Wrike, a leader in intelligent work management and an STG portfolio company, has announced its intention to acquire Klaxoon, a provider of visual collaboration tools. This acquisition aims to combine the strengths of both platforms, offering a seamless integration of visual collaboration and structured work management to enhance workplace productivity and efficiency.

Key Highlights of the Acquisition

1. About Klaxoon

   • Headquartered in Rennes, France.
   • Offers an all-in-one platform with infinite whiteboard capabilities and eight visual collaboration tools.
   • Serves global organizations like Total, Accenture, and LVMH.

2. Strategic Vision

   • Wrike and Klaxoon aim to create a frictionless, fully integrated workplace collaboration experience.
   • Focus on transforming ideas into actionable results using AI-driven insights.

3. Enhanced Capabilities

   • Wrike’s Work Intelligence® adds AI-powered insights to manage workflows.
   • Klaxoon’s AI for visual collaboration complements Wrike’s offerings.
   • The combined platform promises end-to-end workflows for industries like manufacturing, professional services, and high tech.

4. Benefits for Customers

   • Streamlined workflows without platform-switching.
   • Increased employee engagement and productivity.
   • Reduction of unstructured work costs, such as wasted time and delayed projects.

5. Leadership Statements

   • Thomas Scott, CEO of Wrike: Emphasized the transformative potential of combining creativity, engagement, and execution into a unified platform.
   • Matthieu Beucher, Founder of Klaxoon: Highlighted the opportunity to deliver greater value through Wrike’s global reach and backing.

6. Market Impact

   • Addresses inefficiencies caused by unstructured work as outlined in Wrike’s report, "The Dark Matter of Work."
   • Expands Wrike’s addressable market with differentiated offerings.

The acquisition of Klaxoon by Wrike represents a significant step forward in redefining workplace collaboration and work management. By integrating visual collaboration tools with AI-enhanced workflow management, the partnership is set to deliver unmatched productivity and engagement. The transaction, pending regulatory approval, is expected to close by Q1 2025, marking the beginning of a new era in intelligent work management.