Facteus, a leading data-as-a-service (DaaS) with the world's largest databases of consumer transactions, today launched Mobius in public beta at Ai4 2023 to provide actionable insights by transforming this immense wealth of data into valuable information for businesses and financial institutions.

Facteus' Mobius interface converts natural language questions into data queries to bridge the gap between humans and large language models like ChatGPT to extract answers from Facteus' transaction data sets. Essentially, Mobius helps to connect questions with relevant data to provide accurate answers. And, as Facteus boasts one of the largest consumer transaction data sets, the accuracy of Mobius' answers is unmatched.

"Connecting Generative AI to Consumer Transaction Data is not just an advancement; it's a transformative fusion that ushers in a new era of insights and understanding. For the first time, we are bridging the gap between raw data and actionable intelligence, enabling organizations to interact with data at the speed of thought,” stated Jonathan Chin, Co-founder of Facteus. "This innovation breaks down barriers, democratizes data, and places the power of real-time analytics into the hands of those who can leverage it to create extraordinary value. At Facteus, we believe this is just the beginning of a journey that will reshape how businesses operate, innovate, and grow."

As shown in this video, queries are quickly and seamlessly pulled by Mobius, from the average transaction amount at major retailers by generation to tracking the price of grocery store staples over the past year. Without coding, databases, or spreadsheets, Mobius can provide comprehensive insights like Market Share Reports, Cross-Shopping Reports, Competitor Reports, and beyond by simply asking a question.

CedCommerce has developed TikTok Shop Connector, integration solutions that seamlessly connect eCommerce platforms with TikTok Shop allowing merchants in the UK and US to showcase and sell their products directly on the popular social content platform.

TikTok Shop offers a unique opportunity for businesses in the UK and the US to reach a vast and engaged audience.

Tiktok Shop is now accessible in the UK, with the shopping feature currently in beta for the US. Merchants in both regions can leverage this powerful shopping solution to boost their sales and drive growth.

To simplify selling on TikTok Shop, CedCommerce has developed specialized integration solutions for all leading eCommerce platforms like BigCommerce, Magento, Shopify, and WooCommerce.

Key features of TikTok Shop Connector:

1. Easy Setup: CedCommerce's user-friendly interface makes it simple for merchants to connect their online stores to TikTok Shop, streamlining the onboarding process.
2. Product Listing: Merchants can effortlessly sync their product catalogs between their eCommerce store and TikTok Shop, ensuring accurate product listings.
3. Real-time Inventory & Order Sync: Merchants can seamlessly manage their inventory across multiple platforms, preventing overselling and ensuring a smooth shopping experience for customers.
4. 24*7*365 Dedicated account manager: With TikTok Shop Connector, merchants have access to a dedicated account manager who will guide them throughout the selling journey and address any concerns along the way.

This powerful integration has helped businesses scale and maximize profits. One such business, The Little Connection, successfully integrated its BigCommerce store and listed a staggering 20K products on TikTok Shop. The brand is now all set to optimize its sales potential.

"I installed the TikTok Shop Connector in 2 minutes. It's the EASIEST & FASTEST app to download & set up. I configured my attributes, uploaded my catalog, and got ready for business quickly. Install the TikTok Connector now. I would give it 10 stars if I could. It's almost too good to be true" Jasmin W, Founder, The Little Connection.

Become a Seller on TikTok Seller Center by completing the onboarding process and enjoy a 0% Referral Fee* till September 30, 2023. JOIN HERE

"As the eCommerce landscape rapidly evolves, merchants recognize the need to diversify their portfolios. Platforms like TikTok, renowned for transforming product discovery into purchases, are increasingly becoming vital components of any eCommerce strategy for merchants looking to tap into the potential of these promising new channels. At CedCommerce, we're uniquely positioned to facilitate this shift. Our core strength is our innovative, seamless integration solutions that enable merchants to naturally extend from eCommerce platforms to multi sales channels like TikTok Shop. This not only saves merchants' time but also eases their adaptation to new channels, catalyzing their business expansion within minutes. As partners in their growth journey, we go beyond being just a solution provider, ensuring their success in this new and exciting commerce arena," states Mr. Abhishek Jaiswal, CEO of CedCommerce.

Supercharge Your Security with Simple, Speedy Data Security & Risk Posture Reporting

BigID, the leading platform for data security, privacy, compliance, and governance, today introduced its Data Risk assessment reporting capability. BigID's Data Risk Assessment allows organizations to streamline data security posture reporting, providing comprehensive insights about their data risks and vulnerabilities with respect to sensitivity, volume, location, and accessibility in just a few clicks.

Key Takeaways:

• Comprehensive Risk Coverage: Gain a holistic view of data risk across data types and locations, including cloud, hybrid, and on-premises. BigID's assessment incorporates data regardless of location, and aggregates diverse risk indicators for a robust evaluation.
• Time-Efficient and Actionable Insights: BigID's Data Risk Assessments are usually completed within hours, not weeks or months. Obtain up-to-date risk posture information for prompt actions to mitigate risks and strengthen security.
• Pinpoint Insider Risk Data Exposure: Identify file and data types most vulnerable to internal or external exposure. Focus on securing vulnerable aspects of data infrastructure to reduce the risk of unauthorized access or exposure.

"As the data landscape continues to evolve, organizations need faster and more efficient ways to assess and manage data risks across hybrid environments. BigID's Data Risk Assessment Report addresses these challenges head-on, providing comprehensive insights and actionable recommendations in a matter of hours. This groundbreaking solution empowers organizations to strengthen their data security strategies and protect their most critical assets," said Dimitri, Sirota, CEO of BigID.

Tripleseat, the leading innovator in cloud-based event management software for the hospitality industry, proudly announces today the strategic acquisition of Attendease, a world-class meeting and event software for enterprise and corporate event planners.

The acquisition is a natural fit. It combines two separate ecosystems, social and corporate event planners and event managers at restaurants and hotels. The sales and event management platform of Tripleseat and the Attendease event planner application come together for a frictionless planning process, further entrenching Tripleseat as the powerhouse in end-to-end event management solutions. The combined company will operate under the Tripleseat brand and will be managed by Jonathan Morse, Tripleseat co-founder and CEO.

"With this acquisition, we will expand our offerings with specialized and flexible event planning and management tools - for social and corporate event planners. Tripleseat will now be the one-stop shop for people to locate the perfect venue and manage and market their event," Morse said in a statement. "Attendease provides functionality that empowers planners with dynamic features such as event registration, ticketing, VIP and speaker management, website building, and data-driven reporting  that will integrate with Tripleseat's sales and event management platform."

The Tripleseat acquisition of Attendease is a game-changer for restaurants and hotels. It provides a one-of-a-kind integration to event planners looking to book an event at their venue. In addition, event planners will now have a seamless and easy experience finding, booking, and planning their weddings, corporate events, birthday parties, or tradeshows.

Tripleseat will always continue providing award-winning customer support for existing and new customers. As the event industry continues to evolve, Tripleseat remains committed to delivering innovative solutions to empower event professionals with the tools to thrive.

LivePerson Inc, a global leader in Conversational AI, today announced that John Collins, the Company's Chief Financial Officer, has been appointed to the additional role of interim Chief Executive Officer. In connection with the appointment, Robert LoCascio has stepped down as CEO and as a member of the Board of Directors, effective August 7, 2023. He will continue as a Special Advisor to the Company through December 31, 2023.

The Board has been working with a nationally recognized executive search firm to identify LivePerson's next CEO and intends to effect a smooth and orderly transition. 

Board Chair, Jill Layfield, said, "John is the right person to step in on an interim basis as CEO and is well-positioned to continue advancing our strategy with the Board's ongoing support and oversight. Together with the deep bench of talent across the organization, including LivePerson's finance team who will continue to support John in his capacity as CFO, we will ensure LivePerson doesn't miss a beat."

Layfield added, "As the search for our next CEO progresses, we will benefit from Rob's involvement as a Special Advisor to facilitate an orderly transition. We are grateful for his contributions and wish him the best in his next chapter."

Collins said, "With the recent product launch and rightsized cost structure, we are strongly positioned to meet our customers' evolving needs and accelerate profitable growth. I am committed to ensuring we continue to execute on the strategy and enhance value for shareholders."

LoCascio commented, "Having worked closely with John as CFO, I have every confidence in his ability to take on the additional role of interim CEO. Moreover, LivePerson has an incredibly dedicated team of employees who, together with John and the rest of the management team, will continue to drive the Company's success. I look forward to supporting a smooth transition in my capacity as a Special Advisor."

The Company notes that Mr. LoCascio's departure did not result from any disagreement regarding LivePerson's financial statements or disclosures.

Brand Safety & Suitability Optimization controls to provide advertisers with greater confidence across X

Integral Ad Science, a leading global media measurement and optimization platform, today announced an exclusive partnership with X to provide advertisers with its industry-leading pre-bid Brand Safety and Suitability product across the social media platform.

"At X, balancing free expression and platform safety is our number one priority - and we are proving these two things are not at odds," stated Linda Yaccarino, CEO, X. "Growing our partnership with IAS offers brands a new level of protection and transparency as they continue to grow on X."

Powered by cutting-edge, machine learning technology, IAS's pre-bid Brand Safety and Suitability product provides marketers with greater control and optimization of quality media investments. IAS will now provide valuable third-party affirmation that brands running ads on X are appearing in brand safe and suitable environments as defined by the Global Alliance for Responsible Media (GARM) framework.

"By activating IAS's pre-bid optimization solutions, marketers can ensure their campaigns prioritize only quality inventory that is brand safe and suitable," said Lisa Utzschneider, CEO, IAS. "We're proud to be the first and only pre-bid brand safety and suitability partner with X and look forward to furthering the company's commitment to transparency by giving marketers greater control through solutions that safeguard a brand's interests and drive brand equity."

IAS's data-backed brand safety and suitability products help ensure high quality media placements, further demonstrating IAS's commitment to bringing even greater trust and transparency to all aspects of the digital measurement landscape.

With this expansion, IAS leads the industry in providing end-to-end support for marketers on X, with a full array of solutions from measurement to optimization.

Nativo, the storytelling platform where brands ignite the power of connection through content and insights, is excited to announce their participation as a platinum sponsor at US Travel Association's premier educational and networking event ESTO (Educational Seminar for Tourism Organizations) next month.

As part of Nativo's sponsorship, they will be hosting six 15-minute sessions during the Solutions Hub on Sunday, August 20th from 12 to 1:30pm. In their session, Nativo will discuss how content can paint an incredibly accurate picture of who your audience is, what they care about, and how to capture new audiences through what they are already engaging with.

"Our team at Nativo is thrilled to attend and sponsor ESTO again this year and connect with the best and brightest in the travel industry, including the nation's top industry CEOs and marketing leaders," said Raquel Cadourcy, CMO at Nativo. "This event, and particularly the live sessions, are great ways to share innovative ideas and discuss how they fit into today's travel marketing landscape. Our team is looking forward to sharing how to research, activate, and understand an audience, especially with third party cookies going away."

Nativo's Travel Team will dive into how audience behaviors and insights can help inspire more visitation, unleashing the full potential of storytelling while providing data to help shape future content.

"Each year, ESTO attracts destination marketing leaders from around the country for industry-leading practices and knowledge sharing," said ESTO general manager Nan Marchand Beauvois, also U.S. Travel Association SVP of Membership and Industry Relations. "In addition to the event's stellar programming, ESTO provides creative spaces—such as the Solutions Hub—providing attendees with opportunities for learning from creative, ahead-of-the-curve companies, Nativo included, that rounds out the ESTO experience."

Largest U.S. permissioned purchase panel enables advertisers to effectively measure lower-funnel sales outcomes in real-time tied to premium OLV and streaming video ad buys

 Attain, a leading permissioned commerce data platform that powers real-time purchase measurement and outcome signals for brands, today announced a partnership with Magnite, the world's largest independent sell-side advertising company. Magnite will provide video buyers with measurement capabilities based on Attain's real-time commerce data. The capabilities are initially launching to clients leveraging Magnite's ClearLine offering, a self-service solution that provides buyers direct access to premium video inventory. The partnership will expand beyond Magnite's ClearLine clients in the near future. Attain is the largest permissioned purchase panel in the U.S. tracking over $500 million of purchase data every day.

Video has historically been considered a brand awareness medium given the challenges of connecting ad spend to performance metrics, including sales. Through this partnership, advertisers will be able to correlate their online video (OLV) and connected TV (CTV) ad spend through Magnite to performance metrics using Attain's data platform. As ad buyers encounter increased pressure to illustrate value, this collaboration provides the assurance brands need to drive more spend to OLV and CTV, thus empowering advertisers to capitalize on consumer attention.

"We joined Attain and Magnite as a launch partner because we believe this combined offering will revolutionize how we measure campaign performance and enhance our ability to prove value to brands," said Sam Bloom, CEO of Dallas-based marketing and media agency Camelot Strategic Marketing & Media. "With Attain and Magnite's expertise, we are confident in our ability to prove video's capacity and opportunity as a performance medium, which will yield significant benefits to our clients' businesses as well as our own."

Together, Attain and Magnite are optimizing results for buy-side and sell-side stakeholders. Attain's consumer purchase panel is balanced to the U.S. census, consumption and behavior patterns, enabling a real-time, holistic view of consumer spending across all verticals and merchants. This data is utilized to quantify the business impact of programmatic media investments for marketers with real-time measurement of conversion rate, return on ad spend (ROAS), and incremental sales lift. Built on Magnite's technologies in deal-driven video, ClearLine significantly increases spend going towards working media and helps publishers generate more revenue and develop new sources of unique demand.

"By joining forces, Attain and Magnite are at the forefront of advancing measurement capabilities for video," said Magnite's SVP of Partnerships, Kristen Williams. "Combining the engaging, impactful experience of video with data-driven measurement backed by real-time permissioned purchase data introduces powerful opportunities for advertisers to optimize their campaigns and track ROAS. This partnership reflects our commitment to innovation, enabling more informed advertising strategies and ultimately delivering superior results for brands and publishers."

"Attain is a mission-driven data business, focused on building services that provide unique and differentiated value to our partners," said Attain CEO, Brian Mandelbaum. "With our real-time measurement capabilities and ClearLine's best-in-class route to premium video inventory, advertisers will be able to better understand the impact of their campaigns with close proximity to supply — ultimately helping them refine their approach to maximize results and drive business growth."