Tillo, the first global gift card network and API purpose-built to make it easy for brands and buyers to unlock engagement and drive growth, is pleased to announce the appointment of Bill Warshauer as Chief Revenue Officer for North America.

• Tillo, the first global gift card network and API designed to simplify engagement and drive growth for brands and buyers, has appointed Bill Warshauer as Chief Revenue Officer for North America.
• Bill Warshauer brings extensive experience in the rewards and incentives industry and is expected to significantly contribute to Tillo’s expansion efforts in North America.

1. Bill Warshauer’s Background and Experience

   • Bill Warshauer joins Tillo from Blackhawk Network, where he served as Region Head of North America Incentives.
   • He has collaborated with major companies across various industries, including telecommunications, home improvement, office supplies, technology, government agencies, and health & wellness.
   • With a 23-year tenure at Blackhawk Network, Bill developed a deep understanding of these sectors, enabling him to create customized solutions that adapt to shifting market demands.

2. Strategic Significance of the Appointment

   • Bill Warshauer’s appointment as Chief Revenue Officer is part of Tillo’s broader strategy to enhance its leadership team and accelerate growth in North America.
   • This marks the fourth recent addition to Tillo’s C-suite, following the appointments of David Kavanagh as Chief Technical Officer, Hanna Smith as Chief People Officer, and Chris Forlano as Vice President of Product.
   • Bill’s strategic vision and customer-centric approach are seen as critical to advancing Tillo’s mission of simplifying gift cards, rewards, and incentives.

3. Bill Warshauer’s Vision for Tillo

   • Bill expressed his excitement about joining Tillo and contributing to its mission of making rewards and incentives more accessible and effective through its innovative API.
   • He looks forward to collaborating with Alex Preece, CEO and Co-Founder of Tillo, and the broader team to drive US market growth and deliver exceptional value to customers.

4. CEO’s Perspective on the Appointment

   • Alex Preece, CEO and Co-Founder of Tillo, highlighted Bill’s expertise in the incentives space and his ability to forge strong customer connections.
   • Alex believes that Bill’s appointment will help Tillo enhance its partnerships and unlock new opportunities within the gift card and rewards industry, reinforcing Tillo’s leadership in this dynamic market.

• Bill Warshauer’s appointment as Chief Revenue Officer represents a strategic move for Tillo as it seeks to expand its footprint in North America.
• With a robust leadership team and a clear vision for growth, Tillo is well-positioned to continue its trajectory of success, leveraging Bill’s experience to strengthen its market presence and drive value for its customers.