artificial intelligence 13 Oct 2023
Zuar, a leading provider of embedded analytics solutions, today announced their partnership with ThoughtSpot, the AI-Powered Analytics Company. Together, Zuar and ThoughtSpot will help joint customers remove the barriers that organizations face when delivering a modern data experience.
ThoughtSpot's two flagship offerings, ThoughtSpot Analytics and ThoughtSpot Everywhere, perfectly complement Zuar's solutions, Zuar Runner and Zuar Portal. This synergy promises a comprehensive suite of tools that cater to a wide array of data analytics use cases.
"At ThoughtSpot, we're focused on putting the power of AI in the center of BI. AI and machine learning has always been a core pillar of our product. Now, with generative AI, we're in a unique position to supercharge how our customers can unleash the value of AI and analytics. This partnership with Zuar extends our capabilities to work with any data and to seamlessly integrate ThoughtSpot into new and existing workflows at companies dedicated to data-driven decision making, and for those looking to embed analytics into their apps and help their end customers do the same," said Kuntal Vahalia, Senior Vice President of Worldwide Channel and Alliances and Head of APJ at ThoughtSpot.
Zuar Runner creates and optimizes data pipelines for ThoughtSpot Analytics to query using its natural language search. ThoughtSpot Analytics, renowned for its live query natural language search capabilities, delivers instant access to essential data insights. Zuar Runner allows for the extraction of data from diverse sources, transforming and modeling it, and seamlessly maintaining it at the client's preferred data cloud platform. These automated data wrangling capabilities unlock the full power of ThoughtSpot Analytics for customers.
For companies aiming to monetize their insights, Zuar Portal fully integrates with ThoughtSpot Everywhere, allowing customers to go-to-market significantly faster and deliver an engaging, intuitive user experience. This integration empowers organizations to turn data into revenue by creating a productized analytics headquarters for customers, staff, vendors, and partners. By combining the capabilities of ThoughtSpot Everywhere with Zuar Portal, users have a fully branded, highly secure application that provides them with a wealth of new use cases and market opportunities.
"At Zuar, we're on a mission to help customers solve problems with data. By combining our data wrangling and embedded analytics platform with ThoughtSpot's AI-powered search experience, we're automating the toughest parts of launching a monetized solution," says Whitney Myers, CEO of Zuar. "In freeing organizations of the obstacles that stall or delay taking data-driven solutions to market, we're aiming to spur the next generation of ideas and innovation. I'm excited about how this partnership with ThoughtSpot will empower entrepreneurs and change agents across the globe."
cloud technology 13 Oct 2023
Catchpoint, the innovation leader in Internet Performance Monitoring (IPM), launches new features that cement its position as the platform to help organizations achieve Internet Resilience.
The Internet relies on Catchpoint, and we are extremely proud to introduce new capabilities and products that demonstrate ongoing innovation towards our goal of making the Internet better for everyone.
Internet Sonar – Catchpoint Internet Sonar answers the question: "Is it me or something else?" This addition to the Catchpoint IPM Platform provides simple, intelligent, trustworthy, Internet health information at-a-glance so you can get ahead of productivity or experience-impacting 3rd-party incidents. Internet Sonar uses data from the world’s largest, independent, active observability network to monitor hundreds of the Internet’s most popular services for outages. The result is an AI-powered, real-time, interactive status report that can be displayed via an interactive map, a dashboard widget, or accessed by any system via API. Internet Sonar can ensure a resilient Internet across all these dependencies and deliver exceptional digital experiences for your customers to drive business success.
"Here at The Washington Post, we recently had a situation where several alerts were firing. We couldn't pinpoint root cause and our cloud provider's status was all green,” said a Technical Architect from the Washington Post. “After troubleshooting for nearly thirty minutes, we determined that the issue was with another critical service provider on which we rely. If Internet Sonar had been in place, it would have proactively flagged the outage and helped us discover root cause much more rapidly."
Catchpoint Tracing – Catchpoint Tracing solves the problem of complex, large, distributed environments – used for modern application delivery – impacting your customers’ digital experience and, ultimately, business revenue. It helps operations teams achieve Internet Resilience by extending the reach of IPM combining deep visibility into the Internet Stack to visualize request journeys through backend application components with code-level visibility into cloud-first applications to understand application behavior and ensure application health and performance. With Catchpoint Tracing, businesses can give customers the fast, resilient experiences they love and expect. Catchpoint’s IPM platform is the only one in the world that combines deep visibility into the internet, an outside-in perspective of digital experience, all the way through to the application and its dependencies. Unlike APM, which monitors from the inside out, IPM is effective in ensuring great experiences with a holistic view. Catchpoint Tracing provides full Open Telemetry support enabling an organization to easily integrate the data as it requires. Tracing provides full Open Telemetry support enabling an organization to easily integrate the data as it requires.
Full Open Telemetry Support – From the beginning, Catchpoint has embraced open standards and direct access to monitoring data. The Catchpoint IPM platform webhook data API provides detailed data directly from any of our nodes to any customer’s data warehouse for template-based consumption – and has done so before Open Telemetry existed. This data is real-time, granular, and of a higher quality than what most monitoring tools offer. Catchpoint has also always had the unique ability to add custom headers to our HTTP monitors, allowing them to aggregate data in ways that can be followed and traced. As a result, Catchpoint is exceptionally cost-effective when it comes to integration with other systems.
Enterprise Light Nodes – Organizations that rely on Catchpoint’s IPM platform now have access to a new lightweight node that can be deployed broadly to achieve increased visibility while requiring fewer resources. Able to run on a variety of environments (including Cisco routers, switches, and other devices) and scaling to hundreds or thousands of locations, the Enterprise Light Node fulfills a critical need for connectivity at sites like retail stores, branch locations, satellite offices, or any other remote area not covered by an enterprise node. The result is cost-effective monitoring from where it matters.
Traceroute ECN – Catchpoint has enhanced its Network Experience solution with Traceroute ECN Internet Congestion Detection and Avoidance. Extremely lag-sensitive applications like AR/VR, streaming, gaming, Metaverse, autonomous vehicles, etc., are becoming increasingly popular, and demand for them is only growing. To ensure users' network experience, Catchpoint now supports Traceroute ECN, which provides full visibility into decision-making for traffic routing around network congestion. The result is lower latency and smoother real-time applications. This support is unique to Catchpoint, highlighting its innovative leadership and forward-looking vision. Details of this technology can be found at RFC9330, RFC9331 Accurate ECN, and IETF L4S - Low Latency Low Loss Scalable Throughput - L4S.
Terraform Support – Catchpoint integration is now available in the HashiCorp Terraform registry to simplify integration into DevOps environments and integrate IPM into the innovation process, giving SRE teams visibility into the real-world experience their software delivers to users as well as performance and availability monitoring for the tools they rely on to do their job. Terraform is an infrastructure as code tool that enables users to safely and predictably provision and manage infrastructure in any cloud. With the Catchpoint Terraform provider, users can manage Web, API, Transaction, DNS, SSL, BGP, Traceroute, and Ping tests with minimum configurations. This makes it easier than ever before for developers to integrate Catchpoint data.
Sub-second Network Testing – Some outages last just a few seconds at a time, making them difficult to detect using relatively infrequent tests. Only Catchpoint allows you to monitor the network continuously at a sub-second level to detect intermittent network issues faster. This makes Catchpoint’s Network Experience solution more effective when troubleshooting intermittent, hard-to-pinpoint network issues.
Webpage Waterfall Compare – Identifying the root cause of website performance problems can be like finding a needle in a haystack. Loading a webpage in a browser can trigger hundreds of HTTP requests, with dependencies and relationships that are often unclear. Site reliability engineers (SREs) and development teams must quickly identify what changed, but until now, SREs haven’t had the same comparison tools they’ve used while coding to easily compare what changed on browser renderings before and after the problem. With this release, only Catchpoint now provides the ability to compare browser rendering waterfall results of up to four web tests in full detail, side-by-side. This enhances the Website Experience solution to help companies find and fix problems quickly, lowering MTTR and reducing the impact of Internet performance problems.
Zoom and Microsoft Teams Monitoring - Catchpoint’s Workforce Experience solution has been enhanced for today’s hybrid workforce. Organizations rely on collaboration solutions such as Microsoft Teams and Zoom to facilitate the work of remote employees. We have extended our IPM solution capabilities to include full visibility for both of these key collaboration solutions.
Global Observability Network Improvements – Only Catchpoint enables you to monitor from where it matters for your organization, your customers, and your employees. We are constantly growing our footprint and vantage points, although we already have the largest network globally. Since our May launch, we have added more than 60 new nodes across the US, Canada, Israel, Germany, Poland, Qatar, Japan, India, Singapore, Sweden, Australia, and Italy, covering Cloud, Backbone, Last Mile and Wireless, bringing our total network vantage points to over 2500. We have also added an additional 10 BGP feeds across 8 countries to bring our total coverage on BGP to over 1800 BGP peers and ASNs, providing even further real-time global BGP visibility against hijacks or manipulation.
“I am particularly excited about Catchpoint’s Internet Sonar because it offers a uniquely cost-effective way for IT teams to radically reduce MTTR by determining whether an issue is due to an issue in their Internet Stack or something else happening in the Internet,” said Mehdi Daoudi, CEO of Catchpoint. “With outages costing up to tens of thousands of dollars per minute, our customers will be able to save millions with this at-a-glance information.”
technology 13 Oct 2023
Elgato, a brand of CORSAIR (NASDAQ: CRSR), is proud to announce Marketplace, a first-of-its-kind virtual platform for content creators. On the Elgato Marketplace, creators can discover digital assets of all kinds, all in one convenient website. From plugins to graphics to voice effects, Marketplace offers creators new ways to personalize their favorite Elgato devices, like Stream Deck. It works with popular apps such as Wave Link and OBS Studio, making assets easy to install and customize. In a world of virtual landscapes, Marketplace empowers creators to express themselves and shape their identities. With thousands of free and premium products, there’s a digital asset for almost anyone on Marketplace. For those with a Stream Deck, there are hundreds of plugins to control apps like Discord and Microsoft Teams. Streamers can build their brand with graphics from top designers like Nerd or Die and OWN3D. Meanwhile, podcasters can pull from a library of voice effects and sounds to tune their audio. There’s even a collection of video templates and transitions for YouTube editors to produce incredible content. That said, Elgato plans to grow the ecosystem even further, adding new product types like video filters, voice changers, and AR effects in the future. There’s more good news for those using Stream Deck or Wave Link. After creating a Marketplace account, creators can link their Elgato apps to start using quick install. This new feature syncs many asset types automatically, making setup easier and faster. In just a few moments, users can discover, install, and start using assets in the apps they love. “With this change, our goal is to make the user journey as seamless and connected as possible,” said Caleb Leigh, Product Owner of Marketplace. “We’re excited to bring this same technology to more Elgato apps in the future, like Camera Hub and EpocCam — and even some third-party apps, like OBS Studio.” Perhaps the biggest change, however, affects community sellers, called “Makers.” In the past, Makers shared their digital products across a variety of websites, often struggling to find an audience. Now with Marketplace, they can reach creators directly in the apps they use most, tapping into millions of potential customers. That means more opportunities to get noticed, build a brand, and earn income — all from one easy-to-use platform. And while a full suite of product tools is still in development, there’s a vibrant Maker community already contributing in Elgato’s Discord today.Connecting content creators of all kinds to a world of digital assets
advertising 13 Oct 2023
DoubleVerify, a leading software platform for digital media measurement, data and analytics, today announced a partnership with Instacart (NASDAQ: CART), the leading grocery technology company in North America, to enable media verification and maximize advertiser performance across the platform. The partnership will leverage DV’s technology and data to verify that Instacart video and display ads are viewable by a human being and are safe from Fraud/Invalid Traffic (“IVT”). Instacart is the leading grocery technology company in North America and works with grocers and retailers to transform how people shop. As a retail enablement platform, they partner with more than 1,400 retail banners to deliver from more than 80,000 stores. With Instacart Ads, they’re bringing the best of online advertising to help more than 5,500 brands of all sizes move products off shelves. “We are excited to extend DV's independent measurement on the Instacart Ads platform to ensure that campaigns meet key media quality criteria while maximizing performance for advertisers,” said Mark Zagorski, CEO, DoubleVerify. “Instacart has been a pioneer in online grocery shopping for over a decade, and this partnership exemplifies the leadership, innovation and trust that both companies have built.” With DV’s quality measurement technology, Instacart advertisers will benefit from: “We're excited to partner with DoubleVerify to provide valuable viewability and IVT authentication to our mutual advertising clients,” said Tim Castelli, Vice President of Global Advertising Sales at Instacart. “As we continue to enhance our advertising solutions, we are committed to delivering measurable value and growth for our brand partners.” DV and Instacart will be working on the technical integration for viewability and IVT verification solutions over the coming months.Brands will benefit from DV’s industry-leading viewability and fraud verification across Instacart Ads
automation 13 Oct 2023
RedTrack, a leading provider of analytics and media-buying automation solutions for e-com and DTC brands, is thrilled to announce the release of its Customer Journey Reporting. This exciting development is here to unlock full-funnel visibility for advertisers who invest in multiple ad channels and struggle to attribute revenue results to the relevant channels, campaigns, or ads.
Understanding the customer journey is essential for the success of the e-commerce business today. RedTrack's Customer Journey Reports offer a comprehensive view of each customer's interaction with the web store, from their initial ad click to the successful purchase.
By analyzing the journey of the customer to the conversion event, advertisers can make data-driven decisions to optimize their marketing campaigns.
Customer Journey reporting is not the only feature developed by the RedTrack team to contribute to efficient advertising for e-commerce.
It becomes a new addition to the RedTrack platform, which is used by e-commerce and affiliate media buyers because of its advanced ad tracking and conversion attribution toolset:
Introducing the Customer Journey report is one of the significant steps to make RedTrack a complete solution for e-commerce advertisers, allowing them to make key decisions and actions through a single platform.
Vlad Zhovtenko, CEO and co-founder of RedTrack, comments: "RedTrack team is driven by the vision to reduce the number of screens and UIs media-buyers have to juggle in their daily operations. The combination of robust reporting, full-funnel visibility, and built-in ad management automation brings us closer to our mission."
RedTrack's Customer Journey Reporting is available with all e-com subscriptions at RedTrack. For the best deal, seize an early Black Friday sale. This promo is here to help e-commerce advertisers set up accurate analytics & automation before the holiday rush starts.
marketing 13 Oct 2023
IZEA Worldwide, Inc., the premier provider of influencer marketing technology, data, and services for the world’s leading brands and agencies, is proud to announce an innovative integration with Google’s Gmail, enhancing the functionality of IZEA Flex, its next-generation influencer marketing platform. The new integration is designed to improve, maintain and streamline relationships between marketers and creators, making it easier for brands and agencies to scale and manage influencer programs.
The Gmail integration in IZEA Flex allows marketers to opt-in to a system that automatically associates emails sent to creators with their corresponding contact records in Flex. This feature makes emails visible and searchable within the creator's contact record, which can be connected to other data objects in the Flex platform for added context. For instance, marketers can associate emails with a campaign, creator payment, or content to obtain information that is relevant to their work.
"This is a game-changer for marketers aiming to build and maintain relationships with creators, whether they are within the IZEA network or beyond," said Ted Murphy, Founder and CEO of IZEA. "This integration allows the seamless association of communications with all elements within the Flex platform, bringing more effective and streamlined management, tracking, and analysis of influencer relationships and campaigns."
“Our commitment to providing exceptional value is at the heart of IZEA's software philosophy,” continued Murphy. “As a testament to this commitment, we continue to add new features to IZEA Flex at a blistering pace — without raising prices on our users. Flex is hands down the best value in influencer marketing, and we will aggressively continue adding new features for our customers.”
Gmail integration is included in IZEA Flex’s Starter and Power plans at no additional cost. Marketers can license IZEA Flex starting at as little as $130 per month.
technology 13 Oct 2023
NetApp, a global cloud-led, data-centric software company, today announced the renewal of its partnership agreement with Ducati Corse for the 2023 to 2025 seasons and names NetApp the team’s Official Data Infrastructure Partner. The latest innovation resulting from this partnership is a virtual data management and insights solution for race analytics and R&D that uses NetApp ONTAP® with NetApp SnapMirror™ and NetApp FlexCache™. The world of grand prix racing relies heavily on speed. When Ducati Corse found its synchronization times between the racetrack and between engineers across multiple locations, including the Borgo Panigale HQ, was too slow to be effective, they looked to NetApp to help design a new data insights and management solution. Delivering almost real-time data sharing and analytics, NetApp helps tech teams extract maximum value from test and race weekend sessions that can mean the difference between pole position and a starting position down the grid. “Through our joint innovation with Ducati, we’ve played a pivotal role in revolutionizing their data infrastructure, enhancing every facet of their software development, design and engineering,” said Gabie Boko, Chief Marketing Officer at NetApp. “Our collaboration has enabled near real-time data sharing and analytics, accelerating the entire landscape of elite motorcycle racing data analysis. Ducati is one of the shining stars in Italy’s ‘Motor Valley,’ and we’re committed to riding along with Ducati to help them achieve greater success.” The benefits of the co-engineered solution include: “With this data management platform, we can seamlessly manage, share, protect and move our data in our hybrid cloud environment from the factory to our garage, and to the track during a race, and share data with our engineers in a way that is fast, secure, and seamless,” said Gigi Dall’Igna, General Manager of Ducati Corse. “As Triple Crown holders and with our first MotoGP Riders’ World Title in 15 years, we need the best technology, data, and data management to ensure we defend these titles and we’re confident in our partnership with NetApp to help us do this.” Since 2018, NetApp and Ducati have collaborated to help Ducati successfully manage 200 applications and support 90 virtual machines in a disaster recovery center. NetApp provides the speed and capacity to help Ducati manage branch operations and perform on-site data analysis while moving data to a hybrid cloud, reducing the time it took to develop prototypes and get new motorcycles to market.NetApp Named Official Data Infrastructure Partner After Ducati’s Triple Crown Winning 2022 Season
artificial intelligence 13 Oct 2023
GetDandy, the revolutionary reputation automation and review removal platform powered by AI, is now available at www.getdandy.com. GetDandy is designed to help businesses automate their reputation management and remove negative reviews from popular online review platforms.
The platform is easy to use and requires no technical knowledge. Users can simply sign up for the service and start monitoring their online reputation in real-time. GetDandy’s powerful AI algorithms analyze customer feedback across multiple review sites and social media platforms to identify negative reviews and comments.
GetDandy provides businesses with an opportunity to improve their online reputation by identifying and addressing negative feedback. The platform can also help businesses by generating positive reviews from satisfied customers.
“We are excited to launch GetDandy and help businesses take control of their online reputation,” said Veronica Marin, PR Director of GetDandy. “Our platform is designed to help businesses automate their reputation management and improve their overall online presence.”
One of the major features of GetDandy is its review removal service. The platform has the capability to remove negative reviews from popular review sites like Google, Tripadvisor, Opentable and Facebook. GetDandy’s review removal service is backed by a team of experienced professionals who are dedicated to ensuring that businesses maintain a positive online reputation.
GetDandy has already been recognized by industry experts for its innovative approach to reputation management. In a recent article on Martech Series, GetDandy was hailed as a game-changer in the field of reputation management. The article praised GetDandy for its ability to remove negative reviews and generate positive feedback.
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