Wix Launches AI Site-Chat for 24/7 Customer Engagement | Martech Edge | Best News on Marketing and Technology
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Wix Launches AI Site-Chat for 24/7 Customer Engagement

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Wix Launches AI Site-Chat for 24/7 Customer Engagement

Wix Launches AI Site-Chat for 24/7 Customer Engagement

GlobeNewswire

Published on : Dec 16, 2024

Wix.com Ltd., a global leader in SaaS website building, has unveiled the AI Site-Chat, a revolutionary tool designed to act as a virtual agent for businesses. This innovation allows businesses to engage with website visitors 24/7, addressing inquiries and providing tailored information in real-time. By enhancing customer engagement and availability, the AI Site-Chat aims to improve user experience and boost sales for businesses of all sizes.

1. Features of AI Site-Chat:

  • Real-time Assistance: Provides instant responses to customer inquiries and directs users to relevant products or services.
  • Smart Integration: Utilizes live data from the website’s internal systems to ensure accurate and up-to-date information.
  • Intent Recognition: Analyzes user queries to deliver precise search results and personalized recommendations.

2. Benefits for Businesses:

  • Lead Capture: Ensures customer inquiries are captured and addressed, aiding in lead generation.
  • Sales Optimization: Helps businesses refine offerings by analyzing customer searches and preferences.
  • Brand Customization: Fully customizable to reflect a brand’s voice and adhere to business-specific guidelines or restrictions.

3. Enhanced Customer Experience:

  • Seamlessly reduces friction in the user journey by offering conversational customer service, sales, and support in one unified platform.
  • Improves engagement and conversion rates by addressing customer needs promptly and accurately.

4. Enterprise-Level Solutions for SMBs:

  • Yaniv Ben Simon, Head of Product for AI Site-Chat at Wix, highlights that the tool provides small and medium-sized businesses (SMBs) with enterprise-grade capabilities.
  • The feature is part of Wix’s commitment to setting new standards for online business interactions, with additional features expected to launch in the near future.

The AI Site-Chat from Wix represents a major leap in AI-powered customer interaction tools. By offering real-time, personalized, and customizable virtual assistance, it empowers businesses to improve customer experience, streamline engagement, and drive conversions. As Wix continues to innovate, tools like AI Site-Chat are set to redefine online business success.