HUCKLE 2.0 gathers more than 300 opt-in data points from 260 million Americans to build precise personas and deliver ultra effective marketing 

Futurety, LLC, in collaboration with WynHouse, announces a significant update to its consumer identity platform, HUCKLE. This update revolutionizes how businesses leverage first-party data to create highly targeted campaigns across leading platforms like Facebook, Instagram, and Mailchimp. By transforming customer data into powerful personas and insights, HUCKLE empowers businesses to drive engagement, conversions, and ROI like never before.

1. Empowering Businesses with First-Party Data:
   - HUCKLE enables businesses to unlock the value of their first-party data, transforming it into powerful customer personas within minutes. This empowers businesses to create hyper-personalized campaigns that resonate deeply with their ideal audiences, driving engagement and conversions.

2. Enhanced Customer Insights and Personalization:
   - With over 300 data points, including demographics, media usage, occupation, and interests, HUCKLE provides businesses with comprehensive customer insights. The updated version introduces new data points and categories, allowing businesses to personalize campaigns further and understand what motivates their customers.

3. Future-Proofed Marketing Strategies:
   - HUCKLE future-proofs marketing strategies by eliminating reliance on third-party cookies, ensuring compliance with evolving privacy regulations. This approach builds consumer trust and safeguards against disruptions in the online advertising industry, maximizing marketing spend and achieving higher conversion rates.

4. Increased ROI and Data Security:
   - The HUCKLE Update promises businesses increased ROI through highly targeted campaigns, maximizing marketing spend and achieving higher conversion rates. Additionally, HUCKLE prioritizes data security, ensuring customer data is anonymized and leverages US census data for unparalleled accuracy.

The enhanced features of HUCKLE's consumer identity platform represent a paradigm shift in how businesses leverage first-party data for targeted marketing campaigns. With its comprehensive customer insights, future-proofed strategies, and commitment to data security, HUCKLE empowers businesses to optimize their marketing efforts efficiently and effectively. Join the HUCKLE community today and unlock the full potential of your first-party data.