InterStellar Group recently launched a new version of their customer management system and unveiled their brand-new branding on the NASDAQ screen in Times Square, New York, in front of a global audience of investors. The launch event took place on July 19, 2023, at 4:45 p.m. local time in the U.S. The company's presence on the NASDAQ screen is a testament to their success and recognition in the industry.

Brand upgrade, joining hands with global investors for the future

In order to better serve customers and meet future challenges, InterStellar Group has undergone a comprehensive brand upgrade. InterStellar Group understands that the brand is an important asset of the company and the essence of the company's culture. In the process of brand upgrading, InterStellar Group focuses on customer needs and provide more convenient and intelligent financial services to customers. In the design of the official website, InterStellar Group focuses on user experience and information exchange and present more rich and intuitive information to users. In terms of hardware and software, InterStellar Group has strengthened data security and privacy protection, reduced customer costs while improving transaction speed, and made customers more confident in using its services.

Through brand upgrade, InterStellar Group will better reflect its corporate culture and values, and better express its commitment to customers, employees, and society. InterStellar Group is committed to providing professional services and satisfactory experiences to every customer and continuously creating value for customers.

For InterStellar Group, appearing on the NASDAQ big screen is not only to celebrate the comprehensive upgrade of the brand but also to convey the vision of joining hands with the future to global customers through this world window.

InterStellar Group, creating one-stop financial services

Konstantinos Α. Theodorou, head of InterStellar Group, said:” With the rapid development of the financial industry, InterStellar Group believes that upgrading the brand image is inevitable. InterStellar Group hopes that through this upgrade, InterStellar Group can better convey its values and corporate culture, let customers better understand InterStellar Group, choose InterStellar Group, and trust InterStellar Group. InterStellar Group hopes to establish emotional connections with customers through brand upgrades, making the brand closer to customers and more in line with their needs.”

InterStellar Group will continue to focus on providing customers with more intelligent, convenient, and secure financial services. InterStellar Group believes that the future of the financial industry will be more digitized, intelligent, and open. InterStellar Group will keep pace with the times, strengthen technology research and development and innovation, continuously improve service quality and customer experience. InterStellar Group will also actively expand overseas markets, strengthen international strategic layout, and become a leading one-stop financial services provider globally.

The vision of InterStellar Group is to become one of the world's most popular financial service brands, providing customers with comprehensive, diversified, and personalized financial services. InterStellar Group will always adhere to the service concept of "customer-centric," create more value for customers, and become a good partner trusted by customers. InterStellar Group believes that through its efforts and unremitting pursuit, it will create a better future.

In this era, financial services have become an indispensable part of people's lives. InterStellar Group will provide customers with more high-quality, convenient, and secure financial services with more enthusiasm and solid strength, continuously creating more value for customers.

Disclaimer: As a complicated financial trading product, contracts for difference (CFDs) have the high risk of rapid loss arising from its leverage feature. Most retail investor accounts recorded fund loss in contracts for differences. You should consider whether you have developed a full understanding about the operation rules of contracts for differences and whether you can bear the high risk of fund loss.

In One Year AdTech SaaS Company Generated More Than 385,000 Client Proposals, Winning Nearly 327,000 Orders Worth Over $2.6 Billion

ShowSeeker, creating America’s fastest-growing, fully cloud-based advertising order management system, today announced another milestone underscoring the field-proven versatility of its newest cloud-based AdTech offering, Pilot®, powered by ShowSeeker’s industry-leading advertising sales, planning and automated workflow management system.

Over the past year, ShowSeeker collaborated with some of the largest video TV providers in the country over the course of which the new platform generated in excess of 385,000 client proposals, resulting in 327,000 executed orders worth approximately $2.6 billion in gross sales.

ShowSeeker Pilot is the next generation of order management system, building upon the company’s prior, successful ShowSeeker Plus® content discovery platform.

“Our technology -- designed to provide maximum efficiency for media planners and to improve ad sales productivity while minimizing manual data-entry inaccuracies -- has earned ShowSeeker the trust of leading cable, telco, television, and advertising service providers,” said Dave Hardy, ShowSeeker Founder and Chief Executive Officer. “ShowSeeker’s integrated data insights and automated workflow engine ensure ad buys are efficiently streamlined, targeted, effective and highly customizable, all to ultimately drive better ROI for buyers and sellers alike.”

Developed with the future in mind, ShowSeeker Pilot is designed to deliver heightened levels of simplicity, flexibility, efficiency and improved monetization across all operations and workflows – from initial research to final analysis – via an easy-to-use, entirely cloud-based platform for building and managing ad campaigns.

Pilot’s modern architecture features:

• Advanced Programming Search Engine - which identifies optimal ad opportunities that yield the highest value for each advertiser;
• Integrated viewership trends & analytics - encompassing both historical and trending data, that is compatible with comScore and Nielsen;
• Powerful Rate Card Engine – customizing rates to maximize each client’s ROI;
• Automated Workflow Proposal Processor – removing manual tasks by incorporating multiple tactics in a single order, allowing for true, streamlined, unified proposals for both linear and advanced digital buys;
• Multi-platform integration - flexible, open-ended system that allows for seamless integrations with CRM and traffic systems as well as 3^rd party ad copy management.

Since its founding in 2003, ShowSeeker has become a leading independent AdTech SaaS order management system for the cable TV industry. Today more than half of all cable TV subscribers in the United States and Puerto Rico experience ShowSeeker decisions when seeing a TV spot.

“Pilot is the compass needed to navigate today’s complex and ever-evolving video advertising landscape,” Hardy added. “As with our previous solutions, Pilot offers a complete and seamless integration with multiple traffic and billing systems to meet the ever-evolving needs of omnichannel advertising and media buying. Its growing use during the collaboration phase underscores the versatility, flexibility and adaptability of our software, which we’ve developed to the specific needs of each of our users with comprehensive client support.”

Partnership Will Enable OneValley to Provide Up to 1.1M Entrepreneurial Users with Algorithmic-Driven Web Content Scored for Reliability and Personalized to Help Them Grow Their Business

Seekr, a revolutionary artificial intelligence company specializing in transparent content evaluation, announced today it has entered into a strategic partnership with OneValley, a Silicon Valley-based global entrepreneurship platform that powers many of the world's top innovation, entrepreneurial and non-profit ecosystems. The partnership integrates Seekr's groundbreaking search capabilities into OneValley's information-sharing platform, enabling 1.1 million entrepreneurial users supported by OneValley to access algorithmic-driven news that is personalized and scored for reliability.

"The OneValley platform is already a treasure trove of high-value information for entrepreneurs, providing guidance and insights on everything from ideation and launch to growth and scaling. Seekr's content evaluation capabilities amplify that value proposition, taking the platform to the next level," said Rob Clark, President and Chief Technology Officer at Seekr. "Our technology enables the OneValley platform to identify relevant information, regardless of whether it lives on the platform or on the broader internet, score it for reliability, curate it so that it's tailored to the unique needs and interests of each individual entrepreneur, and finally serve it up to the entrepreneur on-demand."

"As OneValley continues to expand worldwide, this unique partnership with Seekr will provide our customers with the knowledge they need to win in their markets," said Nikhil Sinha, CEO of OneValley. "We further expect that usage on the platform will continue to grow and enhance the life cycle growth from startup to big business."

Seekr's AI-powered search and evaluation technology will be fully integrated into OneValley's online consumer platform, Passport, and its enterprise platform, PassportOS. The technology will enable every OneValley user to generate a bespoke flow of news and other relevant content tailored to meet their unique individual interests and needs.

Under the terms of the agreement, the platform will also feature a stream of real-time news and relevant information powered by Seekr. Additionally, Seekr will provide OneValley with a dynamic competitive analysis tool that provides entrepreneurs and startups with insights into competitor movements and a fuller understanding of how market trends are moving over time.

Yuvod’s Cloud-Based Video Solution Platform to Integrate with Red Bee Media’s EPG Metadata for R&D Demo Launch in the U.S. and Canada

Yuvod is the affordable, 100% cloud-based, end-to-end OTT and IPTV solutions provider. Offering an easy-to-deploy, scalable and affordable platform, Yuvod has partnered with Red Bee Media to pre-integrate metadata for organizations of all sizes.

Yuvod, the 100% cloud-based, end-to-end OTT and IPTV solutions provider, today announced a new partnership with Red Bee Media, a leading global media services provider, to integrate the most up-to-date metadata, allowing Yuvod to offer the most affordable, pre-integrated TV solution for providers of all sizes.

Through the partnership, direct integration with Red Bee's API services will help accelerate the value and adoption of Yuvod’s end-to-end, cloud-based streaming platform, including positioning Red Bee Media as the main integrated supplier of EPG metadata to be included with Yuvod’s turnkey Platform-as-a-Service (PaaS) solution in the U.S. market. Yuvod plans to demonstrate the benefits of Red Bee, including their flexibility and exemplary customer service, as an integrated metadata supplier in preparation of launching Yuvod’s solution in the U.S. and Canada, offering the enhanced solution for clients to experience the benefits firsthand.

“Video providers big and small must deliver the same flawless, high-quality experience that can be easily accessed without costing a fortune,” said Ricardo Tárraga, co-founder and CEO at Yuvod. “By partnering with Red Bee, we can provide easily implemented access to advanced yet cost-effective streaming solutions that deliver an unbeatable viewing experience for end users, all entirely in the cloud.”

Yuvod offers a comprehensive OTT solution that is quick and easy to deploy, rapidly scaled and entirely customizable to meet the individual needs and budget of any video service provider, streamer, broadcaster or communication service provider (CSP). The use of Red Bee’s metadata will create a more personalized and enriched white-label offering for providers as well as end-users, as Yuvod’s solution provides all the advanced technology, tools and services needed to effortlessly deliver and manage flawless, high-quality streaming experiences.

“We’re excited to partner with Yuvod as they expand their offerings in North America,” said Jason Marchese, Head of Sales, Market Area Americas at Red Bee Media. “By pre-integrating Red Bee’s rich metadata, Yuvod’s cloud-based model can provide video service providers the ability to scale their operations and adjust resources to meet the evolving demands of the market while still reducing costs.”

By using Red Bee, which powers robust user experiences through rich, informative metadata along with dynamic imagery for engaging and personalized viewing experiences across any platform, Yuvod can help broadcasters and streaming platforms make smarter decisions, optimize their strategies, and provide their audience with easy access to streaming content regardless of the source. The holistic platform delivers live and on-demand streaming for TV programming and events, as well as time shift streaming, with advanced functionality across multiple devices and applications. It can be deployed in any location and centralizes all operational and technical processes into the streamer’s hands.

Yuvod provides a proprietary video platform, media server, middleware, STB integrations, customizable dashboards, choice of content delivery networks (CDN), IP networking, multi-DRM encryption, CRM and billing systems, customizable app design, 24/7 support – available on Android mobile, Android TV, iOS, Smart TVs and more.

Yuvod strives to deliver the best value with transparent pricing, where costs mirror subscriber growth, offering a complete streaming suite at a fraction of the price of traditional solutions. Customers have saved upwards of 50%.

It’s an ideal solution for any organization delivering video directly to consumers and includes a plethora of unique capabilities that benefit broadcasters, cable operators, and other content providers. This includes advanced tools and features to help monetize sports content, such as customizable subscription models and advanced analytics, and keep fans highly engaged with integrations for real-time stats from live or past events.

Additionally, Yuvod requires no new hardware to deploy or manage, eliminating significant costs and challenges when operating a streaming service and app. Yuvod makes streaming as simple as plug-and-play.

Combination provides an industry-first solution that will seamlessly connect DV’s trusted impression-level data with Scibids’ best-in-class AI technology to maximize campaign performance

DoubleVerify, a leading software platform for digital media measurement, data and analytics, today announced that it has entered into an agreement to acquire Scibids Technology SAS, a global leader in AI-powered digital campaign optimization. The acquisition of Scibids is a cash and stock transaction valued at $125 million, with additional potential consideration based on certain performance metrics. The transaction is anticipated to close in the third quarter.

The Acquisition expands DV’s product leadership in real-time, campaign optimizations – and lets the company combine its trusted media quality and performance data that includes viewability, contextual and attention signals, with Scibids’s proven AI technology and real-time optimization algorithms. This first-of-its-kind joint offering lets DV span the media transaction end-to-end, from activation to measurement, and provides advertisers real-time campaign optimization, without the use of third-party cookies. Importantly, the acquisition progresses DV from the realm of proxy for performance to actual ad KPI achievement and tangible business outcome – fully in line with advertiser goals.

“The acquisition of Scibids is a decisive step in our journey to power superior campaign outcomes that started with developing and delivering the industry standard in media quality insights and has evolved into putting that data to work for advertisers,” said Mark Zagorski, DoubleVerify CEO. “The combination marries DV’s proprietary data with Scibids’ AI-powered optimization technology, letting us empower brands with unparalleled insights and control over their advertising performance.”

Scibids builds AI that automates and optimizes an advertiser’s programmatic buying of digital ad campaigns. Leveraging DSP impression level data feeds (including price), first party data and measurement data provided by the brands or their agencies, Scibids AI dynamically generates custom bidding algorithms for clients aligned with the advertiser’s KPIs and desired outcomes. Scibids’ clients include all major holding companies, independent agencies, and top global brands that include Allianz, Dell and Spotify.

“DoubleVerify is a company that shares our commitment to independence, innovation and maximizing media performance, and we’re thrilled to take our partnership to the next level,” said Remi Lemonnier, CEO & Co-Founder of Scibids. “This partnership will amplify the capabilities of our customizable AI technology and expand its impact across the digital advertising ecosystem to strengthen the open web. We look forward to working with the entire DV team to deliver new opportunities and maximize campaign outcomes for our global advertisers and partners."

The acquisition will provide advertisers with multiple benefits including:

• Maximize business outcomes and ROI across all addressable paid media bought programmatically, by incorporating DV’s granular metrics in multidimensional dynamic optimization.
• Ensure continuous optimization through the integration of DV’s impression-level media quality and performance data, and Scibids’ proprietary AI technology in optimization algorithms.
• Streamline manual efforts and drive operational efficiencies by employing automated bidding across leading DSPs, including Google’s DV360, The Trade Desk, and Xandr, to name a few.

DV recently announced an exclusive commercial partnership with Scibids together with the launch of DV Algorithmic Optimizer – a cutting-edge solution that supercharges attention metrics with customizable AI. In-market campaign tests with a number of Fortune 500 brands demonstrated the efficacy of DV Algorithmic Optimizer, with results on average showing a 63% increase in attention levels and a 95% increase in impressions won across several campaigns. The acquisition will expand DV's ability to deliver real-time campaign optimizations leveraging its comprehensive media quality and performance data.

“Through our combination with Scibids, DV will lead the industry in dynamic campaign optimizations that drive real business outcomes,” added Zagorski. “The acquisition lets us redefine the verification space and offer a continuous feedback loop between activation, measurement and optimization – powered by AI technology and the most trusted impression-level media quality and verification data in the space.”

DV has over a decade of experience building digital transparency and trust in the advertising ecosystem – protecting brand reputation and powering media performance. Core to this trust is DV’s independence, offering solutions that advertisers can employ across environments, formats and devices to meet their specific campaign objectives. DV's combination with Scibids is a marriage of two best-in-breed, objective platforms – both of which are ad-server and media agnostic – offering advertisers trusted data and AI technology to help them maximize their digital investments.

Google Cloud AI tools will extend the platform’s capabilities to allow enterprise merchants worldwide to work smarter, faster and more efficiently to improve sales, boost conversions and heighten customer experiences

BigCommerce, a leading Open SaaS ecommerce platform for fast-growing and established B2C and B2B brands, today announced it will add new AI-powered features to its platform, leveraging Google Cloud’s AI technologies. With these new features, enterprise merchants will have the potential to improve operational efficiencies, elevate customer experiences, enhance product discovery and help drive more sales. BigCommerce AI-powered solutions will start to be globally available by the end of 2H 2023.

BigCommerce is deeply invested in AI that will allow enterprise merchants to optimize their ecommerce operations using the most advanced and innovative technologies to drive operational efficiencies, deliver more targeted and personalized shopping experiences, and ultimately sell more worldwide,” said Troy Cox, senior vice president of product at BigCommerce. “Creating AI-powered solutions with Google Cloud cements the significance of our collaborative partnership as we move to strengthen AI in the ecommerce industry together.”

With the BigCommerce and Google Cloud partnership expansion, BigCommerce will accelerate its use of AI technologies to help merchants innovate and succeed with a simplified and modernized approach to enterprise ecommerce. Among the upcoming AI-powered solutions scheduled to release, the following key AI features will give merchants the ability to work smarter, faster and more efficiently to:

• Create compelling product descriptions with AI-powered writing features. Leveraging Google Cloud’s Vertex AI on the backend, merchants can save time and simplify the writing and creative process that enable product catalogs to get to market more quickly and efficiently – helping to improve SEO rankings, product discovery, increasing traffic and conversion rates that aid in more sales.
• Deliver highly personalized storefronts. Powered by Google Cloud’s Recommendations AI, merchants will have a seamless way to create personalized product recommendations that are tailored to each customer’s taste and preference – elevating product discovery to potentially increase average order value (AOV), conversions and lifetime value (LTV).
• Gain deeper insight into business performance with AI-driven data analytics. Looking ahead, the BigCommerce Ecommerce Insights tool will evolve to feature new AI capabilities enabling merchants to derive deeper data insight and analytics into store performance, customer trends and respond to business changes as soon as they happen.

By automating processes with AI across their ecommerce operations, merchants can organically save time and improve operational efficiency and productivity by using AI algorithms to streamline workflows, accelerate product development cycles, reduce costs and accelerate time-to-market.

The new AI integration is coming at a time where adoption of AI among retailers is expected to surpass US $127 billion by 2033, according to Future Market Insights. The demand for AI in retail is expected to grow by 28% CAGR between 2023 and 2033.

“Successful companies will be those that can leverage AI to solve time-intensive business problems in a seamless, efficient way,” said Carrie Tharp, vice president, strategic industries at Google Cloud. “Through Google Cloud Vertex AI, BigCommerce will be able to transform ecommerce functions for more merchants, enabling them to access, build and deploy machine learning models and AI applications at scale all in one single platform.”

Appy Pie website builder has announced the addition of new and advanced features in its AI website builder, focusing on helping businesses of all sizes across various verticals. Businesses can simply describe their website preferences using text or voice prompts to share basic details such as the name, type, niche, style, and goals of the website. Based on the prompts, the AI website builder creates a fully functional website with relevant content, images, layout, and functionality in minutes. 

Appy Pie's AI website builder creates a professional website in minutes and optimizes it for business success through in-built SEO metrics tool, app integration features, multilingual support for global enterprises, and social media integration. The features are not limited to just these but keep expanding as per the evolving standards and business needs. Users can edit their website by adding or removing features, changing colors, fonts, images, and content while also choosing from a variety of pre-built templates for different categories, e.g., e-commerce, restaurant, blog, finance, etc.

"With the new AI Website Builder, Appy Pie has eliminated the traditional barriers and complexities associated with website building. Now you don't need coding or design skills to create a website. Our AI website builder will handle it all for you," said Abhinav Girdhar, the CEO and founder of Appy Pie.

Appy Pie's commitment to catering to the specific demands of various businesses sets it apart in the no-code website development arena. The platform helps businesses stand out in the crowded digital space by creating a tailored and personalized website that reflects their brand identity and values. Additionally, Appy Pie premium users receive a free domain, a business email, and a Google Workspace to complete their professional website.