Tiger Pistol, the most advanced local advertising platform, has launched a new strategic resource: From Roadblocks to Revenue: Solving the Top 3 Digital Advertising Challenges for Marketing Resellers. As small and midsize businesses (SMBs) increase digital ad investments, this playbook provides resellers with the tools to streamline operations, enhance automation, and scale local advertising efficiently.

The Challenges Resellers Face

Despite the rising demand for digital advertising solutions, marketing resellers often struggle with:
Clunky onboarding processes that slow down SMB activation
Manual campaign execution that reduces scalability
Siloed platforms that create inefficiencies and limit growth

"Marketing resellers play a critical role in helping SMBs succeed, but too many are bogged down by inefficient processes," said Sarah Cucchiara, VP of Business Development at Tiger Pistol. "This playbook is a call to action. It’s about moving past friction points and embracing a model built for speed, scale, and service."

Takeaways from the Playbook

This practical guide provides actionable solutions to common digital advertising roadblocks, including:

• Fixing the Onboarding Bottleneck

  • Strategies to simplify page and account connections

  • Faster SMB activation leading to improved retention

• Scaling with Automation

  • Implementing subscription-based models

  • Managing thousands of localized campaigns with minimal manual input

• Seamless Integration

  • Embedding digital advertising into existing platforms

  • White-label and API solutions for brand control and enhanced user experience

"Solving these challenges improves operations and strengthens client relationships," added Cucchiara. "When you remove friction, you unlock adoption, retention, and revenue. This playbook helps resellers deliver the kind of experience that keeps SMB clients coming back."

Tiger Pistol’s From Roadblocks to Revenue playbook is now available for free download. Marketing resellers and digital advertising service providers supporting SMBs are encouraged to access the guide to optimize their advertising strategies, streamline operations, and accelerate long-term growth.