Mobiquity Technologies, a leading provider of next-generation data intelligence and advertising technology solutions, announces new enhancements to its proprietary ElecTech and ElecAlytics platforms, utilizing heuristic models and US districting data to facilitate superior ad curation.

Driven by the increasingly detailed understanding of user behavior and preferences, Mobiquity Technologies is further evolving digital advertising as it relates to US politics. The new features combine districting data with a myriad of factors such as location, performance metrics, contextual relevance, and sentiment analysis. This integration enables Mobiquity’s AI engines to create hyper-segmented and personalized advertisements to better resonate with users on a fundamental level.

"We are aiming to connect with consumers and voters in a more meaningful way," says Dean Julia, CEO of Mobiquity Technologies. "The enhancements to ElecTech and ElecAlytics allows us to curate ads that not only focus on consumer and voter interests but also tap into their deeply held values and issues that matter the most to them."

With the introduction of heuristic data modeling into the mix, the ability to understand, predict, and influence consumer behavior becomes more refined. The AI engines of ElecTech and ElecAlytics can now leverage patterns and trends derived from historical data, offering businesses an opportunity to connect with their prospective customers more effectively.

The decision to integrate districting data highlights Mobiquity's commitment to optimizing localized targeting. By understanding the geographic and demographic intricacies of different districts, advertisements can be tailored to resonate more deeply with audiences, achieving more successful campaigns and driving stronger results.

Fixably, the global after-sales software provider, has appointed Harry Forsman as Vice-President of Recommerce.

Harry brings years of experience in aftersales, specifically in scaling re-commerce operations. Harry led commercial operations and partnerships for mResell before joining Fixably. His tenure oversaw the global re-commerce company, with operations in 17 markets, doubling its revenue and transforming its operations through a focus on data.

Fixably had earlier this month announced $10 million in funding and the launch of Fixably Refurb, software aimed at helping re-commerce businesses boost profitability. The funding round included global investors: 468 Capital, Cusp Capital, icebreaker.vc, and Business Finland.

By enabling data-driven re-commerce operations — one of Harry’s strengths, Fixably Refurb is moving billions of dollars worth of transactions away from spreadsheets, simple in-house solutions, or poorly-configured ERP systems.

This appointment follows another recent major addition to Fixably’s executive management team as the company focuses on new market & product expansion, with Okko Vainiomaki having joined Fixably as Vice President of Sales late last year.

Okko brings 12+ years of experience scaling sales teams globally at leading high-growth software-as-a-service (SaaS) companies such as Meltwater, Hootsuite, and Supermetrics.

Fixably has been supporting aftersales businesses since 2015, especially Apple Authorized Service Providers. Fixably Repair, the company's first SaaS product, is a repair workflow management solution that enables repair service providers to maximize profitability through efficiency gains, process automation and actionable data.

The solution is used in 30+ countries across North America, Europe, and Australia.

Fixably Refurb expands the company’s ability to serve the broader aftersales market, including the existing service capacity of the Fixably Repair network in over 35 countries, supported by Fixably's diverse international team representing 20 different nationalities.

• ComplyCube introduces ARC™, a generous partnership program revolutionizing AML compliance.

• Partners can tap into global markets, monetize their networks, and reach a broader audience through the SaaS platform’s KYC service.

• The program boasts an attractive referral scheme, expert consultations, and a secure, GDPR-compliant solution.

ComplyCube, the award-winning provider of global identity verification solutions, announces the launch of ARC™ (Accelerate Revenue with ComplyCube), a comprehensive partnership program set to equalize the Anti-money Laundering landscape. With ARC™, partners can swiftly bring solutions to market, tap into their networks' monetization potential, and connect with a broader, global audience.

ARC™ embodies the company’s mission to instill trust in the internet at scale, as articulated by CEO Dr. Tarek Nechma, “The team has worked diligently to ensure ARC is the most rewarding partner program in the market, designed to fuel members' growth at an unprecedented rate while securing worldwide compliance.”

Through ARC, ComplyCube’s partners can build toward a generous range of benefits:

• An attractive referral scheme
• Opportunities for global expansion
• Access to consultations with industry experts
• Business architecture support
• An all-in-one, secure, GDPR compliant KYC compliance solution
• Effortless integration
• First-class support
• A highly scalable, resilient, and enterprise-grade security system

According to Benjamin Davies, Commercial Director at ComplyCube, partners rely on their all-in-one verification platform to elevate the customer journey, ensure compliance, and drive revenue growth. “Our members trust us to enhance their brand, products, and services, unlocking new avenues for expansion,” Davies states. He further emphasizes the vital role of partner feedback in shaping ARC™, a dedicated program meticulously crafted to expedite growth and maximize return on investment.

This partnership opportunity comes on the heels of ComplyCube's recent launch of its highly competitive Startup Program, which provides eligible companies with up to $50,000 in credit. With this additional incentive, the SaaS platform further demonstrates its commitment to supporting and empowering businesses of all sizes.

Locafy Rounds Out Product Suite by Exercising Option to Acquire Additional SEO Technologies from Jimmy Kelley Digital

Citation Boost Technology to Deliver Complementary Local SEO Capabilities to Locafy Customers’ “Entity-Based” Local Pages

Solution Undergoing Trials with Locafy-Owned Online Directories and External Partners; Broader Commercial Release Expected During the 2023 September Quarter

Locafy Limited , a globally recognized software-as-a-service technology company specializing in local search engine marketing, announced today that it has exercised an option from the August 2022 acquisition of Jimmy Kelley Digital to acquire additional SEO technology.

Citation Boost technologies will work in parallel with Locafy’s existing software suite to increase the online prominence of “local citations,” which are typically found as directory listings. In addition to its portfolio of local search technology solutions, Locafy also owns several online directories and has existing commercial agreements with several of the world’s largest citation management companies. These citation management companies collectively manage millions of business listings for their customers, many of which are published on Locafy’s online properties via Locafy’s Publishing API.

Locafy’s recently released “Trinity” platform included an upgrade to Locafy’s Publishing API, which now enables citation management companies to repurpose or extend the utility of their data to produce “entity-based” Local Pages through automation. Locafy’s Local Pages also contain all of Locafy’s key technology benefits, including their focus on local keyword search rankings and their scalability. As of today, Locafy publishes more than 3.5 million listings via the Publishing API from approximately 20 citation management companies across more than a dozen markets.

“From when we first acquired Jimmy Kelley Digital in 2022, we have been keen to add this Citation Boost solution to our technology stack,” said Locafy CEO Gavin Burnett. “We believe that in an age where content is increasingly AI-generated, it is crucial for traditional business listings to reclaim their true value. Citation Boost can help major search engines be more confident that business listing content represents real businesses, particularly if this content is published via reputable citation management companies and online directories.

“We are confident that we have a promising market opportunity with this solution,” Mr. Burnett continued. “With millions of listings from our citation management partners already plugged into our technology platform, our partners are able to present their clients with a pre-built and market-ready Local Pages solution, populated with content derived from that client’s individual data. When Citation Boost is incorporated into Local Pages, the combined solution can help make end user business citations and websites more prominent in search for their targeted keywords and locations. We believe that this is an important win for all parties involved.”

Locafy’s Citation Boost and Local Pages solutions are progressing through trials with existing partners, so far displaying what the Company believes to be excellent results. Locafy expects to make this solution more widely available by the end of the 2023 September quarter, or Locafy’s fiscal Q1 2024.

Rackspace Technology helps organizations of all sizes plan, architect, and operate projects at scale by leveraging its Google Cloud-certified experts and the latest technologies

Rackspace Technology^® (NASDAQ: RXT)— a leading end-to-end, multicloud technology solutions company, today announced that it has entered into a new partnership with C2C Global, the largest worldwide community of Google Cloud users.

As Google Cloud’s first managed services partner, Rackspace Technology helps organizations of all sizes plan, architect, and operate projects at scale by leveraging its Google Cloud-certified experts. Rackspace Technology is constantly investing and creating new partnerships to strengthen the relationship with Google Cloud to deliver unparalleled services and solutions. Just recently, Rackspace Technology announced a significant expansion of their partnership with Google Cloud to offer Cutting-edge Generative AI Services and Solutions using the (FAIR™) practice. Foundry for Generative AI by Rackspace FAIR for Google Cloud is dedicated to accelerating the secure responsible, and sustainable adoption of generative AI solutions in enterprises across all industries.

“Whether you're already a Google customer or simply getting started in your digital transformation, Rackspace can help you accelerate innovation and cost savings within your organization by taking over the intensive day-to-day operations of your cloud. We manage and optimize the performance of your applications in the cloud so that you can focus internal IT resources on achieving your core business objectives,” said Chuck Britton, Rackspace Technology Alliance Partner Development Manager. “We are very excited to join the community and partner with C2C to continue promoting what Rackspace Technology can do with Google Cloud.”

"The C2C community is continually evolving, and by adding these new strategic partners, we can provide even more ways in which Google Cloud users can boost connectivity and access best-in-class ways to harness the power of the cloud," said C2C President Josh Berman. "Rackspace Technology represents some of the most innovative companies working within the cloud today, and we look forward to working closely with them to benefit the thousands of members of the C2C community."

The C2C community is the most sought-after space for Google Cloud customers to find connections, generate leads, and expand their relationships with customers and Googlers. Rackspace Technology and other IT providers immerse themselves in the C2C community to help increase its brand visibility and highlight its messaging and successful customer stories through various ways, including event participation, hosting, sponsorships, content creation, and thought leadership opportunities.

The partnership will help clients minimize their cloud expenses while maximizing business opportunities with enhanced compliance and productivity

Deloitte Touche Tohmatsu India LLP (Deloitte India) and CoreStack, a global provider of multi-cloud governance solutions, today announced a strategic alliance aimed at transforming cloud operations and optimization.

The combination of Deloitte's extensive industry expertise and operational excellence, along with CoreStack's NextGen Cloud governance platform, will streamline cloud operations, mitigate risks, expedite delivery, optimize performance, and enhance visibility across multi-cloud environments. The alliance will enable businesses in India to achieve continuous and autonomous governance for enhanced efficiency, scalability, and innovation in the digital realm. Moreover, it will empower users to directly perform auto-remediation tasks from the CoreStack dashboard, further simplifying the process.

"Our strategic alliance with CoreStack marks a defining milestone in our cloud operations portfolio, with the unique combination of deep industry expertise, coupled with the power of cloud technology that can help them achieve extraordinary outcomes. Together with our strong network, our objective is to help clients in their digital transformation journey with strategic moves and comprehensive tools that contribute towards their business success," said Sathish Gopalaiah, President, Consulting, Deloitte South Asia.

“The new solution from CoreStack and Deloitte India is designed to cater to customers across sectors, who are looking to optimize their cloud management and maximize their investments,” said Suren Singh, Chief Sales & Partnerships Officer at CoreStack. “Whether it's businesses in finance, health care, retail, manufacturing, or any other industry, the solution provides the necessary tools and capabilities to ensure cloud governance, cost optimization, and operational efficiencies.”

Exeevo Inc., announced the promotion of Derek J. Evans to Chief Executive Officer. This strategic move is part of the company's commitment to fostering innovation and driving transformative growth in the Life Sciences sector. Evans will assume full management responsibilities effective immediately.

As Senior Vice President of Growth, Evans, a seasoned Life Sciences executive, joined Exeevo in 2022. During his tenure, he has demonstrated exceptional strategic vision and has been pivotal in spearheading initiatives that have improved the foundation of the organization while accelerating commercial growth.

"I am honored and excited to take on the CEO role at Exeevo,” said Derek J. Evans. “Exeevo has a tremendous opportunity in front of us, especially given the rapidly changing landscape in Life Sciences. I look forward to working with the amazingly talented team at Exeevo as we advance to the next chapter in our story."

Exeevo Board member Shouvanik Chatterjee said, "Derek's leadership has been instrumental in transforming the landscape of our company. Under his guidance, we've grown the company and elevated our capabilities, carving out a leadership position in the life sciences industry. We are eager to witness the continued evolution of our company under his stewardship."

Lisa Landa to play a vital role in Muck Rack’s next phase of growth

Muck Rack, the public relations management platform (PRM) that enables organizations to find the right journalists to pitch, monitor and report on media coverage and prove the value of earned media, announced today it has appointed Lisa Landa as its first ever Chief Marketing Officer (CMO). As a key member of Muck Rack’s executive leadership team, Landa will oversee the company’s marketing organization, further advancing Muck Rack's unique value proposition in the industry.

Landa brings more than 30 years of experience in brand building, demand generation and product marketing for technology companies and has a proven track record of developing and implementing strategies that drive corporate growth and profitability.

"Lisa has an incredible track record of leading high-performing teams and implementing new and successful marketing programs,” said Gregory Galant, cofounder and CEO of Muck Rack. “Her leadership and expertise will play a critical role in driving Muck Rack’s next growth phase, building on our exceptional momentum and further positioning us as the go-to platform in the industry.”

Muck Rack has seen rapid, profitable growth in recent years and in 2022 received its first institutional investment in the form of a $180 million Series A minority investment from Susquehanna Growth Equity. Landa’s appointment comes at an exciting time as the company continues to drive growth and innovation in the PRM category, launching tools such as PressPal.ai, to help PR and communications professionals boost and demonstrate the value of earned media.

Prior to joining Muck Rack, Landa spent four years building a scale enterprise marketing growth engine at digital quality testing leader Applause. She started her career in public relations at Hill and Knowlton, and has held senior leadership positions at technology companies including Monotype, Arbor Networks, RSA Security and DynaTrace.

Landa, who will report to Galant, holds a Bachelor of Arts in Art and English from Williams College.