digital transformation marketing
Published on : May 20, 2025
Tillo, a global leader in the rewards and incentives space, has announced a major leadership move with the appointment of Jason Silverstein as its new Group Chief Operating Officer (COO). With over 25 years of executive experience, Jason joins Tillo at a strategic time of expansion and transformation, particularly in the North American market. His appointment is poised to accelerate Tillo's global growth, operational excellence, and market leadership.
Brings over 25 years of leadership in scaling high-growth technology and fintech companies.
Appointed as Tillo’s Group Chief Operating Officer to lead the next phase of the company’s expansion.
Previously served as COO and President at Tango, a major digital rewards platform.
Spearheaded Tango’s global expansion into over 80 countries.
Transitioned Tango’s growth strategy from sales-led to product-led, boosting efficiency and results.
Played a key role in Tango's acquisition by Blackhawk Network, marking a major industry milestone.
Jason aims to partner with CEO Alex Preece and the broader leadership team to scale Tillo’s impact.
He praises Tillo’s customer-first mindset, innovative solutions, and global vision.
Sees significant opportunities to unlock customer value through operational excellence and strategic expansion.
Jason’s appointment aligns with Tillo’s growing focus on the North American market.
Comes after major recent achievements, including:
Launch of the market-leading StoreFront solution.
Acquisition of Jigsaw Business Solutions to strengthen capabilities.
Strategic partnership with private equity firm Tenzing to fuel growth.
CEO Alex Preece describes Jason’s arrival as a milestone moment for the company.
Highlights Jason’s operational expertise, strategic mindset, and values alignment.
Emphasizes Jason’s role in accelerating growth across the U.S. and global markets.
Jason Silverstein’s appointment as Group COO marks a significant step forward in Tillo’s global journey. Backed by deep operational expertise and a proven track record, Jason is set to elevate Tillo’s market presence and scalability. As Tillo continues to evolve its platform and expand its footprint, this strategic hire reinforces the company’s commitment to innovation, growth, and leadership in the rewards and incentives space.