Stensul, the campaign creation platform used by enterprise marketing teams, is starting 2026 with more than product momentum. The company has been named one of Built In’s Best Places to Work in 2026, earning a spot among the top midsize employers in New York City and ranking within Built In’s top 100 companies overall.

The recognition places Stensul alongside organizations setting the pace for how modern tech companies attract, retain, and support talent—at a time when both marketing and work itself are being reshaped by AI.

Culture as a Competitive Advantage

Built In’s annual Best Places to Work awards spotlight companies whose compensation, benefits, and workplace programs stand out in an increasingly competitive labor market. Now in its eighth year, the program uses a data-driven methodology that evaluates employers on pay transparency, benefits offerings, and company-wide cultural initiatives.

For Stensul, the honor reinforces a strategy that treats culture as more than an HR initiative. Rachel Meranus, Stensul’s Chief Revenue and Marketing Officer, described the recognition as validation of a people-first philosophy that directly supports innovation and customer impact.

As marketing teams face mounting pressure to move faster and do more with fewer resources, Stensul’s internal culture mirrors the value proposition of its platform: empower teams, remove friction, and let creativity scale.

Standing Out in an AI-First Job Market

The award also reflects a broader shift in how companies are evaluated by talent. With AI-driven search and discovery increasingly influencing how candidates research employers, workplace recognition now carries added weight beyond traditional employer branding.

Maria Christopoulos Katris, Founder and CEO of Built In, emphasized that Best Places to Work recognition has become a signal not just to people, but to algorithms. In an era where AI tools help candidates compare roles, culture, and growth opportunities, awards like these shape how a company’s story is interpreted and surfaced.

For tech and MarTech companies competing for specialized talent, that visibility matters. Culture, benefits, and values are no longer soft differentiators—they are discoverable signals that influence hiring outcomes.

Momentum Heading Into 2026

Stensul enters 2026 with growing relevance in enterprise marketing, where speed-to-market and operational efficiency are top priorities. Being recognized as a Best Place to Work strengthens the company’s position as it scales—helping attract the kind of talent needed to support innovation without sacrificing cohesion.

The recognition also underscores a trend across B2B tech: high-performing platforms increasingly depend on high-trust cultures. As automation and AI absorb more routine work, companies that invest in people, autonomy, and clarity are better positioned to compete.

For Stensul, the Built In award isn’t just a badge—it’s a signal that the company’s internal operating model is keeping pace with the future of work it helps marketers navigate every day.

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