WTWH Media has appointed Matt Logan as its new CEO, succeeding co-founder Scott McCafferty, who now serves as Chairman of the Board. With over 25 years in B2B media, events, and marketing services, Logan is set to lead WTWH Media’s continued expansion.

Matt Logan’s Industry Experience

• Informa Markets: Former EVP, overseeing 240+ employees in global manufacturing media and events.
• RELX: Led strategic marketing and sales for a global event portfolio.
• McGraw Hill & BusinessWeek: Managed marketing and sales for print, live, and digital media.
• Mecklermedia: Specialized in marketing and sales promotion across multiple platforms.

Logan’s Vision for WTWH Media

• Strengthen WTWH Media as a data-driven, tech-enabled B2B media and events platform.
• Expand multi-vertical audience reach across Engineering, Healthcare, Life Sciences, and Foodservice industries.
• Enhance targeted engagement and demand solutions for marketing partners.

WTWH Media’s Growth and Strategic Partnerships

• Founded in 2006 by Scott McCafferty.
• Partnered with Mountaingate Capital in 2022 for expansion.
• Six strategic acquisitions completed, doubling revenue since the partnership.

McCafferty’s Leadership and Transition

• Expresses gratitude for the team’s dedication and WTWH Media’s success.
• Confident in Logan’s leadership to elevate outcomes for marketing partners and audiences.

With Matt Logan at the helm, WTWH Media is poised for its next phase of innovation and expansion, leveraging deep industry expertise and data-driven marketing strategies.