Zilliant Named Technology Leader in QKS Group's 2024 SPARK Matrix™ | Martech Edge | Best News on Marketing and Technology
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Zilliant Named Technology Leader in QKS Group's 2024 SPARK Matrix™

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Zilliant Named Technology Leader in QKS Group's 2024 SPARK Matrix™

Zilliant Named Technology Leader in QKS Group's 2024 SPARK Matrix™

PR Newswire

Published on : Nov 26, 2024

Zilliant, a pioneer in pricing lifecycle management, has been named a technology leader in QKS Group’s 2024 SPARK Matrix™ analysis for the B2B Price Optimization & Management (PO&M) market. This accolade highlights Zilliant’s expertise in using advanced AI and machine learning to deliver dynamic, market-aligned pricing strategies, helping businesses maximize profitability and adapt to changing market dynamics.

  • Recognition for Leadership

    • Zilliant was identified as a leader for its robust capabilities in AI-driven price elasticity modeling and real-time price optimization.
    • Commended for enhancing operational efficiency and optimizing costs in multi-cloud environments.
  • Flagship Offering: Price IQ

    • A predictive pricing solution that supports strategic pricing decisions, enabling businesses to:
      • Optimize margins.
      • Mitigate risks.
      • Quickly adapt to market fluctuations.
  • SPARK Matrix™ Analysis

    • Offers detailed insights into vendor landscapes, competitive positioning, and global market dynamics.
    • Assesses vendors based on technology excellence and customer impact.
    • Recognizes Zilliant’s ability to transform pricing into a strategic growth driver.
  • Industry Expert Commentary

    • Dharun R, Analyst at QKS Group:

      "Zilliant provides the tools B2B organizations need to develop precise pricing strategies that drive profitability while adapting to market changes."

    • Pascal Yammine, CEO of Zilliant:

      "This recognition validates our focus on combining advanced AI with deep pricing expertise to help customers achieve growth and innovation through strategic pricing."

QKS Group Definition of PO&M
B2B Price Optimization & Management solutions empower businesses to:

  • Leverage predictive and prescriptive analytics for pricing strategies.
  • Integrate and analyze business data for dynamic pricing.
  • Manage, approve, and monitor price changes seamlessly.
  • Provide actionable insights into customer and market behavior.

Zilliant’s recognition as a technology leader in QKS Group’s 2024 SPARK Matrix™ underscores its commitment to empowering B2B organizations with innovative pricing solutions. By placing AI at the core of its offerings, Zilliant is driving profitability and enabling customers to stay competitive in a rapidly evolving market landscape.