Vonage Launches AI-Infused Intelligent SIP Capabilities for Enhanced Voice Engagement | Martech Edge | Best News on Marketing and Technology
GFG image
Vonage Launches AI-Infused Intelligent SIP Capabilities for Enhanced Voice Engagement

technology artificial intelligence

Vonage Launches AI-Infused Intelligent SIP Capabilities for Enhanced Voice Engagement

Vonage Launches AI-Infused Intelligent SIP Capabilities for Enhanced Voice Engagement

PR Newswire

Published on : Jul 26, 2024

AI-powered platform drives better management of voice connectivity and deeper, smarter voice engagement

Vonage, a global leader in cloud communications and a part of Ericsson, has unveiled its new intelligent SIP capabilities for SIP Trunking customers. This innovative launch enables developers and enterprises to deploy elastic SIP trunks globally with ease, leveraging advanced AI-powered voice engagement solutions through pre-built code and low-code/no-code applications.

The Growing Importance of Voice Channels

  • Consumer Engagement Trends:
    • According to recent data, 92% of consumers use at least one voice channel to connect with their preferred brands, including traditional phone calls, automated voice assistants, and voice calls within apps or webpages.
    • This shift underscores the growing opportunity for businesses to utilize AI to enhance voice interactions and drive deeper, more personalized customer engagement.

Key Features of Vonage's Intelligent SIP Capabilities

  • Elastic SIP Trunking:

    • Deploy elastic SIP trunks globally with just a few clicks using Vonage’s modern SIP dashboard.
    • The dashboard offers intuitive setup with extensive geographical coverage, advanced number management, and robust security features including digest authentication, access control list (ACL), and encryption.
  • Vonage AI Studio:

    • A low-code/no-code platform that allows businesses to create Natural Language Understanding (NLU) and Generative AI-powered virtual agents.
    • AI Studio supports smart self-service, voice alerts, and more, reducing live agent call volumes and offering new interaction methods for customers and agents.
  • Vonage Code Hub:

    • A repository of pre-built solutions for common communication workflows like voice and messaging notifications, speech-enabled IVRs, and digital media stream connections.
    • The Code Hub provides easy access to intelligent SIP applications, supporting call recording, transcription, and sentiment analysis, while reducing development time and infrastructure costs.
  • Vonage Voice API:

    • Allows for the creation of programmable voice interactions using traditional coding.
    • Features automatic speech recognition in over 120 languages, premium text-to-speech, and Websockets digital media streams for integrating with third-party virtual agents.

Industry Recognition and Impact

  • Omdia's Recognition:
    • Tim Banting, Practice Leader, Digital Workplace for Omdia, highlights the progress of Communications Platforms as a Service (CPaaS) and acknowledges Vonage as a market leader for its innovation and comprehensive solutions.
    • Omdia’s CPaaS Platform Providers Universe 2023-24 report recognizes Vonage’s intelligent SIP offering for its ability to customize and optimize voice and messaging with AI capabilities.

Statement from Vonage

Tim Banting commented: “Communications Platforms as a Service (CPaaS) has made significant progress since its inception. Initially offering developers simple SMS and voice APIs, CPaaS has rapidly expanded into new communication channels and related applications. Omdia recognizes Vonage as a market-leading vendor in Omdia’s CPaaS Platform Providers Universe 2023-24 for its continuous innovation and comprehensive solutions that help businesses enhance customer experiences. One such example is Vonage's intelligent SIP offering, which allows businesses to customize and optimize voice and messaging with AI capabilities for a more personalized customer engagement without requiring developer expertise.”

Vonage's new intelligent SIP capabilities bring advanced AI-powered solutions to SIP Trunking, offering businesses a streamlined approach to deploy and manage voice interactions. With features like Vonage AI Studio, Code Hub, and Voice API, businesses can enhance their voice engagements, optimize customer interactions, and drive better outcomes in an increasingly voice-driven digital landscape.