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Technology Industry Veteran Emily Campbell Joins BlackLine as Chief Marketing Officer

Technology Industry Veteran Emily Campbell Joins BlackLine as Chief Marketing Officer

cloud technology 4 Jan 2024

Digital finance transformation leader expands leadership team, adding former Dell Technologies senior marketing leader to drive global marketing strategy

BlackLine, Inc. announced today that technology industry veteran Emily Campbell has joined the company as chief marketing officer (CMO), effective Jan. 2nd. As CMO, Campbell is responsible for driving BlackLine's global marketing strategy as the digital finance transformation leader seeks to capitalize on the growing worldwide demand for solutions that drive greater automation, efficiency, financial governance, and risk management for the Office of the CFO. She will report to Co-CEO Owen Ryan.

"Emily has a strong track record building and growing technology brands globally, with a particular focus on demand generation for enterprise sales. The diversity and success of her past experiences speak to her ability to drive effective results across all facets of marketing," said Ryan. "Emily will be a critical part of our strategy as the premier accounting and finance platform for the Office of the CFO."

Campbell comes to BlackLine with more than 25 years of marketing leadership experience, most recently as CMO at Infinite Electronics where she oversaw global brand marketing strategy, e-commerce, customer experience, communications, inside sales, and technical support. Previously she was head of global marketing and digital innovation for Arrow Electronics, where she developed Arrow's e-commerce sales channel and oversaw demand generation efforts across channels. Campbell previously spent 14 years in senior marketing and product management positions at Dell Technologies.

"BlackLine represents a perfect blend of innovation and impact. I'm excited to help elevate awareness of the company's value proposition within the Office of the CFO, increase customer engagement, support growth initiatives, and strengthen our platform offering," said Campbell. "It's not just about marketing a product or solution; it's about being a mission-critical part of our customers' digital finance transformation journeys and changing how their businesses operate and thrive in the modern world."

Campbell holds a Bachelor of Science degree in Marketing and International Business from the University of Colorado.

ShowSeeker Appoints Rose Schneider as Vice President of Technical Operations

ShowSeeker Appoints Rose Schneider as Vice President of Technical Operations

cloud technology 4 Jan 2024

ShowSeeker Expands Leadership with Seasoned Technical Operations Expert from OnMedia, Bringing Over 20 Years of Industry Experience

ShowSeeker, creator of the US advertising industry’s fastest-growing, cloud-based order management system, today announced the addition of Rose Schneider to its senior leadership team as Vice President of Technical Operations. As a seasoned expert with over two decades in technical operations and ad sales, she is poised to significantly enhance ShowSeeker’s technological capabilities and operational efficiency.

“Building excellent business software to streamline and simplify the sales process is what has brought me the most satisfaction during my career,” said Rose Schneider, Vice President of Technical Operations at ShowSeeker. “Pilot is revolutionizing the ad sales industry, and I am excited to join a team that has an excellent track record of staying ahead of the curve and a future roadmap that will continue to set new trends.”

Rose brings over two decades of diverse experience from OnMedia where she began her career developing a crucial ingest and processing system for Ampersand orders and quickly advanced to broader responsibilities. Her most recent position was as Senior Director of Ad Sales Operations, where she led the IT, client services, and traffic teams. Rose also spearheaded key technical projects and was instrumental in OnMedia’s initial integration with Pilot, demonstrating her versatile leadership and technical expertise.

In her pivotal new role, Rose will be responsible for the technical orchestration of onboarding new clients, managing third-party integrations, and spearheading user training programs. Her contributions will be crucial in refining ShowSeeker’s onboarding process, optimizing technical workflows, and sustaining direct and transparent communication with client stakeholders.

“Bringing Rose Schneider on board as our Vice President of Technical Operations underscores our commitment to leading the way in technical innovation and operational excellence," said Dave Hardy, CEO at ShowSeeker. "I am confident that her background and track record will serve to enhance efficiencies across our entire technical and development organization. Rose has garnered the deep respect of her previous staff, industry peers, and companies throughout the ad tech community. We are fortunate and thrilled to have her join our team."

Rebecca Martin Joins Glia as Chief Marketing Officer

Rebecca Martin Joins Glia as Chief Marketing Officer

technology 4 Jan 2024

Seasoned marketing leader joins Glia to drive differentiation, support growth

Glia, the customer interaction leader unifying Digital Customer Service (DCS), call center and automation on a single platform, has expanded its executive leadership team, appointing Rebecca Martin as its first Chief Marketing Officer. Martin brings more than 20 years of experience building sophisticated marketing teams and driving revenue for SaaS and technology companies. In this role, she is responsible for Glia's revenue marketing, content and industry strategy, customer marketing and corporate communications.

"Glia is enabling hundreds of financial services companies across the globe to strengthen customer experiences by providing the right interaction at the right time. I was immediately impressed by the company's unique value proposition, deep vertical expertise, and multitude of happy customers," said Martin. "I am excited to dig in and advance the Glia team and mission, helping to scale the marketing organization and accelerate growth."

Martin joins Glia from Total Expert, a customer engagement platform for financial services, where she served as Chief Marketing Officer and delivered revenue growth through new logo acquisition and customer expansion. Prior to that, Martin was Chief Marketing Officer at Calabrio, a workforce engagement management company, where she built an account-based marketing motion that fueled a pipeline of large enterprise business. Martin has additionally held marketing leadership roles at Code42, Stellent, and Oracle, and serves on the board of directors for the Minnesota Technology Association.

"Rebecca's comprehensive go-to-market skillset, proven track record of success, and deep experience in financial services and customer engagement make her an ideal fit for the Glia leadership team," said Dan Michaeli, CEO and Co-Founder of Glia. "She has already proven to be a valuable asset to Glia, and we are confident in her ability to strategically lead and advance our marketing organization as we continue to execute on our ambitious growth goals."

This appointment is another example of how Glia is continuing to cultivate strong talent across the organization. In 2023, the company announced Jay Choi as its first Chief Product Officer and Lisa Paccione as EVP of Sales.

Converge Technology Solutions Announces UK and Germany Operations Achieve IBM Platinum Partner Status

Converge Technology Solutions Announces UK and Germany Operations Achieve IBM Platinum Partner Status

technology 4 Jan 2024

Converge Technology Solutions Corp. is pleased to announce Stone Group, A Converge Company, and REDNET, A Converge Company, have both achieved IBM Platinum Status.

As an existing Platinum Partner, Converge now welcomes Stone Group and REDNET to the highest level of IBM partnership, allowing the Company to better deliver IBM services and solutions across North AmericaGermany, and the UK. Stone Group and REDNET achieved the highest level of IBM partnership by demonstrating unparalleled expertise, exceptional customer service, and a dedicated record of success in implementing IBM offerings. This significant milestone is a testament to Stone Group and REDNET's commitment to delivering transformative services and solutions to clients.

At the IBM Platinum Partner level, Stone Group and REDNET now have access to expanded training resources and education opportunities to further their skills and knowledge base. Platinum status also includes all advantages of the IBM Partner Portal, including competitive incentives, insider access, and enhanced support and benefits.

"Achieving IBM Platinum Partner status is a tremendous accomplishment for Stone Group and REDNET, as it broadens Converge's IBM capabilities globally," stated Greg Berard, Global CEO and President of Converge. "Converge has been a long-standing IBM Platinum Partner, and we're proud to continue growing our relationship. We look forward to advancing our capabilities in helping clients deploy IBM solutions and services to achieve their organizational goals."

Lantronix and P3 Collaborate to Create End-to-End IVI Solution

Lantronix and P3 Collaborate to Create End-to-End IVI Solution

technology 4 Jan 2024

  • Lantronix Inc. is collaborating with P3 Digital Services to co-create a pre-integrated hardware and software turnkey In-Vehicle Infotainment (IVI) platform

  • Lantronix’s Automotive Infotainment Computer (AIC), built around the Qualcomm SA8155P automotive processor, complements P3’s flagship SPARQ OS software, creating a powerful Android Automotive Infotainment system

  • This collaborative joint solution provides OEMs with a highly capable, secure and future-ready infotainment platform that accelerates time to market while saving costs

Lantronix Inc., a global provider of secure turnkey solutions for the Industrial Internet of Things (IoT) and the Intelligent IT market, and P3 Digital Services, a technology leader in In-Vehicle Infotainment (IVI), together announced their partnership and game-changing technology pre-integration.

Lantronix’s proven and popular embedded in-vehicle infotainment platform is now pre-integrated with SPARQ OS, the flagship IVI software platform created by P3 Digital Services. The joint Lantronix-P3 platform affords automakers a multiplicity of benefits. Pre-integration between software and hardware accelerates time to market and minimizes technology risk. At the same time, with proven and trusted technology interoperation, the OEM can significantly save engineering and management time. The automotive manufacturer therefore can reap economies of resource and extend this lower-cost benefit to customers.

Moreover, the automotive manufacturer can bring innovative new products to market sooner and start earning revenues through the IVI platform while the OEM's customers can be confident in a reliable, highly functional IVI platform with SPARQ OS as its foundation.

“Our partnership with P3 leverages the respective and complementary expertise of both parties,” said Jacques Issa, VP of Marketing at Lantronix. “P3’s extensive experience in delivering reliable technology to drive its In-Vehicle Infotainment OS is the perfect match for Lantronix’s proven hardware with Qualcomm at the core.”

“Our collaborative Lantronix-P3 solution is a powerful example of a best-in-class turnkey system,” said Marius Mailat, CTO of P3 Digital Services. “This is a very exciting pre-integrated platform, and we very much look forward to enabling vehicle manufacturers and their customers to benefit from this solution.”

Lantronix’s AIC Platform

Lantronix’s pre-integrated AIC is built on the Qualcomm SA8155P processor to enable a next-level automotive infotainment system. The Qualcomm SA8155P processor provides automakers with one of the industry's highest-performance SoCs that comes equipped for the high-quality user experiences of the next-generation cockpit.

The AIC deploys a bare-metal Type-1 hypervisor to enable multiple operating systems, including QNX as host OS, Android™ Automotive as guest OS and AutoSAR OS that runs on the VIP, enabling ASIL-rated safety-critical applications. SPARQ OS is the dynamic and rapidly developing IVI solution developed by P3 and is based on Android Automotive OS, the fastest-growing in-vehicle operating system in the world today.

SPARQ OS’s cockpit platform includes a diverse and growing app store with currently more than 200 apps and services. SPARQ OS also features smart navigation, digital and personal voice assistant, charging, media and a broad array of engaging entertainment. It features fully automated over-the-air software and firmware updates, ensuring always-up-to-date functionality while promoting sustainability.

Omnicom Announces Closing of Acquisition of Flywheel

Omnicom Announces Closing of Acquisition of Flywheel

technology 3 Jan 2024

Omnicom today announced it has closed the previously announced acquisition of Flywheel Digital, the digital commerce business of Ascential Terms of the acquisition were first announced on October 30, 2023.

"We are thrilled to cross the finish line and officially welcome everyone at Flywheel to Omnicom," said John Wren, Chairman and CEO, Omnicom. "Flywheel's best-in-class solutions are a game changer for our clients whose demand for digital commerce and retail media solutions continues to grow. When combined with our well-established offerings in commerce, media and precision marketing, we now have end-to-end services that outpace the competition."

The addition of Flywheel uniquely positions Omnicom to seamlessly integrate offerings across retail and brand media, digital and in-store commerce, as well as precision marketing. Omnicom will connect the audience and behavioral data in its open operating system Omni to the product and transaction data in Flywheel Commerce Cloud to provide its clients unmatched insights and analytics.

Flywheel will operate as a Practice Area within Omnicom and will be led by Duncan Painter, previously the CEO of Ascential.

"Joining the Omnicom network takes our organization to the next level. We can scale faster, leverage relationships, and combine data and technology efforts," said Duncan Painter, CEO of Flywheel. "We look forward to the unique offering created as we connect complementary data from Flywheel Commerce Cloud and Omni. The combination gives our clients an unmatched view of complex digital marketplaces and offers them new ways to automate, optimize, and measure their digital commerce and media spend."

Quadient Announces Appointment of New Chief Marketing Officer, Petra Wolf

Quadient Announces Appointment of New Chief Marketing Officer, Petra Wolf

technology 3 Jan 2024

Quadient, a leader in helping businesses create meaningful customer connections through digital and physical channels, today announced the appointment of Petra Wolf as new Chief Marketing Officer, effective January 2, 2024.

With a professional journey spanning more than 20 years, Petra Wolf has excelled in senior management positions within the spheres of B2B and B2C technology marketing. Her seasoned expertise extends across various tech-related industries, encompassing semi-conductors, server and client hardware, consulting, and software development. Prior to joining Quadient, Petra successfully steered Global Marketing for Small and Medium Businesses at Amazon Web Services, where she demonstrated her ability to identify and capitalize on market opportunities through innovative sales and marketing strategies.

“I am thrilled to welcome Petra to our Quadient community”, shared Geoffrey Godet, CEO of Quadient.Her strategic vision, coupled with an extensive understanding of the global market and demonstrated success in digital sales, make her the perfect fit for our team. As we continue to innovate, Petra will play a critical role in leading the future of Quadient's brand and connecting us with our customers in meaningful ways that drive accelerated growth for our communication, financial, parcel, and postal automation cloud SaaS solutions.”

Petra Wolf joins Quadient at a pivotal moment as the company completes the second phase of its Back to Growth strategic plan, having successfully refocused the company on its most strategic businesses. Based in Europe, Petra will serve as a member of the executive committee, reporting directly to CEO Geoffrey Godet, and will be responsible for Quadient’s global Marketing strategy and initiatives to elevate the Quadient brand.

Petra in her own words: “I am excited to join Quadient and work with its talented Marketing team. I look forward to taking on my mission to seamlessly align brand resonance, lead generation, and customer-centric initiatives to pursue further growth opportunities and elevate Quadient’s position as an industry leader.”

Cardlytics Appoints Two New Members to its Board of Directors

Cardlytics Appoints Two New Members to its Board of Directors

advertising 3 Jan 2024

Cardlytics, Inc., an advertising platform in banks’ digital channels, is excited to announce the appointment of Andre Fernandez and Jon Francis to its Board of Directors. Additionally, John Balen and David Adams have retired from the Board effective as of January 1, 2024. In connection with these Board changes, Jack Klinck has assumed the role of Chairperson of the Board.

"We are proud to welcome Andre and Jon to our Board of Directors. Andre’s expertise in financial strategy and Jon’s background in data-driven analytics align with our key strategic pillars,” said CEO Karim Temsamani. “Andre and Jon’s tremendous skill sets will support our development of financial and operational strategies that we believe will help Cardlytics reach its long-term potential.”

"John and David have served on the Cardlytics board since 2008 and 2011, respectively," said new Chairperson Jack Klinck. “Their contributions to Cardlytics have been significant and valuable. The company relied on their deep operational and financial expertise from the earliest stages of its existence, and we wish them all the best in their future endeavors.”

Fernandez is a seasoned executive with vast leadership experience, including roles as CFO, CEO and COO at companies such as WeWork, NCR and General Electric. Fernandez obtained an A.B. in Economics from Harvard University in 1990 and currently resides in Riverside, CT.

Francis is currently the Chief Data and Analytics Officer at General Motors and has over 25 years of experience in a variety of data-driven roles at companies such as PayPal, Starbucks and Nike. Francis earned a B.B.A. in Math and Statistics from St. Olaf University in 1994 and an M.S. in Statistics from Oregon State University in 1996. He currently resides in Seattle, WA.

   

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