digital marketing artificial intelligence
Published on : Sep 11, 2025
Fraudsters have learned a new trick: they don’t need to steal your password if they can simply mimic your voice. TTEC Digital wants to stop them before they get a word in.
The CX technology giant has teamed up with VoxEQ to integrate voice biometrics and real-time fraud prevention into its SmartApps Cloud platform, widely used in financial services. The move arms contact centers with AI tools that can detect imposters within seconds, without bogging down legitimate customers in interrogation-style verification.
Phone-based fraud is climbing sharply, with synthetic voices and repeat imposters getting harder to spot. Traditional voiceprint systems, once hailed as the fix, have stumbled—low opt-in rates, high false positives, and exploitable vulnerabilities made them unreliable. VoxEQ’s Verify solution aims to change that by analyzing voice bio-signals from the very first second of a call.
In practical terms: the system doesn’t need a pre-registered voiceprint. It protects every caller, including first-timers and anonymous ones, while still distinguishing between suspicious synthetic voices and legitimate uses like voicemail or virtual assistants.
Beyond security, there’s efficiency. By removing friction from identity verification workflows, SmartApps Cloud with VoxEQ reduces average handle time, freeing agents to focus on solving problems instead of playing detective.
Dave Seybold, CEO of TTEC Digital, calls it “a game-changer,” promising scalable, cost-effective fraud detection for organizations that don’t have Fortune 500 budgets. VoxEQ’s CEO Jack Caven adds that the integration “brings real-time voice intelligence to the front lines of customer engagement.”
In an era of heightened data concerns, the partnership takes a privacy-first stance: no personally identifiable information (PII) or voiceprints are stored, reducing regulatory risk while maintaining customer trust.
This partnership comes as contact centers face a rising tide of fraud attempts alongside customer demands for faster, more seamless service. While rivals like NICE and Verint have been pushing AI-driven fraud prevention, TTEC Digital’s SmartApps integration with VoxEQ positions it as a flexible, plug-and-play alternative for companies wary of complex, high-cost deployments.
Fraudsters aren’t slowing down, and neither are the defenses. With SmartApps Cloud now analyzing voice bio-signals in real time, TTEC Digital and VoxEQ are betting that AI can keep the customer experience smooth while keeping the bad actors out.