Sprout Social, Inc., a leader in cloud-based social media management software, has announced the appointment of Erika Trautman as chief product officer, effective July 15, 2024. Trautman will oversee the global product organization and drive the innovation and expansion of Sprout's product offerings.

1. Erika Trautman's Background:

   • Brings over 15 years of experience in technology.
   • Career highlights include roles as a start-up founder and managing billion-user products.

2. Previous Roles:

   • Atlassian:
     • Senior Vice President and General Manager of the work management portfolio.
     • Drove hundreds of millions in revenue through product and AI strategy.
   • Google:
     • Product Director for Google Drive and Editors.
     • Achieved significant revenue growth and broad adoption during the pandemic.
     • Implemented machine learning initiatives across the portfolio.

3. Trautman's Vision for Sprout Social:

   • Excited to join the talented team at Sprout Social.
   • Aims to empower brands with innovative social media tools.
   • Focuses on maximizing ROI and driving business growth through cutting-edge technology and AI advancements.

4. CEO Justyn Howard's Statement:

   • Praises Trautman's track record of building innovative products.
   • Emphasizes her role in accelerating Sprout Social’s growth and product development.
   • Anticipates Trautman inspiring the team to solve complex business challenges.

Erika Trautman's appointment as Chief Product Officer at Sprout Social marks a significant step forward for the company. With her extensive experience and proven success in the tech industry, Trautman is poised to lead Sprout Social's product strategy, driving innovation and growth in the competitive landscape of social media management.