VI Marketing and Branding (VI), a leading full-service marketing firm, dominated the 2025 American Advertising Awards, securing 40 prestigious honors, including:
Best of Show – ‘Routes’ Campaign
Best Integrated Campaign – ‘Find Yourself in Oklahoma’
People’s Choice Award – ‘Oklahoma State Parks Water Bottle’ Campaign

Recognized Excellence Across Multiple Categories

VI’s award-winning work covered digital marketing, social media, branded content, and integrated campaigns, earning:
24 Gold ADDYs
9 Silver ADDYs
4 Bronze ADDYs

Honored clients include the Oklahoma Tourism and Recreation Department (OTRD), Tobacco Settlement Endowment Trust (TSET), and the Oklahoma Tobacco Helpline.

Creative Strategy That Delivers Results

"Winning 40 awards, including three Judges' Choice honors, is a testament to our team's creativity, strategy, and dedication," said Tim Berney, CEO of VI Marketing and Branding. "These awards reflect not only our outstanding creative work but also the passion and collaboration behind every campaign we execute."

About the American Advertising Awards

The ADDYs is the largest and most prestigious advertising competition, with 40,000+ entries annually across local markets. The 59th annual Oklahoma City Ad Club Awards, hosted by the American Advertising Federation (AAF), celebrated the very best in advertising excellence.

VI continues to push the boundaries of strategic creativity and integrated marketing—solidifying its reputation as an industry leader.