Augmented reality just got a lot easier for marketers. Skanteq, a martech startup, has launched a no-app, no-code AR platform designed to remove the technical and financial barriers that have long kept AR out of reach for most businesses.

The browser-based platform transforms physical touchpoints—packaging, print, signage, and other collateral—into interactive digital experiences accessible via a simple QR code. No app downloads, no coding skills, no developer resources required.

Accessibility Meets Simplicity

“Bringing Skanteq to market represents a major step forward in making AR truly accessible,” said Ron Fountain, CEO and Founder. “For too long, AR has been viewed as costly, complicated, and out of reach for most businesses. Skanteq is changing that.”

Tim Wagner, COO, emphasized speed and scalability. “We wanted to give marketers a tool that works seamlessly—without the need for coding or app downloads. The result is interactive experiences that are impactful, easy to manage, and simple to measure.”

Key Features

• Instant Accessibility: End-users engage instantly by scanning a QR code.

• Ease of Use: Launch campaigns in minutes with zero technical knowledge.

• Cross-Industry Scalability: Suitable for businesses of all sizes.

• Dynamic Updating: Campaigns can be modified anytime, extending the life of printed materials.

Why It Matters

AR has often been considered a luxury for brands with deep pockets or in-house development teams. By lowering the entry barriers, Skanteq is enabling any business to run immersive campaigns, making interactive experiences more mainstream.

The startup is offering free trials for early adopters, giving marketers a chance to explore AR-enabled campaigns without upfront investment. For brands looking to drive engagement, QR-code-triggered AR could be a game-changer for packaging, retail signage, or event marketing.

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