Vimeo, renowned as a leading video experience platform, has appointed Charlie Ungashick as the new Chief Marketing Officer (CMO). With a background in both consumer and enterprise markets, Ungashick is set to drive Vimeo’s marketing strategies as the company integrates advanced AI capabilities to enhance its value for creators and businesses globally. Ungashick will also lead Vimeo’s inaugural customer conference, Vimeo REFRAME, scheduled later this month.

• Appointment of Charlie Ungashick as CMO:

  • Charlie Ungashick has been supporting Vimeo as interim CMO since January 2024.
  • He will now oversee all marketing efforts across both consumer and commercial sectors.
  • His leadership comes at a critical time as Vimeo continues to integrate cutting-edge AI technology into its platform.

• Leadership and Experience:

  • Philip Moyer, CEO of Vimeo, emphasized Ungashick’s expertise in building and scaling marketing organizations.
  • Ungashick’s 20+ years of experience span high-growth technology companies like Validity and Applause.
  • He has held leadership roles in global marketing teams, including WorkHuman and PTC.
  • Earlier in his career, Ungashick gained insights in product management and sales for fast-growing tech firms.

• Impact on Vimeo’s Future:

  • Vimeo aims to become the largest private video distribution platform globally.
  • Ungashick’s role will be instrumental in shaping the marketing strategy to support this vision.
  • His leadership will also drive the company’s first customer conference, Vimeo REFRAME, which will focus on connecting with the creator community and showcasing Vimeo’s evolving technology.

Ungashick’s Perspective:

• Ungashick is enthusiastic about the growing importance of video in marketing communications.
• He sees Vimeo’s technology as a game-changer for industries beyond the creative sectors.
• His plans include engaging the Staff Picks community of filmmakers and creating impactful storytelling tools.

Charlie Ungashick’s appointment as CMO marks a pivotal moment for Vimeo as it strives to advance its leadership in video technology through AI-driven innovation. With his extensive experience, Vimeo is poised for further growth, increased engagement with creators, and success at the upcoming Vimeo REFRAME conference.