Stablecoin-powered payment infrastructure provider WasabiCard has appointed former Visa executive Matt Price as its new Global Partnership Director, reinforcing its enterprise growth strategy as demand for blockchain-enabled cross-border payment solutions continues to accelerate. The leadership hire reflects increasing competition among fintech infrastructure providers seeking deeper partnerships with financial institutions, payment networks, and enterprise payment ecosystems.

WasabiCard has named payments industry veteran Matt Price as its Global Partnership Director, bringing nearly three decades of experience from Visa and Global Payments to support the company's expanding stablecoin-powered payment infrastructure business.

The appointment comes as enterprise interest in digital asset-based payment networks continues to grow, with businesses exploring faster, lower-cost alternatives for international settlements, treasury operations, and cross-border commerce.

Price joined WasabiCard in May 2026 and will oversee the company's global partnership strategy, focusing on expanding relationships with financial institutions, payment processors, fintech companies, payment networks, and broader technology ecosystem partners. His responsibilities include strengthening strategic alliances that support WasabiCard's international expansion and enterprise payment offerings.

Leadership appointments have become an increasingly important competitive lever across the fintech sector as payment infrastructure providers scale globally. Beyond technology capabilities, partnerships with banks, financial institutions, and payment networks often determine how quickly new payment platforms can expand into regulated markets and attract enterprise customers.

Before joining WasabiCard, Price spent nearly 28 years at Visa, where he held senior commercial and partnership leadership roles across the global payments ecosystem. During his tenure, he worked closely with acquiring banks, payment processors, issuers, and financial institutions to develop strategic payment initiatives and expand commercial relationships across international markets.

Following his career at Visa, Price served as Senior Vice President of Financial Institution Partnerships Sales and Client Management at Global Payments. In that position, he managed relationships with multinational financial institutions spanning acquiring services, card issuing, treasury management, and pay-in/pay-out solutions, giving him extensive experience across both traditional payment networks and modern financial infrastructure.

WasabiCard's latest executive appointment signals the company's ambition to expand its enterprise footprint as stablecoins increasingly gain attention within corporate finance and digital payments. Stablecoin-powered payment infrastructure combines blockchain settlement with fiat-backed digital currencies, enabling businesses to move funds internationally while seeking to reduce settlement delays and transaction costs commonly associated with legacy payment rails.

Unlike cryptocurrencies whose market values fluctuate significantly, stablecoins are designed to maintain a relatively stable value by being pegged to reserve assets such as the US dollar. This characteristic has made them increasingly attractive for enterprise payment applications, treasury operations, and cross-border business transactions.

According to WasabiCard, expanding its global partnership network remains a strategic priority as demand grows for modern payment infrastructure connecting traditional financial institutions with blockchain-based payment capabilities. Building relationships across banks, fintech companies, payment processors, and technology providers is expected to support broader enterprise adoption of its payment platform.

The competitive landscape for digital payment infrastructure has evolved rapidly over the past several years. Established payment providers such as Visa, Mastercard, PayPal, Stripe, and emerging fintech infrastructure companies have all expanded investments in digital asset technologies, programmable payments, and blockchain-based settlement capabilities. At the same time, technology companies including Microsoft, Google, and Amazon continue to strengthen cloud infrastructure supporting financial services innovation, while enterprise platforms from Salesforce and Adobe increasingly integrate payment capabilities into broader customer experience ecosystems.

WasabiCard's partnership-first strategy reflects an industry trend toward ecosystem-driven growth rather than standalone financial products. Enterprise customers increasingly expect payment platforms to integrate with banking infrastructure, ERP systems, treasury platforms, customer relationship management software, and financial automation tools.

Industry analysts expect this convergence to continue. According to Gartner, embedded finance and digital payment technologies are becoming core components of enterprise digital transformation strategies as organizations modernize financial operations. Meanwhile, McKinsey & Company has reported that digital payments remain one of the fastest-growing segments within financial services, driven by increased demand for real-time payments, programmable financial infrastructure, and cross-border commerce.

For enterprise finance teams, the expansion of stablecoin-enabled payment networks could offer practical benefits beyond faster settlement. Businesses operating internationally often seek greater visibility into payment flows, lower foreign exchange costs, and improved treasury efficiency. Infrastructure providers that successfully combine blockchain technology with enterprise-grade compliance, banking relationships, and global payment connectivity may become increasingly relevant as organizations modernize financial operations.

Price's appointment therefore represents more than an executive leadership change. It reflects how fintech infrastructure companies are competing not only through technological innovation but also through strategic partnerships that can accelerate enterprise adoption across increasingly interconnected global payment ecosystems.

Market Landscape

Enterprise payment infrastructure is undergoing significant transformation as financial institutions adopt blockchain technologies alongside traditional payment rails. Gartner expects embedded finance and programmable payments to become increasingly integrated into enterprise software ecosystems, while McKinsey & Company identifies digital payments as one of the highest-growth areas within financial services. As stablecoins mature and regulatory frameworks evolve globally, payment infrastructure providers are investing heavily in partnerships, compliance capabilities, and enterprise integrations to compete alongside established networks such as Visa, Mastercard, and emerging fintech platforms.

Top Insights

• WasabiCard has appointed former Visa executive Matt Price as Global Partnership Director to strengthen relationships with financial institutions, payment networks, and fintech partners supporting international expansion.
• Price brings more than 30 years of leadership experience across Visa and Global Payments, adding deep expertise in enterprise payment ecosystems, strategic partnerships, and commercial growth.
• The appointment reflects increasing enterprise demand for stablecoin-powered payment infrastructure that enables faster cross-border settlements, treasury modernization, and global payment automation.
• Partnership expansion has become a critical differentiator as fintech infrastructure providers compete to integrate blockchain technology with traditional banking and payment networks.
• Enterprise organizations evaluating modern payment infrastructure are increasingly prioritizing ecosystem connectivity, regulatory compliance, and scalable financial automation capabilities.

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