Storykit, the leading video automation platform, has launched Feeds, a groundbreaking feature that enables automated video creation from existing content. Sweden’s largest fuel company, Preem, is the first to adopt this innovation, streamlining its video production for press releases and boosting digital engagement.

Why Feeds Matters for Content Publishers

1. Simplified Video Production

   • Automates the creation of videos directly from content feeds like press releases.
   • Saves time and effort while delivering high-quality results.

2. Enhanced Digital Strategy

   • Video continues to dominate digital communication as it simplifies complex information.
   • Feeds empowers companies to maintain consistent video output aligned with their branding.

How Preem Uses Storykit Feeds

1. Automated Press Release Videos

   • Every press release published by Preem’s PR platform feeds into Storykit.
   • The platform generates ready-to-use video suggestions, offering fresh creative perspectives.

2. Customizable Output

   • Preem sets up its graphic profile, selects image and video libraries, and specifies output formats.
   • Videos meet Preem’s strict quality standards and can be further adjusted if needed.

3. Time Savings and Innovation

   • Automating video production frees up resources for other strategic initiatives.
   • Aligns with Preem’s focus on innovation, both in renewable fuels and audience engagement.

Industry Perspectives

1. Mattias Holmqvist, Head of Media Relations at Preem

   • "Video is crucial in all digital communication, packaging complex information into accessible content. With Storykit Feeds, we streamline video production and save valuable time."

2. Peder Bonnier, CEO of Storykit

   • "With Storykit Feeds, you can truly put your video creation on autopilot. While Preem uses it for press releases, Feeds can adapt to any consistent content feed, making the possibilities endless."

Benefits of Storykit Feeds

1. Automation at Scale

   • Supports various content feeds beyond press releases, enabling seamless video generation.

2. High-Quality Video Output

   • Ensures professional-quality results that align with a company’s brand identity.

3. Broad Applications

   • Ideal for agencies, corporate communication teams, and media outlets managing high volumes of content.

Storykit’s Feeds redefines video production by automating content transformation into engaging videos. Preem’s adoption demonstrates how this feature can streamline workflows and amplify audience engagement. With limitless applications, Feeds is poised to become an indispensable tool for content-driven organizations.