Treasure Global Inc, a leading technology solutions provider, has announced its plan to acquire 100% shareholding of Who Knows Wins Ltd (WKW), a UK-based interactive social sports platform operator. This acquisition aligns with Treasure Global’s strategic vision to leverage innovative technologies for revenue growth and expansion into the US market.

1. Overview of Who Knows Wins (WKW)

• Innovative online platform for social sports engagement.
• Proprietary 'Game Engine' utilizing game logic and APIs.
• Features include real-time sports data, social platform integration, AML measures, and third-party payment integration.

2. Strategic Goals of the Acquisition

• Leverage WKW’s platform to penetrate the US market.
• Align with major gaming brands for growth.
• Enhance Treasure Global's offerings in the gaming technology space.

3. Benefits of WKW’s Platform

• Fully customizable sports engagement platform for media, brands, and teams.
• Over 65,000 registered users engaging in custom leagues and competitions.
• Effective tool for first-party data collection and audience insights.
• Converts passive fans into active users, driving multiple revenue streams.

4. Partnership with GolfNow LLC

• Collaboration with GolfNow, a subsidiary of NBC.
• Development of a white-label site service within the GolfNow Compete App.
• Introduction of GolfNow Sponsored Leagues accessible via WKW and GolfNow Compete App.

5. Market Potential and Industry Growth

• Rapid evolution of the sports technology industry.
• Global sports technology market projected to grow at a CAGR of 20.8% from 2023 to 2030.
• Increasing demand for interactive and personalized fan experiences.

6. Statements from Treasure Global Leadership

• CEO Carlson Thow on the acquisition’s potential to complement the company’s roadmap.
• Emphasis on leveraging WKW’s platform for user engagement and revenue growth.
• Commitment to delivering exceptional value to stakeholders and clients.

The acquisition of Who Knows Wins Ltd by Treasure Global Inc represents a strategic move to enhance the company’s position in the gaming technology space and expand into the US market. By integrating WKW’s innovative platform, Treasure Global aims to drive user engagement, gather valuable audience insights, and create new revenue streams. This acquisition underscores Treasure Global’s commitment to leveraging cutting-edge technology to provide exceptional value and maintain a leadership position in the evolving sports technology industry.