technology 26 Jul 2023
Ethical technology company Bubblr Inc. (OTC: BBLR), now known as Ethical Web AI, is delighted to announce a pivotal transition in its journey - it's now a revenue-generating entity.
This important step reflects Ethical Web AI's dedication to creating a safer, more user-centered and privacy-focused digital world.
On July 18, 2023, Ethical Web AI recorded its first earnings from Google, thanks to subscriptions for its newly launched mobile app, AI Seek. The app, now live in the Google Play store, has more payments lined up in the pipeline.
Though the app is not yet live in the Apple App Store, we are optimistic about its approval in the coming week. Approval processes for Apple typically take longer than for Google, which is a common industry occurrence.
Priced at a competitive $15 per month or $150 annually, AI Seek stands as a more affordable alternative to similar products like Chat GPT's browser-based offering. However, AI Seek's real strength lies not just in its cost-effectiveness, but also in its remarkable features:
- Superior quality output: AI Seek generates individual web pages for each output, making sharing easier across platforms like WhatsApp, email, or social media. The app also offers easy conversion to PDF and Word documents and creates dynamic hypertext links on the web page.
- Anonymity: AI Seek does not require a registration process, underlining our commitment to user privacy. This feature makes AI Seek a safer choice for individuals and organizations concerned about privacy and security.
- Patent Protection: AI Seek's advanced search function is protected by our second patent application.
During the first month of AI Seek's launch, we're encouraging users to share as much feedback as possible. This invaluable input will guide us in optimizing the user interface to ensure an intuitive experience for all users, regardless of their tech savviness.
We're also in talks with several potential marketing partners to boost the app's promotion once we've collected enough user experience data, expected in about a month.
technology 26 Jul 2023
Validity, the leading provider of data quality and email deliverability solutions, announced the addition of its new Senior Vice President of Marketing, Jeff Hassemer, to its leadership team. This hire follows the addition of a new CRO, Jeff Lundal, as well as recent key product announcements and integrations, positioning Validity to continue offering best-in-class SaaS solutions for today’s data-driven world.
Hassemer brings over two decades of experience in senior level marketing roles with extensive leadership, management, and operations experience, including at the four companies he helped lead through successful exits. Most recently he served as Chief Marketing Officer at Adaptigent and Chief Marketing Officer at Advisera Expert Solutions. He is known for leveraging business intelligence and creative thinking to accelerate transformation that champions the organizational mission and goals. Furthermore, Hassemer has proved his ability to build powerful teams and align them to achieve results and business growth.
“Adding Jeff to the Validity leadership team will further champion our goals of high-level growth in the year ahead,” said Mark Briggs, CEO of Validity. “We are confident in his ability to strategically build out a sustainable plan for expansion. I can’t wait to see the new energy Jeff brings to the team, especially during this time, when marketing technology is evolving and the need to help our customers adapt is more urgent than ever.”
Hassemer will lead the marketing team, ensuring it is driving results and growth for the business. In the coming months, he will focus on building out a comprehensive strategy to align marketing with sales, product, and other areas of the organization. His focus is to create a sustainable, high-quality marketing function that consistently delivers impactful results for the business.
“I am excited to bring my marketing background back into the email and data quality space,” said Jeff Hassemer, SVP of Marketing at Validity. “I grew up on this business and joining Validity is like coming home to serve a market that I know well. Validity is a market leader and I’m passionate about products that have real impact on our clients’ business.”
This hire comes at the heels of recent momentum for the company despite a turbulent economy. Last quarter, Validity announced new integrations with Zapier and BriteVerify for Salesforce and a new product offering DemandTools File Edition to ensure customer data quality while improving efficiency and accuracy.
technology 26 Jul 2023
Cvent, an industry-leading meetings, events and hospitality technology provider, announced the global launch of their powerful Cvent Webinar platform at the Company’s customer and industry conference, Cvent CONNECT. Designed to empower users with a robust and user-friendly platform, Cvent Webinar helps to simplify how organizations connect with their audiences, increase customer and employee engagement, and maximize the impact of their sales, marketing and training efforts. Cvent Webinar is built directly on the Cvent platform, enabling Cvent customers to manage all of their events and webinars in one place. With one integrated event marketing & management system, organizations benefit from standardized registration, comprehensive attendee insights, and consistent feedback data to better track attendee behavior and event performance across their entire event program. "At Cvent, we understand the immense potential that webinars and virtual events hold for organizations looking to expand their reach and engage with audiences online," said Cvent CMO, Patrick Smith. "Cvent Webinar has been built to meet the needs of today’s modern marketer, HR leader, sales representative, and other professionals – making it easy for roles across the organization to deliver impactful webinars with minimal effort. We're thrilled to offer a powerful tool to help users create truly engaging online experiences." Key highlights of Cvent Webinar include:Radically simplified set up combined with re-invented attendee experience empowers users to maximize webinar program impact and illustrates the growing opportunity for year-round audience engagement
Cvent Webinar allows organizers to build a webinar in just minutes, with no prior or specialty training. To better support webinar programs that require multiple events within short time frames, Cvent Webinar also makes it easy to duplicate webinars so organizations can easily scale their programs.
Cvent Webinar is a highly configurable system that offers easy-to-use production tools and multiple presentation types, helping organizers deliver broadcast quality live, collaborative or simulive viewing experiences. Lower thirds, dynamic backgrounds, scene transitions and embedded media files all enhance the live stream experience. Cvent Webinar also boasts a full suite of engagement features including Live polls, Q&A with up voting, audience reactions, interactive chat and feedback surveys to deliver a more engaging and impactful experience.
Cvent Webinar offers multiple pricing tiers – including Free, Pro and Premium – ensuring organizations with any program size or budget can benefit from a best-in-class webinar solution. For customers opting for the Premium version, Cvent Webinar is available with unlimited registrants and webinars, making it a cost-effective way to grow and scale your webinar program.
Organizations often rely on disparate technologies to host different event formats – whether in-person, virtual, hybrid or webinars. This decentralized approach results in fragmented attendee experiences and siloed event data. Cvent Webinar is built directly within Cvent’s industry-leading event marketing and management platform, empowering users to seamlessly manage their entire event program within one system, enabling consistent execution and broad visibility at enterprise scale.
Cvent Webinar integrates effortlessly with leading marketing platforms, CRM systems, and analytics tools, streamlining the process of capturing leads and measuring the success of webinars and virtual events. This seamless connectivity allows organizations to prioritize qualified leads, nurture prospects more effectively and make data-driven decisions that drive growth – further proving the value of event technology as an integral part of an organization’s MarTech stack.
advertising 26 Jul 2023
AdTheorent Holding Company, LLC (“AdTheorent”), a leading programmatic digital advertising company using advanced machine learning technology and privacy-forward solutions to deliver real-world results for advertisers and marketers, today announced that it was awarded the 2021 North American Digital Advertising Product Leadership Award by Frost & Sullivan. AdTheorent is the only six-time recipient of this prestigious recognition in Frost & Sullivan’s 60-year history.
To learn more about this recognition, view Frost & Sullivan’s:
“AdTheorent’s machine-learning based programmatic ad targeting performs better than legacy methods, and is superior from the perspective of user privacy, and this prestigious award is a testament to that,” said Jim Lawson, CEO of AdTheorent. “We are honored to be recognized again by Frost & Sullivan.”
technology 25 Jul 2023
Utherverse, one of the largest metaverse platforms in the world, will launch a closed beta of the next generation version of the platform Sept. 26. The closed beta will provide a preview of its Web3 capabilities as well as test and continue the final build-out of the next generation of the popular platform.
The closed beta will enable users to claim their Utherverse usernames and begin to experience the Web3 version of the platform. Users will have various entertainment and friendly social options, such as an outdoor concert arena, rooftop dance clubs with live DJs, film and movie screenings, influencer broadcast studios with live audiences featuring some well-known speakers, shopping and art galleries and a lot more. In addition, users will be able to interact with each other in a variety of settings, as well as buy and sell virtual goods and participate in other e-commerce opportunities.
Utherverse VIP legacy users who already have their usernames will be given automatic access to the closed beta. Trunk holders who have already purchased functional NFTs (fNFTs) will then be given priority access, followed by users who have joined the whitelist, available for sign-up on Discord at https://discord.gg/theuthers.
The closed beta will also kick-off a monthlong virtual celebration including entertainment events, shopping, networking and other business-to-consumer and business-to-business special experiences. This will include a portion of the sixth annual Virtual Con, a completely virtual Web3 trade show with exhibitors, speakers and panel discussions.
“This is going to be a hallmark year for Utherverse as we roll out the next generation of what is already the largest metaverse platform in the world,” said Brian Shuster, founder and CEO of Utherverse. “Hyper-realistic immersive experience will engage consumers and our technology backbone will create unprecedented opportunities for brands, entertainment providers, retailers and companies in many different industries.”
The announcement comes several months after Utherverse offered the first and second pre-sale rounds of the Uther Coin (UTHX) through Nexus Ecosystems as part of the token’s initial decentralized offering (IDO). The Uther Coin will be the in-house currency for all metaverses on the Utherverse platform.
artificial intelligence 25 Jul 2023
Transcend, the global technology governance company for enterprise data, today announced its joining as the first top-tier foundational supporter of the IAPP AI Governance Center. The International Association of Privacy Professionals (IAPP) launched a global AI Governance Center to support and scale the AI governance profession. For companies seeking to move quickly and confidently deploy AI, ensuring smart governance oversight is a key priority.
Transcend helps some of the world’s most trusted businesses manage enterprise data at the governance layer. As a foundational supporter of the IAPP AI Governance Center, Transcend will provide its expertise in governance technology as the entire privacy industry begins to expand into ethical and effective practices for managing AI systems. Transcend will work alongside other industry leaders in IAPP’s AI Governance initiative to expand access to the certifications and training necessary for the professional management of AI.
“As the scope of artificial intelligence continues to grow, so does the need for qualified and well-trained AI Governance professionals,” said J. Trevor Hughes, President and CEO of the International Association of Privacy Professionals (IAPP). “With over 35 countries already working to develop AI regulations, it is critical that professionals are given the necessary tools and training to ensure that AI systems are developed, integrated and deployed in line with emerging laws and policies in a way we can trust. The IAPP AI Governance Center Foundational Supporters will be on the front lines as global leaders of AI governance and the IAPP is ready to support them every step of the way.”
In today's data-driven world, it's more important than ever to have strong governance practices in place to ensure that AI technology is deployed with the appropriate safeguards. The IAPP AI Governance Center is an important step towards training industry professionals to guide the right levels of trust and transparency.
“At Transcend, we believe that AI governance is crucial for enterprise deployment of generative AI-based applications. That's why we're excited to become a foundational supporter to the IAPP’s AI Governance Center to advance the certifications and trainings for governing AI systems in a way that respects and protects privacy and human rights. We believe that by working together, we can create a more responsible and trustworthy AI ecosystem that benefits individuals, organizations, and society as a whole,” said Ben Brook, CEO and Co-Founder of Transcend.
Becoming a foundational supporter of the IAPP’s AI Governance Center, is a significant milestone for Transcend and the governance industry as a whole. By contributing Transcend’s AI expertise to IAPP’s initiatives, Transcend is excited to join forces with other industry leaders on AI training and skill development.
Early this month, Transcend released its AI Governance Roadmap. As the data governance provider for some of the world’s largest companies, Transcend has been fielding a lot of questions about how to put the right safeguards in place to responsibly use new Generative AI platforms and tools.
● “How can I monitor that my teams aren’t entering confidential information into ChatGPT?”
● “How will I know if an AI chat feature is sending inappropriate information to an end-user?”
● “How can I ensure PCI or HIPAA-covered data is not being sent into third-party large language models?”
At its core, these concerns are about the data going into AI models, and the data coming out. Read more about Transcend’s AI Governance roadmap to help companies lean into generative AI innovation with confidence.
security 25 Jul 2023
Mimecast Limited , an advanced email and collaboration security company, today announced an August 2023 release of Protection for Microsoft Teams for its Email Security Cloud Integrated customers, enabling them to Work Protected™ across the hybrid attack surface. Security solutions for additional collaboration channels, such as Microsoft SharePoint, Microsoft OneDrive, Slack®, and Google Workspace™ will follow.
The announcement coincides with the release of Mimecast’s latest research, Collaboration Security: Risks and Realities of the Modern Work Surface. The first-of-its-kind report revealed a disconnect between cybersecurity leadership and employees related to collaboration security posture. While nearly 75% percent of cybersecurity leaders believe their organizations are prepared to defend against collaboration tool attacks, nine in 10 respondents were victims of a breach stemming from these applications over the past year.
“The modern workplace has experienced explosive change in a short period of time. Adoption of Microsoft Teams has never been higher due to hybrid work, making collaboration tools essential to productivity,” said David Raissipour, Mimecast Chief Technology and Product Officer. “But cybercriminals know this and are increasingly seeking to exploit this tool, which is often under-protected or unprotected all together. Leveraging Mimecast’s 20 years of experience and innovation in securing email communications, Protection for Microsoft Teams is designed to ensure that Microsoft 365 remains a productivity tool rather than a security risk.”
Dichotomy Between Cybersecurity Leaders and Employees in use of Collaboration Tools
While the cybersecurity leaders surveyed in the Mimecast research report claimed their organizations offer some form of cybersecurity training for collaboration tools, 38% of employees stated they have not received any training related to this technology.
The research found that one in five employees don’t usually check the spelling or legitimacy of an attachment file name or URL before responding to a private message on business collaboration tools. Additionally, 30% of employees do not see cybersecurity breaches on collaboration tools as something for which they are directly responsible.
Mitigating Cyber Risk: The Latest Frontier
Collaboration tool suites such as Microsoft 365, Slack, and Google Workspace often sit unprotected within an organization, increasing exposure and vulnerability to attacks. Protection for Microsoft Teams is fully integrated with Mimecast Email Security Cloud Integrated, and extends Mimecast’s world-class email protections to URLs and files shared via Microsoft Teams. The tool enables organizations to:
Qualified new customers in the US and UK can register for a 30-day free trial of the full Email Security, Cloud Integrated suite, which will include Email Security and Protection for Microsoft Teams and Sync & Recover, once made generally available, alongside Awareness Training. Protection for Microsoft Teams will be generally available to new customers in the United States and United Kingdom in early August.
technology 25 Jul 2023
Tagger Media, the global technology leader making influencer marketing more intelligent, has been named the Best Influencer Marketing Platform in the Technology category for the 2023 Global Influencer Marketing Awards. This is Tagger’s second gold medal for Best Influencer Marketing Platform and third overall win at the prestigious Influencer Marketing Awards. Receiving this award is validation that Tagger’s influencer marketing and social intelligence platform is helping brands and agencies stay ahead in the ever-evolving digital landscape. Tagger is a disruptive and innovative global SaaS enterprise solution trusted by a global roster of brands and agencies. It supports 890+ brands, agencies, and media buyers worldwide with a platform offered in 10 languages. The product leverages its proprietary algorithm to develop digestible insights for marketers to execute and up-level their campaigns at every stage: research, discovery, management, payment, and analysis. “We’re honored to have been selected as the top influencer marketing platform globally,” said Dave Dickman, CEO of Tagger Media. “This recognition highlights our efforts to continue to be a leader in the industry as an all-in-one influencer marketing and social intelligence solution to ensure brands have access to accurate and valuable data and insights.” The Tagger platform gives marketers an edge with its data-driven insights, helping to conduct comprehensive competitive analysis, connect directly with creators, and accurately measure ROI to build best-in-class marketing strategies with its unique features, such as Signals that monitor conversations and trends in the marketplace and Tagger’s Profile/Discovery Tool that helps users discover the perfect creators and audiences for any global campaign based on their brand’s target audience and affinities. “Our platform is constantly evolving and growing,” stated Dickman. “We are excited to receive this award and consider it a reflection of our efforts across all teams to ensure our platform is providing our customers with the most robust research and analytics tools on the market.” The Global Influencer Marketing Awards, now in its fifth year, aim to recognize the individuals, teams, and campaigns that have pushed boundaries and delivered excellence across the board during the last 12 months. These awards are global in nature and are open to brands, agencies, creators, and technology providers. Winners are selected from an international jury of experts and peers that select who will take home gold, silver, and bronze for the year.Global Technology Leader Recognized for its Influencer Marketing and Social Intelligence Solution
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