The Texas Rangers have taken a strategic leap in sports broadcasting by partnering with Comcast Technology Solutions (CTS) to manage channel origination for their regional sports network, Rangers Sports Network (RSN). This collaboration empowers the team to take full control of its broadcast operations, elevating the quality and efficiency of game-day content distribution across multiple platforms.

Highlights of the Partnership

RSN: The Exclusive Broadcast Home of the Rangers

• RSN is the Texas Rangers’ team-controlled regional sports network.

• It broadcasts live games, pre-game shows, post-game coverage, and team-related programming.

• The network is responsible for managing all aspects of production and distribution.

CTS’ Managed Channel Origination Capabilities

• CTS provides a fully managed service that streamlines the broadcast workflow.

• The service includes content acquisition, commercial insertion, and distribution to MVPD (Multichannel Video Programming Distributor) partners.

• CTS’ technology reduces capital expenses, boosts operational efficiency, and supports future growth.

Strategic Advantages for the Texas Rangers

• The Rangers gain more independence and control over their broadcast strategy.

• On-air talent selection, camera/audio operations, and behind-the-scenes management are all internally governed.

• The new approach strengthens the team’s long-term media footprint and monetization opportunities.

Expanded Fan Access and OTA Broadcasting

• RSN broadcasts are now accessible through cable, satellite, and select OTA (over-the-air) channels.

• 15 games will air free over-the-air in 2025, primarily on Friday home games.

• Fans outside the local viewing area can access Rangers games through MLB.TV.

Executive Commentary

• Bart Spriester (CTS): Praised the Rangers for leading innovation in sports media and emphasized the role of CTS in enabling seamless content delivery.

• Angie Swint (Rangers): Highlighted the partnership’s importance in achieving broadcast independence and delivering premium experiences to fans.

The Texas Rangers’ partnership with Comcast Technology Solutions marks a pivotal shift in how the team approaches content delivery and audience engagement. By leveraging CTS’ Managed Channel Origination, RSN gains a robust, scalable infrastructure that enhances broadcast quality while offering fans expanded access. This move not only modernizes the Rangers’ media strategy but also reinforces their commitment to innovation and excellence in the sports entertainment landscape.