VS MEDIA Holdings Limited, a key player in the global Creator Economy, has released its 2024 year-end business update and filed its Annual Report on Form 20-F with the U.S. SEC. The report highlights moderate revenue growth and major strategic investments that are expected to fuel a transformative 2025.

2024 Performance Overview

Revenue Growth and Strategic Shift

• Reported $8.25 million in revenue, a 3.2% increase from $7.99 million in 2023.

• Growth primarily driven by:

  • Campaign-Based Marketing Services.

  • The successful launch of the Social Commerce segment.

• 2024 focused on laying the groundwork for long-term, scalable growth.

CEO Insights: Positioning for the Future

• Ivy Wong, Founder and CEO of VS MEDIA, emphasized foundational improvements:

  • Strengthened technology infrastructure.

  • Deepened partnerships with creators and platforms.

  • Launched new revenue-driving initiatives like VS Lounge.

• Wong stated, “We’re entering 2025 with momentum... this will be a breakout year for VS MEDIA.”

Milestones and Achievements in 2024

1. Expanded Creator Ecosystem

• Grew network to 1,500+ digital creators.

• Achieved a global fan reach of approximately 100 million.

2. Growth in Social Commerce and Partnerships

• Expanded presence on platforms including:

  • Amazon Live

  • TikTok

  • Lazada

  • Shopee

  • YouTube

• Strengthened e-commerce and content monetization opportunities.

3. Launch of VS Lounge

• A commercial event designed to boost:

  • Brand visibility

  • Revenue generation

• Positioned as a major PR and commerce initiative moving forward.

4. Entry into AI-Powered Influencer Marketing

• Initiated use of AI-driven tools to:

  • Improve campaign performance

  • Increase content monetization efficiency

Looking Ahead: Vision for 2025

• Operational Infrastructure: Upgraded systems ready to support scale.

• Growth Strategy:

  • Monetize expanded creator network and platform integrations.

  • Improve revenue margins through tech-enabled efficiencies.

• 2025 Goals:

  • Position VS MEDIA as a scalable and dominant force in social commerce and creator marketing.

  • Deliver enhanced shareholder value through sustained growth.

While 2024 marked a year of foundational investment, VS MEDIA is poised for accelerated growth in 2025. With a robust ecosystem, technological advancements, and diversified commerce strategies in place, the company is set to unlock new levels of success in the ever-evolving Creator Economy.