Yieldmo, a prominent advertising platform renowned for revolutionizing digital ad experiences through creative technology and AI, announces strategic leadership advancements with the appointment of two key executives. These additions underscore Yieldmo's unwavering dedication to innovation and data-centric campaign success.

1. Jennifer Werner's Promotion to Chief Revenue Officer:

   • Werner, previously Senior Vice President of Sales & Client Partnerships, brings decades of experience from Teads, eBay Ads, and Time Inc.
   • Her promotion reflects her proven ability to drive sales and cultivate strong client relationships, amplifying Yieldmo's revenue strategy.

2. Introduction of Derek Zabbia as Vice President of Sales & National Brand Partnerships:

   • Zabbia, formerly of eBay, joins Yieldmo with extensive brand partnership experience across North America and Europe.
   • His role focuses on leading national sales teams, optimizing sales operations, and fostering strategic alliances to propel Yieldmo's growth trajectory.

3. CEO Michael Yavonditte's Perspective:

   • Yavonditte highlights the significance of Werner and Zabbia's appointments in expanding operations and driving innovation.
   • Their combined expertise is poised to elevate Yieldmo's sales strategies and uphold its reputation as an industry leader.

4. Synergy Between Werner and Zabbia:

   • Werner underscores Zabbia's exceptional leadership qualities and brand marketing prowess, reflecting on their successful partnership at eBay.
   • Zabbia's role extends to leading the In-House program and overseeing sales teams in the West and South regions, leveraging his expertise to drive growth.

Yieldmo's strategic leadership enhancements, marked by Jennifer Werner's promotion and Derek Zabbia's appointment, signify a pivotal moment in the company's journey towards innovation and market dominance. With a focus on leveraging AI-powered creative ad formats and proprietary data, Yieldmo continues to deliver unparalleled campaign performance and redefine digital advertising standards.