Supreme Group, a next-generation platform driving innovation in healthcare and life sciences marketing, has announced the acquisition of Nimble Works and its sister agency Vital Works. Known for simplifying complex health tech and biopharma messaging, these additions mark Supreme Group’s eighth acquisition, strengthening its strategic and digital execution capabilities.

Strategic Value of the Acquisition

1. Enhancing Strategic and Creative Integration

• Nimble Works is known for combining strategic insight with rapid, creative execution.

• The acquisition aligns with Supreme Group’s mission to integrate creativity, intelligence, and performance.

• It reinforces a digital-first, insight-driven marketing model.

2. Founders with Proven Industry Expertise

• Founded by Barbara Pantuso (formerly SYP Partners) and Lisa Reid (formerly McCann Health).

• The duo brings deep experience in biopharma and digital health communications.

• Their leadership will remain intact, ensuring continuity and vision post-acquisition.

3. Strengthening Supreme’s Healthcare Innovation Capabilities

• Nimble Works excels in translating complex science into actionable, compelling brand stories.

• Their creative agility and clarity support Supreme Group’s “no playbook” approach to healthcare marketing.

• The acquisition deepens Supreme’s capacity to serve innovative biotech and digital health clients.

Platform Synergy and Future Growth

1. Integrated Offerings for Clients

• Nimble Works will collaborate across the Supreme platform to enhance shared capabilities.

• Their expertise complements Supreme Group’s performance-focused, AI-informed services.

• Clients will benefit from a seamless blend of brand strategy, digital execution, and creative innovation.

2. Advancing AI and Analytics-Driven Marketing

• With Supreme Group’s platform, Nimble Works gains access to advanced analytics and AI tools.

• This enhances their ability to deliver faster, more flexible solutions for complex client needs.

• The acquisition supports Supreme’s model of embedding technology into every client solution.

3. Commitment to Scalable, Creative Healthcare Communication

• Supreme Group continues building a collective of forward-thinking agencies.

• Each acquisition reinforces its vision of delivering smarter, faster marketing outcomes.

• The focus remains on enabling healthcare brands to move with clarity, speed, and confidence.

The acquisition of Nimble Works and Vital Works underscores Supreme Group’s commitment to reshaping healthcare marketing through integration, innovation, and strategic creativity. As part of a growing network, Nimble Works will amplify Supreme’s vision of building a high-performance, AI-driven marketing platform tailored for life sciences and health tech brands. This move not only strengthens the group’s service offerings but also exemplifies a bold step toward the future of healthcare communication.