augmented reality 3 Nov 2023
Today JigSpace, a 3D presentation platform that empowers people to easily communicate big ideas in augmented reality, announced Spark, a new tool that uses generative AI to create 3D product presentations optimized for augmented reality (AR) at the click of a button.
Making a visual presentation that is compelling and impactful takes time and can be challenging, especially if explaining the value of an advanced, complex product with sophisticated features. On a mission to democratize AR, JigSpace's new product Spark allows anyone, from a consumer to a frontline employee to the CEO, to more easily communicate and share knowledge in 3D and AR. With JigSpace, businesses are free to demonstrate their physical products from anywhere and at any time, regardless of the level of complexity. And now with Spark, the time to value is even shorter – users can reach markets, close deals and support customers with more speed and flexibility than ever before.
"This new feature is going to supercharge how we communicate and engage with one another," said Zac Duff, co-founder and CEO of JigSpace. "Historically, humans have experienced the world in 3D, but we must explain so much of it in 2D. So when anyone and everyone can create an engaging 3D experience in seconds, imagine how much more immersive and meaningful our education, business presentations and training will be. Democratizing this form of communication is another step toward taking spatial computing mainstream."
With Spark, users can upload a product's CAD file along with the corresponding URL of the product's website, and Spark's generative AI capabilities automatically generate a 3D product presentation—called a Jig—that details every aspect of the object. Users can customize it, add insights and highlight features, all using natural language. Then, they can bring it to life with AR. Users can see the product at real-world scale, understand it in its context, and get to that "aha moment" quicker. Using a smartphone, tablet or PC, what used to take hours can now be done in seconds.
Utilizing the latest in AI technology, Spark extracts key information and context from both the CAD file and the website to generate a novel Jig. Spark's generative AI models were developed based on a selection of over 300 thousand Jigs designed by the JigSpace team, combined with their insights over the last seven years of spatial storytelling. This tool will speed up the process of making Jigs, mitigating the "blank-canvas problem" and lowering the barrier to entry for anyone who has a CAD file and wants to quickly create something valuable with it.
Hundreds of millions of CAD files are lying dormant in corporate computers or can be found free online for anyone to use. Spark can bring new life to these highly underutilized assets. With JigSpace, company representatives can create and carry an entire product catalog in their pocket, and share them with the same richness and intuitiveness with which people experience the world. Customers like the Alfa Romeo F1 Team Stake, Medtronic, Automata and many others have used JigSpace to shorten sales cycles, enhance engagement in marketing campaigns, eliminate trade show transport costs and more. JigSpace makes the hard-to-explain, hard-to-forget by simplifying complex processes using immersive AR presentations. Now with Spark and the power of generative AI, users will get to value faster than ever before.
artificial intelligence 3 Nov 2023
Monetate, the leading personalization platform that helps build personal and meaningful digital connections between brands and their global customers, today announced general availability of its Journey Analytics tool.
Monetate clients test, personalize, and merchandise via Monetate Experiences. With Monetate Journey Analytics, users will now be able to view and evaluate the resulting journeys of those experiences, even across testing variants, out of the box. They'll gain a more holistic view of how customers are behaving, where a particular journey is taking them or not across an experience or variant, resulting in improved program learnings.
With competition growing and brand loyalty plummeting, businesses face mounting pressure to better understand their customers in order to meet individual preferences. “We have seen a rapid shift in demand for better experiences on consumer sites and understand the need to collect and analyze experience data in a unified view,” stated Eric Rosado, Chief Product Officer of Monetate. “With Journey Analytics, brands will gain a more comprehensive understanding of how browser and buyer segments are interacting throughout journeys as a result of the experiences launched through Monetate.”
With no additional configuration or setup needed, Journey Analytics will be available for every new Monetate-launched experience for quick results and evaluation. Early release users of Monetate Journey Analytics were able to rapidly close the data gap between workflow changes and improved site KPIs, a promise not fulfilled with other platforms. Additional benefits include:
With Journey Analytics, Monetate continues its evolution as more than an execution platform. As an added element found within Monetate Audience Analytics and Insights, Journey Analytics helps transform Monetate into a diagnosis tool, enabling users to identify which new tests and experiences they should prioritize for accelerated business impact.
content marketing 3 Nov 2023
Trips, a first-of-its kind platform providing content creators the tools to achieve financial stability by safeguarding their IP and transforming their copyrights into valuable assets, launches today. The Company provides creators with the ability to establish their copyright's initial digital provenance on-chain, while enabling them to turn creative assets into financial assets. Trips has raised $2.5M in pre-seed funding led by Shima Capital, Animal Capital, Blackwood Ventures, Serafund and Calligraphy Digital along with Blizzard, the Avalanche Ecosystem Fund.
By marrying the immutability of blockchain with access to capital, Trips provides creators with the infrastructure they need to thrive in today's digital economy. This is the first step in a robust vision, one that includes accessing previously unavailable liquidity opportunities, while future-proofing creations against unauthorized, derivative uses where just compensation should, but often does not, flow to the original author. The Company is launching on the Avalanche Evergreen Subnet, leveraging the network’s customizability to address permissioning, privacy, and other requirements as a means to fulfilling this vision.
“Creators lack access to capital to monetize their assets, grow their businesses and reach financial stability. Trips presents a novel pathway for content creators to harness their copyrights into a tangible financial resource,” said Michael Finkelstein, CEO and Founder of Trips. “Our commitment lies in empowering creators to effectively navigate the digital world by building great products that promote their success and ensure the preservation of their creative ownership.”
As IP moves front and center on the world stage, providing every creator with the tools necessary for protection, authentication, tracking and monetization should be of paramount importance. The Trips product seamlessly allows creators to authenticate themselves, link their content platforms and stamp their copyright ownership on the blockchain, what the Company calls TCIs. From there, they can enable monetization opportunities, everything totally within their control and all within one easy-to-use interface. The Company currently supports YouTube, but has plans to add more platforms in the near future.
“In 5 years, it is estimated that one billion people will self-identify as creators, with the overall creator economy and social commerce markets projected to be $500 billion and $2.9 trillion, respectively.” said Marshall Sandman, Managing Partner at Animal Capital. “Now is the time to empower every creator to take control of their intellectual property through a transformative approach that acknowledges their rights, while simultaneously expanding their financial possibilities. Trips represents the crucial innovation needed at this intersection of technology, creativity and finance.”
artificial intelligence 3 Nov 2023
SnapLogic, the leader in generative integration, today announced it has entered a multifaceted partnership with Acolad, world leader in content and language solutions. Together, they will cooperatively develop and deliver new cutting-edge generative AI translation services from Acolad, powered by the pioneering generative integration solutions from SnapLogic.
Unveiled at SnapLogic’s annual Integreat event in London, the collaboration between two AI pioneers will go beyond a conventional business alliance to deliver new solutions that benefit both language and integration professionals with accelerated productivity, increase revenue streams and introduce new services to technical and non-technical users.
“We are proud to select SnapLogic as an integration partner, anchoring our mission to present clients with the forefront of connectivity, innovation and service excellence,” said Frédéric Queudret, Chief AI & Tech Officer of Acolad. “We recognize SnapLogic as a like-minded organization and SnapGPT and its generative AI capabilities as the state-of-the-art technology which our customers can truly benefit from.”
New Co-Developed Services
Acolad will create pre-built integration connectors for instant document translation, allowing any SnapLogic user to immediately add Acolad’s multi-level AI-powered translation service to new and existing integration pipelines without any coding knowledge.
This innovative solution will employ Acolad’s proprietary two-stage AI-process to provide unparalleled accuracy for both language translation and intent, in near real-time. This allows any enterprise to immediately leverage the global language translation services, eliminating any language barriers with customers, partners, and employees, at unparalleled scale.
Accelerated Translation and Integration Productivity
As part of the partnership, Acolad will leverage SnapLogic’s generative integration interface, SnapGPT, to automate integration processes to create new translation services more quickly, create new revenue streams and service packages, and increase customer satisfaction among Acolad’s growing customer base.
With SnapLogic, Acolad is empowering non-technical users to build, manage, and maintain new and existing integrations that are critical to their work. Not only will Acolad save time and resources by eliminating the need to manually code integrations which create IT bottlenecks, it is also empowering employees in sales, finance, and translation services to use normal language prompts to create secure and compliant business processes from SnapLogic’s SnapGPT interface.
Future Co-Innovation Commitment
SnapLogic and Acolad will also explore further co-development and go-to-market opportunities in the coming years as both companies are heavily invested in creating industry-first generative AI solutions.
“There is an incredible opportunity for both companies to build upon our respective deep investments in generative AI, and I’m thrilled with the promise of our partnership with Acolad to open a new world of possibility for our customers,” said Jeremiah Stone, CTO of SnapLogic.
customer experience management 3 Nov 2023
Alchemer – a global leader in experience management and enterprise feedback technology – announces Alchemer Digital. Alchemer Digital includes Alchemer Mobile and Alchemer Web in a single platform, enabling digital leaders to leverage omni-channel engagement to drive higher value customer experiences.
Alchemer Digital allows organizations to engage with their customers across multiple digital channels, including SaaS applications, iOS and Android apps, and marketing websites. Alchemer Digital enables many customer interactions, including collecting feedback, sending messages and promotions, having direct conversations, and seamlessly measuring sentiment. Digital leaders can now connect with their customers through the digital channels they provide for them.
“Organizations are looking to engage their customers through feedback throughout the experiences and channels they create,” said Ryan Tamminga, SVP of Products and Services for Alchemer. “More and more, customers are engaging companies through digital channels – the ability for those companies to hear from and communicate to these customers through these channels needs to be an integral part of their feedback and experience strategy.”
Unlike most digital feedback products, Alchemer Digital was purpose built to engage directly with mobile and web customers. Organizations can leverage the platform to drive higher engagement and conversions from websites, increase mobile and web application usage, identify the new features that will attract and retain users, and more broadly understand how customers experience their brands and products.
Alchemer Digital is part of Alchemer’s suite of feedback products that help organizations connect and engage with customers across all their channels.
marketing 3 Nov 2023
FMG, a leading SaaS company specializing in marketing content, automation, and websites for financial advisors, announced an upgraded premium website design service enabling deeper personalization and flexibility for financial advisors. The revamped premium offering provides advisors with a tailored website design process, extensive design options, and dedicated support from FMG's website team.
"We know every advisor's brand is unique, so their website should be too," said Susan Theder, Chief Marketing Officer at FMG. "Our enhanced premium website design service gives advisors an unparalleled level of design expertise so we can collaborate to build a stunning website aligned with their business goals and brand style."
Key benefits of FMG's premium website design service include:
The premium website design process guides an advisor through a three-phase process, including discovery and alignment, design collaboration, development, and launch:
Phase 1 - Discovery and Alignment: FMG learns about the advisor's brand objectives through an in-depth brand questionnaire and assessment from which designers create three tailored design concepts.
Phase 2 - Development: FMG and the advisor collaborate to select the design elements best suited to the advisor's goals, personality, and brand. Copywriters are brought in to bring the brand message to life. Once completed, FMG submits the website for compliance review.
Phase 3 - Launch: FMG trains the advisor on the ongoing management of their new website, launches it, and provides ongoing support.
"Websites are perhaps a financial advisor's most critical marketing tactic, acting as a firm's digital first impression. Our premium service is the perfect solution for advisors looking for a beautiful, on-of-a-kind website showcasing their unique identity, " Theder said. "We handle everything from creative concept to launch, making it easy for advisors to get a website that perfectly brings their brand to life."
"I take immense pride in ensuring each website we create is infused with the latest design best practices and functionality to fully support our advisors' branding and business objectives," said Brad Davis, Head of Website Design at FMG. "Thanks to the high-level of collaboration in our premium website design process, we're able to incorporate cutting-edge features and customization that truly brings out the unique essence of our advisors' brands online."
This enhanced offering highlights FMG's continued mission to deliver industry leader marketing solutions to advisors that keeps them ahead of their competition.
advertising 2 Nov 2023
DoubleVerify (“DV”), a leading software platform for digital media measurement, data, and analytics, today announced expanded measurement coverage to advertisers utilizing Twitch inventory and Amazon custom audiences in Amazon DSP with a server-to-server (“S2S”) integration.
“Amazon Ads continues to break new ground in driving real business outcomes for advertisers while ensuring campaign measurement can be independently verified,” said Steven Woolway, EVP, Business Development, DoubleVerify. “We’re thrilled to build on our successful integration with Amazon DSP and expand our measurement coverage – enabling advertisers to seamlessly activate DV third-party measurement solutions across Twitch inventory and Amazon custom audiences.”
DV is the first third-party measurement provider to offer Amazon DSP advertisers comprehensive media quality and performance solutions to measure and optimize ads served to Amazon custom audiences, with a S2S integration. Amazon custom audiences are custom built segments that can help brands reach and re-engage with shoppers directly via Amazon DSP. DV’s solutions available to Amazon DSP advertisers include viewability, brand suitability, fraud and invalid traffic (“IVT”), in-geo, and DV Authentic AttentionⓇ.
Additionally, advertisers can seamlessly launch DV’s viewability, fraud/IVT, and in-geo measurement solutions across inventory available on Twitch, an interactive live streaming service for content spanning gaming, entertainment, sports, music, and more - via the Twitch Ad Server and/or Amazon DSP.
Detailed campaign metrics and insights can be accessed by advertisers across Twitch inventory and Amazon custom audiences using DV PinnacleⓇ – DV’s industry-leading, unified service and analytics platform that allows access to quality and performance insights across devices and buying solutions.
Over the years, DV has powered several programmatic offerings via Amazon DSP, including Authentic Brand Suitability, Custom Contextual, and DV's CTV Activation Certification. With this recent integration, advertisers can now leverage DV’s independent measurement solutions across a wider variety of media buys.
identity management 2 Nov 2023
AU10TIX, a global technology leader in identity verification and management, today announced the availability of its ID Document & Biometric Verification platform and Reusable Digital ID solution in the Microsoft Azure Marketplace, an online store providing applications and services for use on Azure.
AU10TIX's fully automated, future-proof technology is used by some of the world's largest companies, including Thomson Reuters, Uber, Santander, Airbnb, PayPal and Google.
AU10TIX's end-to-end ID Document and Biometric Verification platform applies forensic, biometric, and AI technologies to detect sophisticated fraud and enable secure connections between businesses and their customers. The company's Reusable Digital ID solution creates digital credentials that are verifiable, tamper-proof, and easily shared across platforms, ensuring seamless user experiences while prioritizing data protection. Both solutions enable businesses to streamline ID verification, reduce onboarding costs, automate workflows, and enhance sensitive data security.
"AU10TIX has one of the longest and most successful track records of any company in the IDV space, and we are very proud of the strong relationship we have built with Microsoft over the years," said Dan Yerushalmi, CEO of AU10TIX. "As a Top-Tier Microsoft partner, we can provide even greater value to customers."
"Microsoft Azure Marketplace lets customers worldwide discover, try, and deploy software solutions that are certified and optimized to run on Azure," said Jake Zborowski, General Manager, Microsoft Azure Platform at Microsoft Corp. "Azure Marketplace helps solutions like AU10TIX reach more customers and markets."
With a joint global go-to-market co-selling strategy, the Microsoft co-sell program enables AU10TIX to work together with Microsoft's sales organization to accelerate sales of AU10TIX's industry-leading IDV solutions on Azure.
The Azure Marketplace is an online market for buying and selling cloud solutions certified to run on Azure. The Azure Marketplace helps connect companies seeking innovative, cloud-based solutions with partners who have developed solutions that are ready to use.
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