery. "By integrating Nielsen and EDO data into a unified view, WBD can be that much more effective at helping brands achieve optimal reach, frequency, engagement, and business outcomes."
"For years, our clients have manually combined Nielsen reach and frequency with EDO predictive outcomes to get the most out of their investment decisions and campaign plans, but the complexity of a streaming and linear landscape demands better solutions," Kevin Krim, CEO and President of EDO. "Data-driven software tools - powered by the best signals - are the clear answer. By connecting these critical datasets in both our platforms, we are offering a multi-dimensional view to meet the needs of Convergent TV."
"The Convergent TV marketplace needs increased collaboration across the board to solve complex measurement challenges that seem to evolve by the day," said Sean Corcoran, U.S. CEO at Mediahub Worldwide. "We applaud Nielsen and EDO on a creative solution that minimizes complexity for brands and their agency partners, helping us plan and optimize high-impact campaigns with ease."
artificial intelligence 20 Jun 2023
Frost & Sullivan, in its ongoing research into sustainability and circular economy, continues to evaluate companies in the contact center industry that are furthering efforts to achieve sustainability goals within their company, as well as assisting clients in doing the same. Frost & Sullivan recently surveyed the contact center industry and, based on its findings, recognizes Genesys® with the 2023 North American Company of the Year Award for Sustainability in the Contact Center Industry. The company adopts an operational model based on growth, profitability, sustainability, and experience, with significant global sustainability efforts under the broader umbrella of environmental, social, and governance (ESG) initiatives. Examples include Genesys signing Amazon's 2040 Climate Pledge to achieve net-zero carbon emissions, the CEO Action for Diversity and Inclusion to support a more inclusive workplace, and the Terra Carta charter to protect the world's biodiversity under each of the three ESG pillars by 2030. In particular, the company's drive to migrate customers from premises-based systems to the cloud to reduce carbon emissions, has greatly impacted its ESG success.
Further, the company's flexible workforce model which enables employees to work where they are most empowered to succeed—whether in-office, hybrid or at home-- and mass transit initiatives for employees drive the sustainable workplace of the future. The company has built ESG best practices earlier than most participants in the contact center industry setting it apart from competitors. The company has achieved a year-over-year reduction in greenhouse gas (GHG) and carbon emissions, increased the percentage of employees in underrepresented groups, secured 100% completion of compliance training, and positively impacted millions of lives.
Genesys has increasingly garnered solid ratings from trusted validators of corporate sustainability since establishing its sustainability program in 2020, with a B grade from the Carbon Disclosure Project (CDP) and an EcoVadis gold rating, thus differentiating it in the industry. The company provides programs that map its corporate goals with Gender Equality, Decent Work and Economic Growth, Reduced Inequalities, Sustainable Cities and Communities, and Climate Action SDGs. The company's supplier diversity policy, sustainable sourcing document, and sustainability software assess the health and welfare of the supply chain to address these goals.
"Genesys has strongly embraced sustainability and inculcated a deep culture within its business to imbue a sense of purpose with its employees, customers, and partners in achieving them. Its cloud portfolio directly impacts ESG through carbon reduction and features that enhance the health and well-being of employees, enterprises and their customers, and business operations and profitability, and assist in achieving SDG goals," said Nancy Jamison, Senior Industry Director, Information and Communication Technologies, Frost & Sullivan. "With its impressive financial performance, brand equity, and strong overall performance, Genesys earns Frost & Sullivan's 2023 North American Company of the Year Award in the sustainability contact center industry."
Each year, Frost & Sullivan presents a Company of the Year award to the organization that demonstrates excellence, in terms of growth strategy and implementation in its field. The award recognizes a high degree of innovation with products and technologies and the resulting leadership, in terms of customer value and market penetration.
Frost & Sullivan Best Practices Awards recognize companies in various regional and global markets for demonstrating outstanding achievement and superior performance in leadership, technological innovation, customer service, and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analyses, and extensive secondary research to identify best practices in the industry.
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