Simultaneous 2D and 3D visualization unlocks new levels of location-based context for confident decision-making

Precisely, the global leader in data integrity, today announced the launch of MapInfo Pro v2023 – the latest release of its popular desktop Geographic Information System (GIS). Customers can now quickly and easily access a three-dimensional (3D) view of risks and opportunities with a new set of visualization tools. Users will also be able to seamlessly connect to enterprise-level spatial analytics for streamlined collaboration across the business and access several new upgrades to facilitate faster time to value.

With these updates, MapInfo Pro strengthens its industry-leading spatial analytics and mapping visualization capabilities, boosting location-based decisions across a broader range of essential business uses.

The enhancements include:

• New 3D visualization capabilities – customers can now simultaneously display data in both 2D and 3D, revealing a new world of patterns and relationships.

• Seamless connection to enterprise-level spatial analytics – users can connect MapInfo Pro to Precisely Spectrum Spatial and maximize data collaboration across the business.

• Community-requested enhancements – new usability upgrades are now available, including customizable workspaces and user interface options.

The adoption of location intelligence has exploded in recent years, with 3D visualization and spatial analytics increasingly playing a central role across a wide range of high-profile uses. This includes urban planning for smarter cities, network optimization for improved digital equity, and disaster management of catastrophic events such as wildfires and major floods. MapInfo Pro empowers customers to fully harness the potential of location data and fuel confident decision-making across all these scenarios and more.

Precisely partner, Pelican GeoGraphics, has long understood the power of location intelligence for complex research and planning purposes. The team helps clients in the natural resources industry with the exploration of minerals to help create renewable energy sources.

“Understanding the 3D nature of your data is essential in mineral exploration, so we’re thrilled that this feature will now be available directly within the familiar interface of MapInfo Pro - and at a fraction of the cost of some of the more specialist standalone packages on the market,” said Caroline Hilton, Managing Director at Pelican GeoGraphics. “Even at grass-roots level, geologists will be able to visualize their regional and project data in greater detail, draping aerial images, geological mapping, geophysics grids, and geochemistry data onto the landscape with ease.”

As an all-in-one solution for managing, analyzing, and visualizing location data, MapInfo Pro is widely recognized for its ease-of-use, empowering customers to leverage critical location-based insights across a wider range of business users. It can also be easily customized through a wide variety of features and functionality available to customers via the MapInfo Marketplace.

“Precisely remains committed to delivering a complete desktop GIS solution in MapInfo Pro, that is powerful, flexible, and easy to use,” said Clarence Hempfield, Senior Vice President – Location Intelligence at Precisely. “The latest release helps to unlock maximum levels of location-based context for our customers across an almost endless array of critical business scenarios.”

Instabug, the industry’s leading mobile platform, today announced its Fall 2023 product launch featuring a number of updates designed to improve app quality and action user feedback. Instabug's Fall 2023 product launch marks a significant milestone in mobile app development, reinforcing the company's commitment to providing mobile teams with the tools and insights needed to create extraordinary mobile experiences across the development lifecycle.

Debug User Feedback with App Ratings and Reviews

Instabug’s new App Ratings and Reviews product harnesses the power of user feedback, turning app store reviews into actionable insights for mobile teams. Recognizing the pivotal role of user reviews in app success, Instabug's new product consolidates qualitative reviews with app metrics, bridging the gap between engineering and product teams. By coupling app ratings and reviews with performance and stability metrics, engineering teams gain invaluable user perspectives, fostering empathy and guiding development efforts.

App Ratings and Reviews work seamlessly with Instabug’s new Session Replay product, allowing developers to visualize user sessions linked to reviews. This integration grants an in-depth understanding of user experiences and facilitates swift debugging of underlying issues.

Streamline Release Management with Rollout Management

In the quest for efficient release management, Instabug introduces Rollout Management, a solution that centralizes, monitors, and automates version releases. Seamlessly integrating with app stores, Rollout Management empowers teams to control version updates directly from the Instabug dashboard. The upcoming rollout automation features will enable scheduled staged releases and automatic pausing of updates that fall short of specified performance thresholds. No longer burdened by navigating multiple tools, mobile teams can now experience streamlined, data-driven release management, fostering confidence and success in app updates.

Gain Deeper Insights with Session Replay

Instabug Session Replay takes troubleshooting to a new level by offering visual replays of app user sessions. This invaluable product highlights stability and performance issues, helping mobile teams connect the dots between code and user experience by providing visual context. It also equips developers with comprehensive debugging details, including user interactions, network data, console logs, and breadcrumbs, empowering them to tackle even the most intricate bugs and performance glitches. Instabug Session Replay takes a privacy-first approach, ensuring sensitive data is masked on the user's device and only capturing approved non-sensitive data, striking a balance between debugging needs and user privacy.

"Mobile is critical to today’s digital landscape and Instabug is committed to empowering mobile teams—whether they are Quality Engineers, Mobile Developers or Product Managers—by providing them with a platform that reflects the reality of the mobile development lifecycle. Our expansion to include App Ratings and Reviews, Rollout Management, and Session Replay reflects that commitment,” notes Kenny Johnston, VP Product at Instabug. “This category-creating expansion will be the first of many that enable mobile teams to create exceptional app experiences and to connect more directly with their users, and to do so without the need to toil through tools and workflows that weren’t built with a mobile-first approach."

Flywheel Digital Dashboard Features Proprietary Model on Customer Long-term Value

Flywheel Digital, a leading digital commerce company for enterprise brands, announced today the release of a feature co-developed with Amazon Ads that helps brands develop insights about Customer Long Term Value (CLTV) utilizing insights from Amazon Marketing Cloud (AMC).

Measuring CLTV long sought after for brands selling on large retailers, had been technically difficult. Flywheel Digital recognized the capability of AMC in enabling advanced use cases and collaborated with solution architects and data scientists at Amazon Ads to build a systematic CLTV solution using AMC.

The result of this collaboration is new functionality through the Flywheel Digital dashboard. This solution utilizes custom queries and the proprietary model Flywheel Digital built on AMC, allowing brands to dive into CLTV for their portfolio. Brands can do this at a quick glance, rather than building complex SQL queries and performing manual analyses with the raw datasets. They can now quantify the insights unique to them including locating the highest-performing products. This also allows brands to look over a wider horizon and determine high-value audience segments that can be reached in a privacy-safe manner via AMC Audiences. This advancement allows brands to drive custom longer-term insights and then create custom segmentation of audiences to scale their business.

“Amazon Marketing Cloud helps give Flywheel clients more visibility into their audiences’ shopping patterns and their path to purchase than they were able to ever before,” said Patrick Miller, Co-Founder of Flywheel Digital. “This proprietary CLTV solution co-developed with Amazon Ads helps expand the brands’ understanding of their media strategies including sponsored ads uses, Amazon DSP investments, and product selection to maximize downstream sales. This in-depth strategic view will not be possible without utilizing the signals and flexibility allowed by AMC.”

Beyond CLTV, Flywheel Digital is continuing to provide advanced measurement for their clients through the use of metrics derived from Amazon Marketing Cloud. The company has developed proprietary customer cohort analyses, which allow brands and manufacturers to view the purchase patterns of their customers more holistically.

Government Agency Automates Digital Certificate Management to Reduce Complexity and Prevent Security Incidents

Venafi, the inventor of machine identity management, today announced that the United States Patent and Trademark Office (USPTO) has implemented Venafi’s TLS Protect solution to automate the entire lifecycle of digital certificates and other machine identities to meet cybersecurity requirements.

In March 2023, the White House released its National Cybersecurity Strategy to strengthen cybersecurity for the nation and better defend against increasingly malicious cyber threats. At the core of securing modern applications are machine identities such as digital certificates and keys, which protect the information that flows from machines to machines – much like usernames and passwords protect human identities. Compromised machine identities can have a significant security impact on organizations, and effective machine identity management is critical to preventing security incidents and application outages.

“At the USPTO, we receive more than 600,000 patent and trademark applications annually. To keep up with the innovation that comes through our doors every day, we bake technical innovation into everything we do – from machine learning and AI to machine identity management – to improve the efficiency, performance and security of our operations,” said Jamie Holcombe, Chief Information Officer at the USPTO. “Implementing Venafi into our software infrastructure enables us to better manage and secure all the machine identities across our organization and fulfill one of the five pillars of the National Cybersecurity Strategy.”

The USPTO’s Public Key Infrastructure (PKI) team historically managed the certificate process manually, which was time-consuming with many steps and created potential pitfalls and barriers throughout the process. Venafi’s platform allows the team to automate the entire machine identity management process across more than 10,000 machines, streamlining digital certificate issuance – including better certificate organization and customized alerting – and reducing the risk of private key theft through shorter key lifespans. Since implementing Venafi, the USPTO has significantly cut down the certificate process time from 10 hours to 30 minutes.

“Today, organizations not only need to be vigilant when it comes to security, but they must also take proactive measures to protect themselves and their customers,” said Jeff Hudson, Chief Executive Officer at Venafi. “What’s more, amid federal directives and guidance related to hardening public sector cybersecurity posture, security has never been more important for this industry. Identity is the foundation of security, and with the growth in both variance and volume of machines, effective management of the identities of these machines is critical for security. With Venafi, the leader and inventor of machine identity management, the USPTO is making strides in innovation while ensuring bad actors aren’t taking advantage of machine identities.”

IONOS continues to integrate AI into MyWebsite Now for rapid website creation of a homepage and up to four subpages including individual design, text and images

IONOS, a leading digitalization partner for small and midsize businesses, today introduced an AI website generator for its MyWebsite Now website builder. The AI website generator creates a professional website with individual design, text and images in seconds within MyWebsite Now. This announcement follows the introduction of an AI text generator for MyWebsite Now in April, illustrating IONOS’ focus on integrating AI into its offerings.

The AI website generator creates three website designs in seconds.

The new AI website generator requires only the company name, industry and a short company description to create three design options of a complete website with a homepage and up to four subpages. Users can then choose their favorite from the three generated design options and can further edit and expand the selected website as usual with the intuitive MyWebsite Now construction kit.

The AI website generator introduction also includes these new AI capabilities for MyWebsite Now:

• The AI image generator automatically creates images based on text commands (prompts).
• The AI SEO assistant automatically creates search engine optimized headlines and description texts with one click. It analyzes and summarizes the contents of the website for optimal display in search engines.
• The AI text improver enables users to choose from 12 different tonalities such as professional, trustworthy, friendly, etc. to optimize the tone of their web content.

"Artificial intelligence is currently revolutionizing the way websites are generated. With MyWebsite Now, it has always been possible to create professional websites with no programming knowledge. With the new AI tools for MyWebsite Now, including the website generator, the image generator, the SEO assistant and the text improver, professional website creation is now significantly faster, easier and better than ever before," said IONOS CEO Achim Weiss.

Currently, new customers receive comprehensive AI functions in the MyWebsite Now Plus package for six months for $1 per month. After that, the plan costs $18 per month. The AI website generator is already included in the MyWebsite Now Starter plan.

• Field brings nearly two decades of sales and customer care experience to the board, supporting Dialpad as it leads the industry forward in the next generation of customer-agent experiences, powered by the company’s native and proprietary Ai.

• On the heels of the company’s announcement of DialpadGPT, Dialpad’s proprietary LLM, and recognition on Forbes’ 2023 Cloud 100 list, Field’s appointment brings unique insights to help support and advance Dialpad’s proven Ai platform for sales intelligence, customer engagement and collaboration.

Dialpad, Inc. – the industry-leading Ai-Powered Customer Intelligence Platform – today announced the appointment of Callie Field to Dialpad’s Board of Directors. Currently the president of T-Mobile’s Business Group, Field’s extensive background in sales and passion for an optimized customer experience will further support Dialpad’s mission of empowering enterprises of all sizes with the best-in-class, applied Ai-powered platform that brings together sales intelligence, customer engagement and collaboration.

“I’ve had the privilege to work closely with Dialpad for more than two years and have been impressed by their customer obsession and the incredible benefits their real time Ai-powered solutions are bringing to businesses across all industries,” said Field. “I’m thrilled to be joining a16z co-founder Marc Andreessen, Android co-founder Rich Miner, ICONIQ Capital co-founder Will Griffith, and all the prominent Dialpad board members as we guide the company to scale with enterprises of all sizes globally.”

Field has been setting records since the beginning of her career as a T-Mobile sales representative and throughout her role as T-Mobile’s Chief Customer Experience officer – during which she was profiled by Harvard Business Review for completely reinventing the model for customer care and inspiring her teams to deliver legendary customer experiences. Now, as a visionary leader running T-Mobile’s fastest growing business segment, Field is a key contributor to the Un-carrier’s longstanding reputation as one of the most innovative companies in wireless industry. She previously served as a board member of ServiceMax.

“Callie is a powerhouse in the customer engagement space, having led sales and customer engagement teams to build industry-leading customer experiences, making her an exceptional addition to our board,” said Craig Walker, CEO and Founder of Dialpad. “We’re looking forward to collaborating with her as Dialpad continues to expand, release new products and improved experiences for our customers, and fuel more businesses with Dialpad’s real-time Ai.”

Callie joins Dialpad’s board at a pivotal time. The company recently launched DialpadGPT, a proprietary LLM for sales, service, and recruiting, built on over five years and five billion minutes of proprietary conversational data. It’s the first LLM designed specifically to cater to the evolving needs of today's businesses and their employees. Additionally, the company is experiencing record financial growth and has landed on major industry lists including #25 on Forbes’ 2023 Cloud 100 and was an Inc. Best in Business 2022 recipient.

Experienced industry leaders to help elevate that company’s visibility and guide strategic direction in broadcast, media, sports, and entertainment industries

Relo Metrics, the leading AI-powered sponsorship analytics platform for real-time data decisions, is setting a new standard for brand valuation and measurement with the formation of its first Advisory Board. The charter members of the Advisory Board—Samuel Rueff, Jamie West, and Dana Venino—are all recognized industry leaders with deep expertise in the broadcast, digital media, sports, entertainment, and consumer brand sectors.

The team’s primary focus is providing Relo Metrics with business insights and market guidance across the brand, agency, broadcasting, and industry organizational landscapes in Europe and the U.S., developing new strategic partnerships and commercial relationships, and identifying partnership opportunities for expanding the sports marketing ecosystems for rights holders, media rights holders, and brands.

Each board member brings diverse career backgrounds and relationships to their new roles. They are beginning their collaboration with Relo Metrics during a time of rapid company growth propelled by increasing worldwide demands for data and measurement, leading to limitless potential for sponsorship opportunities.

"We are entering a new era of global and multi-device viewing of sports while broadcast sports rights shift to digital, giving brands massive opportunities to engage with fans, and the collective expertise that Sam, Jamie, and Dana each bring to our new Board will be invaluable in guiding our company forward," said Jay Prasad, CEO at Relo Metrics. "They will play significant roles in solidifying partnership efforts around our goal to create a currency for sports marketing. Their insights and experiences will most certainly provide a pathway for defining the next generation of tools for brands to succeed, which ultimately will fuel company growth, and we welcome them to the Relo Metrics family."

The Relo Metrics Advisory Board

Samuel Rueff
Rueff brings a global cultural perspective to Relo Metrics, with more than 15 years of experience as a global media leader and Advisory Board member in the adtech and martech space, developing specific expertise in global and local media management and digital transformation.

He has held buy-side positions with industry-leading advertisers, including P&G, Nestlé, GSK, and most recently Bayer as Global Media Director. There, he led that company’s consumer health media strategy, with a focus on accelerating digital transformation and data-driven marketing. Rueff also developed key global joint business partnerships.

His expertise encompasses overseeing programmatic advertising, data-driven campaigns, and measurement with a focus on business impact, as well as pioneering Media For Good initiatives such as carbon footprint reduction in the media supply chain.

Rueff holds a Master's degree in International Management, IMD executive education in Digital Transformation Leadership, a mini MBA in Brand Management, and is a 2023 IRG100 graduate (Institute For Real Growth).

Jamie West
West has more than 30 years of experience in the media and advertising sectors. During his 10 years leading Sky’s Advanced Advertising Products across addressable with AdSmart, Analytics, Video, and Online, he was instrumental in building what is now recognized as one of the most advanced sets of TV monetization and data capabilities in Europe and beyond.

West currently also serves as a board advisor, investor, and consultant to companies in the TV and video ad industries, encompassing a wider ecosystem covering tech, data, analytics, addressable, and complete commercialization. His recent advisory projects include helping TV platforms (pay and free-to-air), TV channels, and video content distributors successfully evolve their commercial, data, and ad technology strategies.

Dana Venino
Venino will focus on the client business at Relo Metrics, drawing on more than 20 years of experience leading clients and partners spanning the sports and entertainment, CPG, media, and SaaS industries. As a client services executive, she is responsible for the strategic engagement of customer relationships, customer revenue, and profit.

Venino most recently served as the Chief Customer Officer at SQAD, an ad-tech leader servicing global brands and agencies. Prior to SQAD, she was the SVP of Global Client Services at Piano, a Software as a Service (SaaS) organization servicing the media industry. Her leadership in SaaS is recognized as helping to substantially increase global revenue and retention across Series A, B, and C growth stages, consistently demonstrating an ability to build the foundations necessary to accelerate performance and drive scale.