Yieldmo Secures Patents for AI-Powered Ad Innovation & Engagement | Martech Edge | Best News on Marketing and Technology
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Yieldmo Secures Patents for AI-Powered Ad Innovation & Engagement

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Yieldmo Secures Patents for AI-Powered Ad Innovation & Engagement

Yieldmo Secures Patents for AI-Powered Ad Innovation & Engagement

GlobeNewswire

Published on : Mar 21, 2025

 

Yieldmo, a leading advertising platform leveraging AI and creative technology, has been awarded multiple patents, reinforcing its commitment to transforming digital ad experiences. With over 30 patents to date, Yieldmo continues to drive innovation in predictive creative optimization and attention signal collection.

Innovations in Yieldmo’s Latest Patents

1. N-Formats: AI-Driven Creative Optimization

  • Uses predictive creative technology to dynamically adjust and optimize ad content.
  • Applies AI models to granular contextual signals, including:
    • Page metadata & sentiment analysis.
    • Device type & user behavior.
    • Time of day & engagement metrics.
  • Enables automatic testing, creative experimentation, and enhanced ad relevance.

2. Pinger Technology: Advanced Attention Measurement

  • Analyzes real-time user interactions such as:
    • Touch gestures & time spent on an ad.
    • Phone tilt & movement detection.
  • Helps advertisers measure performance and refine targeting strategies.
  • Provides deeper insights into ad engagement across different environments.

Industry Impact & Leadership Perspective

  • Mike Yavonditte, Founder & CEO of Yieldmo:
    • "Innovation is at the core of our mission, and AI is reshaping what’s possible in advertising."
    • "These patents mark a step forward in delivering AI-powered solutions that drive measurable results for advertisers."

Yieldmo’s latest patents solidify its role as a pioneer in AI-driven advertising, enabling brands to create more engaging, contextually relevant ads. With continued advancements in predictive creative and attention measurement, the company is shaping the future of digital advertising.