SOCi Enhances Genius Reviews with New "Get Reviews" Feature | Martech Edge | Best News on Marketing and Technology
GFG image
SOCi Enhances Genius Reviews with New

cloud technology marketing

SOCi Enhances Genius Reviews with New "Get Reviews" Feature

SOCi Enhances Genius Reviews with New "Get Reviews" Feature

PR Newswire

Published on : Sep 23, 2024

To increase customers' online visibility, SOCi now offers third-party review solicitation

SOCi Inc., the CoMarketing Cloud for multi-location enterprises, has announced a major enhancement to its Genius Reviews platform with the introduction of "Get Reviews." This new feature allows businesses to solicit reviews, helping them build their online reputation and improve visibility on third-party sites (excluding Yelp).

Key Highlights of the Announcement

  • Introduction of "Get Reviews"

    • Enables continuous generation of new reviews for multi-location businesses across various sectors, such as commercial and property.
    • Aims to enhance search visibility and customer satisfaction.
  • Consumer Insights

    • According to SOCi's Consumer Behavior Index 2024, 87% of consumers use reviews for local buying decisions.
    • Increasing reviews can lead to higher online visibility and revenue growth.

Benefits of the New Feature

  • Empowering Clients

    • "Get Reviews" is described as a "game-changer" by Falk Gottlob, SOCi’s Chief Product Officer.
    • Provides clients with a scalable tool that grows with their business needs.
  • Addressing Consumer Expectations

    • SOCi's Local Visibility Index (LVI) 2024 shows that brands often neglect to respond to over half of their reviews.
    • High Visibility brands, which respond to 80.5% of their Google reviews, see significant revenue growth compared to the average.

Streamlined Review Management with Genius Reviews

  • AI-Powered Solutions

    • Genius Reviews is the only scalable, AI-driven solution that automatically crafts responses to reviews across all networks and locations.
    • Transforms review management from a manual process into a streamlined system, ensuring no review goes unanswered.
  • Importance of Engagement

    • Gottlob emphasizes that consumers prefer companies that engage actively on digital platforms, treating them as virtual storefronts.

SOCi's enhancement of Genius Reviews with the "Get Reviews" feature positions multi-location businesses to effectively build their online reputation and respond to consumer feedback, driving revenue growth and customer satisfaction in an increasingly competitive marketplace.