TapClicks, a leader in Smart Marketing solutions, announces the immediate release of AI Operator Agents no-code functions integrated within its marketing automation platform. These agents empower marketers, agencies, and media companies to transform their marketing data and metadata effortlessly using plain language commands.

• AI-Powered Data Transformation:

  • The Data Transformation Agent automates the creation of complex formulas and marketing KPIs like ROI, ROAS, and text operations.

  • Users can generate these calculations without technical or development skills by simply describing their needs.

• No-Code Simplicity:

  • Marketers can create advanced formulas with natural language prompts such as “calculate cost per action.”

  • Eliminates the need for programming syntax or manual coding, making data transformation accessible to all users.

• Efficient Data Cleanup:

  • The agent can fix formatting errors, de-duplicate fields, and standardize inconsistent naming quickly and accurately.

  • Saves significant time in preparing marketing data for analysis.

• Custom KPIs on Demand:

  • Enables building sophisticated performance metrics across campaigns and channels through simple descriptions.

  • Supports better measurement and optimization of marketing efforts.

• Immediate Availability:

  • Operator Agents are available out-of-the-box for TapInsights admins at no additional cost.

  • Part of TapClicks’ larger AI-driven strategy to accelerate insights and reduce manual work in marketing workflows.

TapClicks’ new AI Operator Agents make it easier than ever for marketers and analysts to turn raw data into actionable insights without coding knowledge. By integrating AI-powered tools for data transformation and KPI creation, TapClicks is driving smarter, faster marketing decisions across brands, agencies, and media companies.