Wondershare’s flagship video editing software, Filmora, debuted at Microsoft Build 2025 as a featured Keynote partner. Filmora showcased its new AI editing assistant, AI Mate, powered by Microsoft’s latest APIs for semantic search and knowledge retrieval. This upgrade enables users to leverage natural language prompts for editing tasks with retrieval-augmented generation (RAG) scenarios, all running locally on Windows Copilot+ PCs even offline.

Features and Innovations

• Semantic Search and Knowledge Retrieval Integration

  • Filmora uses Microsoft’s new API to allow natural language search within its custom data sets, including effects, filters, and music clips.

  • Users can input simple prompts like "make my video look vintage" to receive instant AI-generated editing recommendations, simplifying complex editing workflows.

• AI Mate Upgrade with Phi Silica Local Language Model

  • Integrates Microsoft’s cutting-edge Phi Silica local language model for on-device natural language processing.

  • Supports multiple languages with high accuracy and runs offline using NPU acceleration, offering enhanced privacy and reduced reliance on cloud services or AI credits.

• Local Processing Optimized by Windows 11 Architecture

  • Utilizes Windows 11’s NPU+GPU hybrid architecture to optimize performance across different hardware setups.

  • Advanced AI features such as Video Enhancer enable local enhancement of low-resolution videos by recovering fine details without sacrificing speed or needing internet connectivity.

Leadership and Vision

• Product Management Insight

  • Luyan Zhang, Product Manager at Wondershare, highlighted how AI Mate simplifies video editing by transforming natural language prompts into tailored editing actions instantly.

• Executive Statement

  • Felix Lin, Assistant Vice President at Wondershare, emphasized the company’s commitment to democratizing video editing through AI-driven experiences and partnerships with industry leaders like Microsoft.

Wondershare Filmora’s integration of Microsoft’s semantic search APIs and Phi Silica LLM marks a significant advancement in AI-powered video editing. By enabling fully offline, natural language-driven editing on Windows Copilot+ devices, Filmora empowers creators with unprecedented freedom, privacy, and creative possibilities in the evolving AI era.