In the digital age, a website isn’t just a storefront—it’s the brand experience. Tier One Partners, a women-owned integrated marketing agency, just rolled out three new websites that double down on that principle for clients 24M Technologies, CAP Index, and Sona Energy Solutions.

The projects, led by Tier One’s in-house Content Studio, blend sharp storytelling with UX-forward design to turn static digital brochures into performance-driven platforms. The agency’s team of writers, designers, and strategists aimed to craft brand touchpoints that inform, convert, and scale alongside each client’s growth.

Battery Tech, Crime Risk, and Clean Energy: A Trio of Brand Overhauls

Let’s break down the digital revamps:

• 24M Technologies – The battery manufacturing innovator tapped Tier One for a total web and brand refresh. The new site aligns with 24M’s revolutionary SemiSolid and Unit Cell technologies, streamlining user journeys and creating a more modern, tech-forward experience for both investors and partners.

• CAP Index – A market leader in crime risk analytics across North America and the UK, CAP Index needed a visual overhaul to match its data-driven reputation. Tier One not only reimagined the website’s structure for better engagement, but also introduced a new logo and visual identity—repositioning CAP as the intelligence layer behind smarter security decisions.

• Sona Energy Solutions – Specializing in clean energy infrastructure upgrades, Sona wanted more than a pretty homepage—it needed a conversion engine. Tier One delivered a sleek, navigation-friendly design that leads users directly to CTAs and offerings, all while reinforcing the company’s value proposition at every scroll.

“These websites are built not just to impress, but to perform,” said Ashley Tate, SVP of Content at Tier One. “Each one reflects a deep understanding of the client’s mission and growth goals—and turns that into a digital experience that moves business forward.”

What Sets Tier One Apart?

Plenty of agencies do web redesigns. But Tier One’s publisher-like approach to storytelling, combined with strategic digital marketing and a UX-first mindset, is what makes these projects stand out. They’re not just sites—they’re brand ecosystems designed for long-term engagement and lead generation.

The agency’s work often supports companies at inflection points—whether it’s bringing a disruptive energy product to market, repositioning a data company for enterprise sales, or helping a clean-tech firm scale across regions.

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