Stagwell showcases its 2023 achievements, emphasizing investments in AI, immersive branding, strategic acquisitions, and global expansion.
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Investment in Digital Innovation:
- Growth of Stagwell Marketing Cloud Group: 31% net revenue increase.
- Partnerships with Google Cloud and Oracle for marketing AI solutions.
- Continual product development in AI and emerging technologies.
- Acquisitions of digital leaders.
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Record New Business Pipeline:
- Exceeded $270 million in net new business.
- Expansion of Risk & Reputation Unit.
- Successful launch of SPORT BEACH with support from Stagwell agencies.
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Global Growth:
- International net revenue up by 13% year-over-year.
- Expansion in EMEA with new hubs in São Paulo and London.
- Growing network of affiliate partnerships.
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Strategic Acquisitions:
- Acquisition of four companies in 2023 to enhance digital capabilities and global presence.
Stagwell emphasizes its focus on AI and immersive experiences for brands, showcasing work from agencies like Code and Theory, Left Field Labs, and GALE, aimed at transforming digital consumer experiences for better business outcomes.