VWO, a leading global experimentation platform, announces a strategic partnership with Jellyfish, a global digital marketing agency, to deliver advanced digital optimization solutions tailored for the Korean market.

Objectives of the Partnership

Experiment at Scale – Implement A/B tests and personalization campaigns to optimize digital experiences.
Data-Driven Insights – Use analytics to refine marketing strategies and drive measurable outcomes.
Enhanced User Experience – Improve customer engagement and satisfaction across digital touchpoints.

"Effective testing and experimentation are essential for conversion rate optimization. Partnering with VWO allows us to help Korean businesses optimize their digital experiences."
– Etienne Gautheron, Managing Director, Jellyfish Korea

Strategic Impact

VWO's Expertise in Experimentation – Advanced A/B testing and personalization for business growth.
Jellyfish’s Market Knowledge – Deep insights into Korea’s digital landscape and user behavior.
Driving Growth & Engagement – A unified approach to data-driven digital optimization.

"With their deep understanding of the local digital landscape, Jellyfish will help Korean businesses enhance user experiences and drive growth through optimization."
– Sparsh Gupta, Co-founder & CEO, VWO