WiMi Hologram Cloud Inc., a leading global Hologram Augmented Reality ("AR") Technology provider, today announced that it developed the AutoAIM (Automatic Artificial Intelligence Marketing) analytical execution platform, which uses visual-based programming to organize ML (Machine Learning) more intuitively, facilitating the application and understanding of ML in marketing.

WiMi's AutoAIM implements ML in marketing by creating a real-time repository of projects and making implementation recommendations for ML in marketing. In this repository, users can learn, share and reuse workflows (visualization code). Visual modular coding is a visual representation-based programming approach for extending Machine Learning (ML) in the marketing domain. It organizes ML projects in an intuitive way through configurable nodes. Our visual programming approach is easier to understand and use than traditional script-based coding interfaces.

AutoAIM analysis platform is a software tool based on visual programming. It provides an intuitive interface that allows users to build and design ML projects by dragging and connecting nodes. These nodes represent different functional components such as data preprocessing, feature extraction, model selection and evaluation. Users are free to select and configure these nodes to build their own workflows according to their project needs. To support different marketing needs and approaches, several ML frameworks are used in AutoAIM. These frameworks include methods such as supervised learning, unsupervised learning and deep learning. Users can choose the appropriate framework and algorithm according to their project requirements.

In terms of technical execution, users first need to import and prepare their marketing data. They can use the data preprocessing nodes provided by AutoAIM to perform operations such as data filtering, feature selection and transformation. Next, users can select the appropriate model node and connect it to the data processing node. In the model node, the user can configure the parameters and hyperparameters of the model, as well as select appropriate evaluation metrics. Once the workflow is configured, users can execute the ML project and observe the results. AutoAIM provides visualization tools and charts to help users analyze and interpret the model output. Users can also adjust nodes and parameters in the workflow and optimize as needed.

With our conceptual visual coding and AutoAIM analytical platform, users are able to approach marketing program development more intuitively and flexibly. They can quickly build and adapt workflows without having to delve into the underlying programming language and algorithmic details. This enables marketing teams to better collaborate, share, and reuse workflows to increase productivity and accelerate the execution and development of marketing applications.

The technology and logic of the AutoAIM platform are reflected in the following areas:

Visual programming: the AutoAIM platform uses a visual-based programming approach to transform complex machine learning algorithms and processes into intuitive graphical interfaces and drag-and-drop functionality. This approach enables marketing professionals to quickly create and implement machine learning projects without an in-depth knowledge of programming languages. Users can build their own ML models by combining different modules with simple operations, and make real-time adjustments and optimizations.

Real-time repository: the AutoAIM platform provides a real-time repository with five annotated sample projects. These projects cover a variety of areas such as customer churn, sentiment analysis, automated image analysis, search engine optimization and customer experience. Users can learn and draw from these examples to understand the application of machine learning in different marketing scenarios, and customize and improve them in their own projects.

Implementation recommendations: more than just a tool for creating and implementing ML projects, the AutoAIM platform provides powerful implementation recommendations. By analyzing data and algorithm performance, the platform is able to provide users with real-time feedback and recommendations. These recommendations can help users optimize their marketing strategies and improve the accuracy and effectiveness of machine learning models.

Workflow sharing and reuse: the AutoAIM platform allows users to learn, share and reuse workflows. Users can save the workflows they create on the platform and share them with other users. This type of knowledge sharing and collaboration promotes learning and exchange among marketing professionals and accelerates the application and innovation of machine learning in marketing.

The AutoAIM platform will significantly drive growth and innovation in the AI marketing space. By streamlining the process of creating and implementing machine learning programs, the platform enables more marketing professionals to leverage AI technology to improve the effectiveness and efficiency of marketing campaigns. Over time, AutoAIM will continue to optimize and expand its platform to meet market needs and continue to lead innovation in the AI marketing.

WiMi's technical team utilized advanced techniques and algorithms in developing the AutoAIM platform. They have combined the latest research findings in the fields of machine learning, data mining and natural language processing into practically usable tools and features. The library of algorithms and models within the platform is constantly updated and expanded to ensure that users have access to the latest technologies and methodologies to solve marketing challenges.WiMi's AutoAIM platform is highly flexible. The platform's basic frame is based on distributed systems and cloud computing technology, capable of handling large-scale data and complex computing tasks. At the same time, the platform supports integration with various data sources and marketing tools, enabling users to easily import data from existing systems and apply machine learning to actual marketing campaigns.

WiMi has been committed to the development of innovative technologies and is also developing new AI advertising and marketing markets based on its business strengths. Currently, WiMi has developed workflows based on AI and machine learning technologies applied in the field of marketing. WiMi provides marketing professionals with an innovative solution that enables them to easily create, share and reuse workflows for ML projects. The platform talked about in this article provides marketing professionals with powerful tools to implement ML projects and incorporate the benefits of machine learning in their marketing strategies through a visualization-based programming approach. Its technological innovations and capabilities enable marketing professionals to better understand and leverage data for more accurate and personalized campaigns.

WiMi believes that AI and machine learning technologies will play an increasingly important role in marketing, and WiMi will continue to help marketing professionals better meet market challenges and improve the effectiveness and ROI of their marketing campaigns through innovative solutions and platforms. WiMi will also continue to improve and upgrade its platform to meet the market's needs and users' expectations, and looks forward to working with more marketing professionals and companies to achieve better marketing results. WiMi will continue to improve and upgrade its platform to meet market needs and users' expectations, and looks forward to working with more marketing professionals and companies to promote the development of AI in the field of marketing and realize more excellent marketing results.

Vechain and SingularityNET, industry leaders in blockchain and artificial intelligence (AI) respectively, are thrilled to announce their strategic collaboration. This partnering of technical giants unites powerful emerging technologies with the potential to radically change how the global economy operates, offering powerful enterprise-grade tools to tackle challenges in the field of sustainability and traditional businesses.

In particular, the alliance holds great promise for vechain's ambitions with Boston Consulting Group, partners, collaborating on building 'ecosystems' wherein individuals and businesses are incentivised to act sustainably. SingularityNet's AI capabilities offer immense potential to enhance and improve these ecosystems, utilising AI technology to pore over data, and improve their efficacy.

Vechain and SingularityNET intend to launch joint research initiatives to fortify the efficacy of each respective platform and ingrain the pair at the heart of future digital development. The combination of these technologies can equip businesses with intelligent tools, signalling the onset of a new phase in the era of digitisation.

Dr. Ben Goertzel, the visionary CEO of SingularityNET, expressed his excitement for the massive potential of this partnership: 

"The last few years have taught the world that when the right AI algorithms meet the right data on sufficient processing power, magic can happen.

What's even better is when the algorithms, data and processing are decentralized in deployment, ownership and control — which is exactly the sort of magic that's going to happen putting the SingularityNET ecosystem's AI algorithms together with vechain's deep and diverse enterprise data, on the joint, secure distributed processing power of the two networks.

This combined power will be applicable to sustainability as one of our initial focus areas, but in the end extends across essentially all vertical markets. It's hard to overestimate the potential here."

Infosys, a global leader in next-generation digital services and consulting, today announced a multi-year partnership with women's tennis World No.1 Iga Świątek. The 22-year-old is already a four-time Grand Slam Champion and one of the most dominant forces in the women's game today, who has been ranked World No. 1 since April 22, for a record 70 consecutive weeks. She has bettered her skills and capabilities in the face of every new challenge to rise to the top. Businesses and individuals seeking to navigate their next can draw inspiration from how she has steadily evolved to become a champion.

Infosys has helped reimagine tennis for over eight years as the digital innovation partner for the ATP Tour, Roland-Garros, Australian Open, and The International Tennis Hall of Fame. The company has transformed the experience of the game for the tennis ecosystem leveraging advanced digital technologies like artificial intelligence (AI), cloud, and data analytics.

Infosys will now work closely with Świątek's team to build an advanced data analytics and video dashboard by leveraging AI to amplify her training and help rapidly evolve her strengths and match strategy through continuous learning. Several of Infosys' clients embrace a similar approach, taking advantage of digital advances like AI, machine learning, cloud, and more to accelerate their evolution and transformation. Infosys and Świątek will also work together to create programs to inspire and empower young women around the world - for example, conceptualizing, and promoting programs to help women from underserved communities build careers in science, technology, engineering, and mathematics (STEM).

Iga Świątek, said, "I am delighted to collaborate with an organization like Infosys that's bringing their knowledge of technology to change the tennis experience for so many people. Although tennis and technology may seem quite different at first, there's so much in common – including strategic thinking, learning and developing in every situation, the ability to evolve your game, and adjust. I am also moved by all that Infosys is doing off the court to bring more opportunities that empower people, businesses, and communities to move into the future. With Infosys, our goal is to also inspire people, especially young women, to prepare themselves to play strong and meaningful roles in a world that is not possible to live in and thrive without strong digital skills and knowledge."

Tune in to Infosys brand ambassador Iga Świątek talk about her collaboration with Infosys: bit.ly/champions_evolve 

Salil Parekh, Chief Executive Officer & Managing Director, Infosys, said, "We are thrilled to welcome Infosys' new brand ambassador – Iga Świątek - a Polish hero who has hurdled immense challenges to become the top tennis player in the world, and an inspiration for everyone who aspires to navigate their next. Her relentless evolution mirrors the digital transformation journey that several of our clients undertake in collaboration with us to become champions in their own industries. Iga is also a great inspiration for women achievers and together with her, Infosys will work to inspire young people, especially women, to push forward and pursue STEM careers that are vital for our future. All of us at Infosys wish Iga the very best for the future."

Plainsight vision AI solutions to be demonstrated at Google Cloud Next '23 in the AI Innovation Pavillion at the Moscone Center in San Francisco

Plainsight, the leader in proven vision AI, announced today its collaboration with Google Cloud to bring better visibility and operational insights to enterprise customers with ground-breaking generative vision AI solutions. By leveraging Google Cloud generative AI and Large Language Model (LLM) capabilities, Plainsight is accelerating computer vision initiatives and providing businesses with acute operational awareness of spaces, activities, productivity, and processes through LLM-optimized models trained for maximum performance, and expansive insights.

According to a new KPMG survey, enterprise executives expect generative AI to have an enormous impact on business and most feel the capabilities will give them competitive advantages. Plainsight is partnering with Google Cloud to help tech leaders more quickly and easily achieve efficiency and cost-saving benefits with solutions that combine computer vision and generative AI to automate processes, reduce risk, enhance product quality, and increase revenue.

Empowered by Plainsight's vision AI platform and its end-to-end computer vision lifecycle management, enterprises can understand valuable patterns, trends, and anomalies within complex processes and surrounding entire operations faster and with greater specificity than ever before. This newfound LLM-accelerated operational awareness will enhance enterprise decision-making, drive productivity, and enhance competitiveness.

For example, with LLM-infused computer vision for operational awareness, enterprises in industry ecosystems such as food and beverage production can obtain consistent high levels of safety, quality, compliance, and reporting at speed with powerful vision AI models scaled across visual inspections, counts, measurements, product quality, traceability, security, and equipment monitoring.

Plainsight will be demonstrating its solutions at Google Cloud Next in the AI Innovation Pavillion at the Moscone Center in San Francisco, CA August 29th through August 31st, 2023. Plainsight models support Google Cloud's LLM and generative AI services with fully processed visual data that's clean, organized, and accurate. With factory-like speed and quality, Plainsight's platform produces highly-precise insights for customers that inform quick, reliable decision making.

"Plainsight is working with Google Cloud to bring about a new era of successful computer vision operationalization for enterprises, and we are thrilled to expand our collaboration with the introduction of Plainsight's generative vision AI solutions to customers," said Carlos Anchia, Plainsight Co-Founder and CEO. "Our goal is to empower businesses with LLM-accelerated computer vision capabilities that will revolutionize their operational awareness, unlock value-generating opportunities, and drive new efficiencies and growth."

"We're pleased that Plainsight is expanding its use and application of our generative AI technologies," said Rodrigo Rocha, Director, Global Partnerships at Google Cloud. "Combined with computer vision, organizations will be able to utilize visual data to achieve new levels of holistic insight and deep understanding of their operations."

Credder® Inc., a leading authority in news content credibility, proudly announces a groundbreaking enhancement to its Data Platform™. In a bold move aimed at transforming the landscape of news advertising, Credder introduces two exclusive segments: Credder's Trusted News Index 100™ and Credder's Trusted News Index 300™.

These pioneering segments are poised to empower advertisers with the means to dramatically enhance return on ad spend (ROAS) and brand safety. By enabling precision ad placement on the most trusted news publishers, Credder is revolutionizing how advertisers connect with their target audience, all while ensuring brand alignment with reliable and credible news sources.

Credder's Trusted News Index 100™ and Credder's Trusted News Index 300™ provide advertisers with quick and effortless access to the top 100 and 300 most trusted news publishers. This unique capability leverages Credder's real-time consumer trust data, a resource only Credder can offer, to facilitate precise ad targeting like never before.

The Credder Data Platform™, now fortified with these segments, offers a comprehensive suite of tools and features:

• API Access to Credder's Content Credibility Database™: Unlock invaluable insights and data to navigate the complex world of news advertising and make informed ad placement decisions.
• Credder's AI Score: Harness the power of scalable content scoring and analysis for articles and news websites.
• Credder Score Reports: A user-friendly tool to vet any article or website URL through Credder's client dashboard.
• Credder's Trusted News Index™: Streamline your news advertising with quick and efficient segmentation and targeting.

"Ever since we began working with brand advertisers and ad agencies, our customers and partners have been asking for a quick and easy way to identify and target their ad spend to the most trusted news publishers. We're proud to share that day has arrived, and this represents just one big step in an ambitious roadmap to help reward trusted news publishers with more advertising revenue, and help brands advertise with confidence on news sites" said Chase Palmieri, Credder Inc.'s Founder and Chief Executive Officer.

A+E Networks, FOX Corp and soon TelevisaUnivision are early adopters of Cross-Platform Planner

Nexxen launches first-to-market auto-allocation feature allowing for budget optimization in a single step across linear and digital

Nexxen, a global, unified advertising technology platform with deep expertise in video and Connected TV ("CTV"), today shared momentum of its Cross-Platform Planner among broadcasters, as well as new functionality as a result of ongoing technology investment. Launched in April, the planner enables advertisers to optimize cross-screen video campaigns while maximizing reach across broadcasters’ inventory, substantially advancing the ad buying experience. Further streamlining the process, the new addition of a first-of-its-kind Auto Budget Allocation feature facilitates budget fluidity across linear and digital, and within a broadcaster’s portfolio, through a single step, to achieve maximum media efficiency across a broadcaster’s entire footprint.

Nexxen’s Cross-Platform Planner uses advanced, unified data sets to provide holistic cross-channel optimization – across linear and digital – ultimately overcoming silos and reducing waste. Early adopters of the tool, A+E Networks, FOX Corp and soon TelevisaUnivision, are maximizing advertisers’ working media at a time when many brands and agencies are building strategies to reach consumers across screens.

“Helping advertisers optimize their cross-screen video campaigns across our inventory is one of our top priorities, and Nexxen’s Cross-Platform Planner is assisting us in delivering this optimization like never before,” said Roseann Montenes, Head of Strategic Audience Solutions/Partnerships and Alternative Currency Measurement, A+E Networks. “There are few, if any, tools in the market that blend linear and digital audiences together like the Cross-Platform Planner, and we’re excited to see the ways in which it allows our advertisers to connect with our viewers without duplication and at scale.”

“As cross-screen viewing accelerates, it’s essential that we continue to provide the necessary tools and technology to simplify all aspects of planning, targeting and measuring for our agency and advertising partners across the entire FOX Corp portfolio,” said Darren Sherriff, VP Advertising Technology Solutions, FOX Corp. “Nexxen’s suite of buy- and sell-side technology, and the cutting-edge Cross-Platform Planner, provide us with enhanced tools that allow advertisers to optimize their campaigns across our leading portfolio and deliver on the promise of true cross-screen, effective frequency management in a more efficient and easier manner.”

“Our entire industry is searching for tools that allow for ultimate flexibility in planning across linear and digital, which is exactly what Nexxen's Cross-Platform Planner brings to the table,” said Brian Lin, SVP of Product Management, Advertising, TelevisaUnivision. “With it, broadcasters like us can offer advertisers cross-screen planning from dollar one, so they can reach audiences more efficiently than ever.”

While Nexxen’s Cross-Platform Planner was initially equipped to solve for unduplicated reach across linear and digital given a fixed budget split, the new Auto Budget Allocation feature delivers automatically allocated budgets, down to the dollar, across a client’s entire portfolio of assets, while considering advanced audience targeting, business objectives and constraints, such as those based on impressions or CPMs. Now, broadcasters can balance a buyer’s preferred outcome with their own optimal yield management; soon, buyers will be able to access the tool as well, where this ability is even more critical when activating across an array of inventory types and across multiple sellers.

“We’re thrilled to see the momentum we’re gaining across the platform and particularly with our Cross-Platform Planner, as broadcasters realize what a game-changer this tool can be both for their monetization, and the advantages and efficiency they can offer their advertisers. Post-rebrand to Nexxen, we continue to invest in our technology and greatly value the support and feedback we’re getting from our clients as we do,” said Kenneth Suh, Chief Strategy Officer, Nexxen. “One example of this investment is the Auto Budget Allocation feature, which we believe answers the market need for greater fluidity and control over spend amongst streaming properties and enables more informed scenario planning against strategic audience targets.”

Alcor, a leading partner in the digital transformation space and global provider of cloud solutions, security, and implementation services, is thrilled to announce that their Access Management and Governance product AccessFlow has been recognized in the 2023 Gartner Market Guide for Identity Governance and Administration (IGA). According to us, this recognition further validates Alcor's commitment to deliver cutting-edge solutions and showcase expertise in the rapidly evolving IGA market.

AccessFlow IGA is a SOC 1 Type 1 certified, self-service access management and governance product built on the ServiceNow^® platform that helps organizations in achieving automated, centralized, and compliant Access Management. As a Built on Now application, AccessFlow IGA provides the performance, security, and GUI of the ServiceNow^® platform - designed and tested for fast, agile, secure, resilient, and connected digital transformation.

Gartner, a company that delivers actionable, objective insight to executives and their teams. Its expert guidance and tools enable faster, smarter decisions and stronger performance on an organization's mission-critical priorities, has included AccessFlow in its Market Guide for Identity Governance and Administration, which we believe identifies key players in the IGA landscape.

"We are delighted to be recognized in the 2023 Gartner Market Guide for IGA. We remain committed to continuous innovation, leveraging the latest technologies, and listening to our customers' feedback," said Monisha Singh, Chairperson and Senior Principal at Alcor. " According to us, this acknowledgment reflects the hard work and dedication of our entire team in developing top-of-the-line IGA solutions that cater to the diverse needs of our valued customers."

"AccessFlow IGA provides organizations with robust identity and access management capabilities, empowering them to efficiently manage permissions, and access rights across various entities. Our solution not only bolsters user lifecycle management but also ensures compliance with regulatory frameworks, and safeguard businesses from potential risks," said Sunita Gulia, Director – Product Development at Alcor.

To learn more about Alcor's industry-leading solution AccessFlow IGA and how it can help your organization achieve unparalleled IGA and efficiency, please visit AccessFlow Webpage or download the application from the ServiceNow App Store.

For more information about Alcor, please visit our website at www.alcortech.com and follow us on  LinkedIn.

Gartner, Market Guide for Identity Governance and Administration, Published 14 July 2023

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Comviva, the global leader in customer experience and data monetization solutions, announced today that it has been conferred with Frost & Sullivan's 'Digital Marketing Company of the Year' award for the Asia-Pacific region.

Each year, Frost & Sullivan presents a 'Company of the Year' award to the organization that demonstrates pathbreaking technology excellence and customer centricity. The award recognizes technology innovation and the resulting leadership in delivering differentiated customer experience and lifetime value.

Frost & Sullivan recognized Comviva's industry leading MobiLytix™ Marketing Studio, which combines real-time AI decisioning with omnichannel marketing automation and loyalty framework to deliver personalized customer experience at scale. This end-to-end digital marketing solution encompasses Artificial Intelligence (AI) modeling, digital marketing, loyalty, and retention across both traditional and digital touchpoints. By facilitating contextual marketing programs throughout the customer lifecycle, it empowers businesses to achieve differentiated experiences through this all-in-one MarTech platform.

Speaking on the occasion, Amit Sanyal, EVP & Chief Operating Officer for Customer Value Solutions at Comviva, said, "We are thrilled by this recognition from Frost & Sullivan. This award is an endorsement of our spirit to transform the MarTech landscape by weaving technology innovation, processes and industry insights. This recognition stands as a testament to Comviva's prowess in AI-driven MarTech innovation and our unwavering commitment and promise to deliver exceptional customer experiences and lifetime value."

Dewi Rengannis, Frost & Sullivan Senior Industry Analyst – ICT Practice APAC, commented, "Comviva stands out with its in-depth understanding of industry nuances and rich portfolio of use cases in solving digital marketing challenges. Comviva's next generation AI-led platform, MobiLytix™ Marketing Studio, enables to deliver personalized customer experience at scale and significantly enhance customer lifetime value."