marketing
Published on : Apr 16, 2025
The MicDrop Agency, a leading communications firm recognized for its expertise in technology-driven industries, has been named the official Public Relations Agency of Record (AOR) for ENR FutureTech 2025. This strategic partnership marks a significant milestone in the agency’s expanding presence within the construction technology sector and reinforces its commitment to supporting innovative, industry-shaping events.
Presented by Engineering News-Record (ENR), a trusted name in construction journalism for over 150 years.
ENR FutureTech is a premier technology forum drawing top-tier:
Construction tech decision-makers
Industry innovators
Executives from Architecture, Engineering, and Construction (AEC) sectors
The 2025 conference will focus on emerging technologies that:
Enhance productivity, profitability, and safety
Address long-term tech needs of project owners
Improve project execution across sectors
Katie Zeppieri, Founder and Chief Brand Strategist of The MicDrop Agency, stated:
“Partnering with ENR—a legacy publication in construction journalism—is a proud moment. We’re committed to amplifying the voices reimagining the built world through technology.”
The MicDrop Agency brings a strong track record in:
Supporting startups and scaleups in the construction tech space.
Helping brands accelerate growth, build visibility, and drive industry influence.
Scott Seltz, Group Publisher at ENR, commented:
“As our first-ever official PR Agency of Record, The MicDrop Agency will help us expand the influence of ENR FutureTech and highlight innovation in construction technology.”
The collaboration extends through 2026, with a shared mission to:
Broaden the event’s industry reach
Deliver thought leadership visibility for participating companies
The agency is expanding its U.S. presence with a new office in Austin, Texas
Continues to grow its team of strategic communicators and tech-focused brand strategists
Known for guiding high-growth companies at the intersection of:
Technology
Innovation
Industry transformation
As ENR FutureTech 2025 returns to San Francisco, it will again serve as a hub for AEC professionals, technology disruptors, and decision-makers shaping the future of construction. The MicDrop Agency’s appointment as PR AOR strengthens the event’s potential to drive engagement, amplify innovation, and elevate the future of the built environment.