Terakeet Secures U.S. Patent for AI-Powered TAM Analysis Tool | Martech Edge | Best News on Marketing and Technology
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Terakeet Secures U.S. Patent for AI-Powered TAM Analysis Tool

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Terakeet Secures U.S. Patent for AI-Powered TAM Analysis Tool

Terakeet Secures U.S. Patent for AI-Powered TAM Analysis Tool

PR Newswire

Published on : Feb 7, 2025

Terakeet, a leading online brand management partner for Fortune 500 brands, has been granted a U.S. patent for its proprietary Total Addressable Market (TAM) analysis tool. This milestone reinforces Terakeet’s leadership in performance marketing, ensuring businesses can leverage AI-driven audience identification for better strategic decisions.

Innovative Features of Terakeet’s TAM Analysis Tool

  • User Intent Analysis: Goes beyond traditional keyword matching by analyzing Google’s algorithm, SERP data, and user behavior to reveal deeper search intent.
  • AI-Powered Insights: Utilizes machine learning and generative AI to generate and refine reference text for keyword qualification.
  • Semantic Scoring: Uses semantic similarity scores to rank and select the most relevant keywords for content optimization.
  • Business Impact: Helps brands create highly targeted, results-driven marketing strategies based on real search behavior.

Industry Recognition & Future Outlook

  • Terakeet was recognized by Digiday and named a Best Place to Work by BuiltIn in 2025.
  • Co-founder and CTO Patrick Danial joined Tech:NYC’s AI Committee, highlighting the company’s role in advancing AI-driven marketing solutions.

With this patent, Terakeet continues to redefine performance marketing by leveraging advanced AI and data analytics. This technology will further empower businesses to optimize content strategies, enhance audience engagement, and drive measurable business growth.