The media measurement leader promotes Sharon Lee to EVP, General Counsel, Claudia-Celine Schachter to EVP, Finance and People, and brings on Melva Benoit as VP, Content Sports and Sales

VideoAmp, a leading media measurement company, has announced significant changes to its leadership team to further revolutionize advertising and enhance strategic growth. The promotions of Sharon Lee to Executive Vice President, General Counsel, and Claudia-Celine Schachter to Executive Vice President of Finance and People, along with the appointment of Melva Goffney Benoit as Vice President of Content Sports and Sales, reflect the company’s commitment to strengthening its legal, financial, and content strategies.

1. Sharon Lee's Promotion

• Promoted to Executive Vice President, General Counsel.
• Will oversee legal and privacy affairs.
• Focus on legal strategy, risk mitigation, and compliance.
• Reporting to Paul Ross, CFO.
• Previous roles: Interim Chief Legal Officer, Senior Vice President, Deputy General Counsel.
• Past experience at Wilshire Associates.

2. Claudia-Celine Schachter's Promotion

• Promoted to Executive Vice President of Finance and People.
• Will oversee financial strategy and workplace culture.
• Reporting to Paul Ross, CFO.
• Joined VideoAmp in August 2023 as Vice President of Finance.
• Previous experience at Spin, e-scooter and bike share company.
• Will manage investor and stakeholder relationships.

3. Melva Goffney Benoit's Appointment

• Appointed as Vice President of Content Sports and Sales.
• Will solidify content and sports strategy.
• Focus on cross-platform measurement and revenue growth.
• Reporting to Bryan Goski, SVP of Sell Revenue.
• Previous roles at Disney, Comedy Central, Cartoon Network, NBC, FOX, and Nickelodeon.

Quotes from the Leadership Team

Sharon Lee:

• Emphasizes the importance of managing legal and privacy risks.
• Expresses excitement about contributing to VideoAmp's growth and legal compliance.

Claudia-Celine Schachter:

• Grateful for the role and excited to achieve strategic and financial goals.
• Focus on transparency with investors and fostering an inclusive work environment.

Melva Goffney Benoit:

• Excited about VideoAmp’s dedication to revolutionizing media valuation.
• Thrilled to contribute to the new chapter focusing on content and sports.

The leadership changes at VideoAmp underscore the company's dedication to innovation and strategic growth. Sharon Lee, Claudia-Celine Schachter, and Melva Goffney Benoit bring extensive experience and proven leadership to their new roles, positioning VideoAmp for continued success in the media and measurement space.