Customizable, Cloud-Based Form Building Platform Now Available to the Public Sector

Jotform, the easiest Government data collection & streamlining no-code tool, and Carahsoft Technology Corp., The Trusted Government IT Solutions Provider^®, today announced a partnership. Under the agreement, Carahsoft will serve as Jotform’s Public Sector Distributor, making the company’s innovative cloud-based online form builder available to the Public Sector through Carahsoft’s reseller partners and NASA Solutions for Enterprise-Wide Procurement (SEWP) V, Information Technology Enterprise Solutions – Software 2 (ITES-SW2), National Association of State Procurement Officials (NASPO) ValuePoint, OMNIA Partners, E&I Cooperative Services and The Quilt contracts.

"We're thrilled about the collaboration with Carahsoft and the opportunities it presents for Jotform Enterprise in the Public Sector," said Bulut Akisik, VP of Enterprise Growth at Jotform. "Together, we aim to offer tailored solutions that streamline data collection processes, ensuring secure and efficient practices for agencies."

Jotform Enterprise is designed to address the unique requirements and strict security standards of Public Sector organizations, offering an intuitive and secure platform for streamlined data collection. With a user-friendly interface, Government employees can effortlessly customize forms that ensure the secure handling of sensitive information. The platform's Smart PDF Forms feature seamlessly and securely transforms traditional PDF contracts into online forms that can be edited and filled out securely from any location and with a variety of devices, providing flexibility to Government personnel and eliminating the need for paper forms.

The platform's local data residency centers give Public Sector organizations complete control over data access, while its SOC 2 compliance and robust security standards ensure the data’s safety. Jotform Enterprise improves citizen experience by integrating with a variety of payment processors, allowing agencies to accept payments online and reduce processing costs. By achieving PCI DSS Service Provider Level 1 compliance, Jotform Enterprise ensures the highest security for online payments and meets the stringent requirements for completing Government transactions.

“Given the critical nature and volume of the data agencies collect and store, security and efficiency are paramount,” said Megan Souder, Sales Lead for the AppExchange Group at Carahsoft. “We are committed to supporting the Government as they transition from legacy data collection and security methods to modern systems to improve their operational efficiency and citizen experiences. Through collaboration with Jotform and our reseller partners, the Government now has access to the cutting-edge technology required to drive digital transformation initiatives and meet the evolving needs of today's dynamic Public Sector landscape.”

Velasquez brings critical understanding of software and infrastructure security

OP[4], an emerging leader in advanced product security, announced today the appointment of Daniel Velasquez as the company’s new executive vice president. In this role, new to the OP[4] team, Velasquez will leverage his extensive experience to drive innovation, refine the company’s product-led-growth approach, and facilitate strategic initiatives.

“We are thrilled to add Daniel’s robust and diverse experience to our growing team of experts,” noted Irby Thompson, CEO of OP[4]. “His proven track record and his combination of military and commercial experience have honed his deep expertise in cybersecurity. This unique perspective will be invaluable as we continue to expand our offerings and serve our customers through a platform that identifies and prioritizes N-day and 0-day vulnerabilities like no other on the market."

As Executive Vice President at OP[4], Velasquez will play a pivotal role in executing the company's vision and strategy for the future. His experience and passion for designing and creating innovative solutions will drive OP[4]'s commitment to delivering cutting-edge firmware security solutions to its customers.

He joins the company on the heels of OP[4]’s recent launch of an advanced version of its groundbreaking Product Security Platform. The new platform, which has been developed for and used by the U.S. government for the past 6 years, has now been expanded to help original equipment manufacturers (OEMs) and Integrators build systems that are secure-by-default. This gives teams the ability to identify, manage, and mitigate cyber risk for systems throughout the entire product lifecycle, from design and development to deployment and end of life.

With over 15 years of experience as a government and commercial intelligence analyst, including several warzone tours of duty, Velasquez brings key security insights and knowledge to his new role. Starting his career as a United States Marine, he served as one of the branch’s first small drone pilots, and then went on to join the Joint Special Operations Command, where he was attached to Army Rangers and Delta. He followed these roles with a ten-year engagement at the Central Intelligence Agency as an expert in integrating data into operational solutions. He has also held leadership positions at Aspis Cyber Technologies Inc., Outcome Security, and Mandiant, where he led teams in building cybersecurity solutions.

“Through these roles, I’ve seen firsthand the importance of protecting critical assets and infrastructure and have gained a deep understanding of the need for security software that can not only identify and mitigate vulnerabilities before hackers do, but can help systems developers build safer systems in the first place,” emphasized Velasquez. “OP[4] does that better than any other software I’ve seen, and I’m excited to help apply that potential to broader commercial use and make consumer devices safer.”

ARM PRO will increase access to audio advertising, enhance performance and amplify brands' ability to reach target audiences no matter where they're listening

Mapbox, the leading location data platform for mobile and web applications, today announced a partnership with Snowflake, the Data Cloud company, and Maxar Intelligence, aimed at delivering a cutting-edge digital twin solution for the telecommunications industry. This collaboration leverages Snowflake's geospatial capabilities and Maxar's high-resolution 3D terrain and satellite imagery, combined with Mapbox's powerful rendering capabilities to provide telecom organizations with a visual representation of their cellular coverage at an unprecedented level of precision.

The telecom market is evolving rapidly, and Mapbox's digital twin solution in partnership with Snowflake and Maxar represents a significant leap forward in addressing the challenges faced by telecom companies. With this integrated offering, telecom organizations can obtain hyper-precise insights into cellular coverage, enabling them to make informed decisions related to coverage, outages, maintenance, and new infrastructure.

"Collaborating with Snowflake and Maxar to introduce a digital twin solution provides an opportunity for leaders in business, geospatial, and location intelligence to redefine how telecom organizations visualize and analyze their networks," said Garrett Miller, Global Vice President of Customer Engagement at Mapbox. "By harnessing the power of Mapbox's platform, telecom companies can gain actionable insights into network performance metrics, identify areas for infrastructure improvement, and make informed decisions to meet the evolving demands of their customers."

The digital twin solution consists of a base layer of ultra-high precision coverage raster datasets used for downstream business intelligence visualization and analysis. Mapbox is uniquely positioned to deliver this capability with its raster data pipeline capabilities and superior rendering engine that can performantly handle enormous datasets at scale.

"The AI-enhanced digital twin is aimed at aiding various telecom use cases such as network planning, outage mapping, and optimizing network operations," said Fawad Qureshi, Industry Field CTO at Snowflake. "Mapbox is a key partner within the Snowflake Telecom Data Cloud, and together, we are empowering telecom organizations with a robust toolset, to improve processes and foster innovation through data-driven decision-making."

"Maxar is excited to be part of this transformative partnership with Snowflake and Mapbox. Our Precision3D Telco Suite provides the telecom industry with high-resolution details, such as 3D buildings, foliage and elevations of Earth's surface, on a regional, national and global scale. Combining this dataset with Mapbox's platform and Snowflake's data layers will revolutionize decision-making processes," said Paul Granito, General Manager, Enterprise at Maxar.

The digital twin basemap combined with ultra-high-resolution raster coverage data informs better decision-making related to coverage, outages, maintenance, and new infrastructure. Organizations can access an unprecedented level of cellular coverage insights with hyper-precise telecom data rendered onto HD terrain and imagery.

Following the monumental acquisition of Clientjoy earlier this year, Synup announces the acquisition of OptimoRank to further solidify the platform as a top player in the local marketing software industry.

In a significant development in the local search engine optimization (SEO) landscape, Synup, a leader in local marketing software, has announced its acquisition of OptimoRank, a leading provider of advanced grid ranking technology. This strategic move promises to significantly bolster Synup's offerings, bringing unparalleled value to customers looking to boost their local visibility and search rankings.

Grid ranking technology is at the forefront of local SEO, offering a more precise and comprehensive analysis of search engine rankings across different geographical locations. By integrating OptimoRank's advanced grid ranking solutions, Synup strengthens its offering to businesses in managing their local listings, tracking rankings, and improving their local visibility. This synergy ensures that Synup's clients can gain a competitive edge on the battleground that is local SEO.

The acquisition of OptimoRank represents a strategic expansion of its capabilities in the local SEO space. "This acquisition is a testament to our commitment to providing comprehensive local marketing solutions to our clients and agency partners," said Ashwin Ramesh, Founder and CEO of Synup. "OptimoRank's grid ranking technology complements our existing offerings perfectly. Our holistic approach to local SEO is something that's long been missing in the market, and we can't wait to roll out the capabilities to our customers."

About the acquisition, Martin Krivosija, Founder of OptimoRank, said, "Ashwin understood our product and mission from the start. After working with him on this acquisition, I couldn't be more thrilled to be passing the reins to Synup. My team has done great work building this product, and I can't wait to see where Synup takes it."

Synup's expansion marks an exciting moment in the multi-location search industry. Search platforms like Google and Bing have long made it difficult for multi-location businesses to effectively manage their profiles and online presence. Grid rank technology simplifies the analytics process for multi-location businesses, empowering them to effectively track and monitor their search engine ranking in different localities.

Vinod Sankar, CTO of Synup, emphasized the forward-looking vision behind the acquisition. "Incorporating OptimoRank's technology into our suite of tools signifies our dedication to innovation and excellence in local SEO," he stated. "We are excited about the opportunities this integration presents, both for our product development and for the results our customers will achieve."

Over the past year, Synup has been at the forefront of launching new, customer-centric products, demonstrating an unwavering commitment to innovation and excellence in local marketing. Key developments include the introduction of Synup Social, a powerful tool for social media management, Synup SECURE, enhancing digital security for local businesses, and the acquisition of Clientjoy earlier this year. Additionally, Synup has launched a free trial for local marketing, making its cutting-edge solutions more accessible. The integration of Automated Review Generation with CRM and the expansion of publisher networks further reflect Synup's dedication to providing comprehensive and sophisticated local marketing tools for businesses of all sizes.

As Synup expands its offerings, it remains dedicated to the implementation of comprehensive solutions for online presence management. The company's commitment to seamless integrations and digital profile management continue to make it a best-in-class local marketing platform. With lots of exciting updates on the horizon, Synup looks forward to closing out a successful Q1.

Unlock the Mastery of Direct Mail Postalytics, the leading direct mail automation platform, is now offering free courses to help marketers unlock the secrets of modern, successful direct mail programs.

Click2Mail, the leading provider of cloud-based physical mail solutions, today unveiled its groundbreaking CRM Hub, empowering businesses to seamlessly integrate physical mail into their automated marketing workflows. This revolutionary integration eliminates manual processes and streamlines communication, delivering personalized, high-impact mail at scale.

Eliminating Pain Points, Unlocking Opportunities:

With the CRM Hub, Click2Mail bridges the gap between digital and physical marketing channels, addressing a long-standing pain point for businesses struggling to streamline physical mail within their marketing automation ecosystem. This innovative solution integrates directly with leading CRMs like Salesforce, Citrix Podio, and Follow-Up Boss, enabling users to:

• Trigger personalized mail sends directly from their CRM: Design and send targeted mail campaigns triggered by specific customer actions or data points within their CRM, driving personalized engagement at key moments in the customer journey.
• Automate manual processes: Eliminate time-consuming tasks like manually importing data and printing addresses. Click2Mail automates everything, from data integration to postage, ensuring efficiency.
• Gain valuable insights: Track mail campaign performance directly within their CRM, gaining crucial insights into campaign effectiveness and optimizing future efforts for maximum impact.
• Strengthen customer relationships: Deliver high-touch, tangible experiences that resonate with customers and forge deeper connections, fostering brand loyalty and driving results.

Quotes:

"Click2Mail's CRM Hub represents a notable leap forward in marketing automation," stated Lee Garvey, CEO of Click2Mail. "We're thrilled to empower marketers at all levels to leverage the power of physical mail within their automated campaigns driving truly differentiated customer experiences."

Michael Giraldo, Process Implementer at BlackSheepGlobal, shared his experience: "Click2Mail's CRM Hub has been a game-changer for our delinquency mailings. By automating this process, clients save valuable time and can focus on growing their business. As consultants, our goal is to eliminate busy work for clients, and Click2Mail's solution has been instrumental in achieving that."

With more than two decades of industry leadership during his tenure at adMarketplace, Epstein will now serve as Co-CEO alongside Jamie Hill. 

adMarketplace, the search advertising company, today announced Adam J. Epstein has been appointed Co-CEO and President. Epstein joined adMarketplace in 2003 after answering a Craigslist ad for a part-time general counsel role.  

For 18 years, Epstein has served as President and COO of the company, playing an instrumental role in positioning adMarketplace as the largest marketplace for search advertising on the open web  connecting advertisers with high-intent customers.

Since his appointment as President in 2006, Epstein worked alongside Founder and Chairman Jamie Hill to sustain a 23% average annual growth rate for adMarketplace over the past 10 years.

Epstein now joins Hill as adMarketplace's Co-CEO. His focus is on finding and delivering value to adMarketplace's ecosystem of advertisers and publishers that will enable the company to accelerate its current growth trajectory. 

"Over 21 years Adam has become a friend, a partner, a confidante and absolutely the best hiring decision I ever made," said Chairman and Co-CEO Hill. "Adam forged a path to become one of the biggest influences in AdTech, and is a true testament to the American dream."

"There's a special magic that you only find at a founder-led company, and Jamie's long-term focus makes this company unique," Epstein said. "My gratitude is to him, the leadership team, the board, and the entire adMarketplace team. Today's the beginning of a new journey. The search advertising market needs adMarketplace to reach our full potential, and we're only getting started."