In 2025, Stagedge, a premier full-scale event production company, is commemorating 50 years of excellence in delivering transformative brand experiences. Originally founded in 1975 as massAV, the company has evolved into a powerhouse in live, virtual, and hybrid event production. Stagedge’s legacy is built on a foundation of innovation, collaboration, and a relentless pursuit of creative excellence.

As the company marks this major milestone, it reflects on its journey from a small production operation to a nationally recognized industry leader setting the stage for a future driven by sustainability, technology, and meaningful audience engagement.

Milestones That Shaped Stagedge's Journey

1. From massAV to Stagedge

• Founded in 1975, massAV emerged at a time of cultural and technological transformation.

• Rebranded to Stagedge, the company embraced a future-facing identity while honoring its roots.

• Over time, it built a reputation for technical expertise, storytelling, and seamless execution.

2. A Culture of Innovation and Collaboration

• Stagedge is recognized for creating immersive experiences across formats: live, virtual, and hybrid.

• Their transparent and collaborative work environment is a key factor in long-term client relationships and employee retention.

• Known for pushing boundaries, the team leverages cutting-edge technologies to elevate events beyond expectations.

3. Awards, Achievements & Global Reach

• Over the past five decades, Stagedge has:

  • Received numerous industry awards.

  • Developed proprietary technologies for interactive and engaging events.

  • Produced unforgettable experiences for audiences around the world.

• The company’s portfolio spans high-profile corporate events, brand activations, and virtual experiences across sectors.

4. Guided by Core Values

• Stagedge's five guiding values—Acuity, Spark, Daring, Unity, and Virtue—define its culture and operations.

• These principles are deeply embedded into how the team collaborates, innovates, and serves clients.

5. A Message from Leadership

“Reaching our 50th anniversary is a testament to the dedication of our team, the trust of our clients, and our unwavering commitment to innovation. 
We're proud of our history and even more excited about the future as we continue to evolve and embrace new technologies in event production.”
— Patricia Basteri, President and CEO, Stagedge

6. Anniversary Celebrations in 2025

• To honor this legacy, Stagedge is launching a year-long celebration, featuring:

  • Employee spotlights and behind-the-scenes stories

  • Client testimonials and legacy showcases

  • A retrospective of iconic productions across five decades

• The campaign will spotlight past successes while outlining the company’s future vision.

7. Looking Ahead: Sustainability and Innovation

• With a strong focus on sustainability and growth, Stagedge is investing in:

  • Eco-friendly event practices

  • Scalable digital platforms

  • A forward-thinking roadmap to guide the company over the next 50 years

• The goal is to foster responsible innovation while maintaining the creative spirit that defines the brand.

Stagedge's 50th anniversary is more than a celebration—it's a reaffirmation of the company’s role as a trusted partner in event production. From humble beginnings to industry-defining experiences, the journey reflects the resilience, creativity, and vision of a team that has never stopped evolving. As Stagedge embraces the future, its commitment to innovation, excellence, and ethical leadership continues to set the stage for the next half-century of unforgettable moments.