Sinclair has announced the appointment of Valeria Riccioli as Director of Content for The National News Desk (TND). In this role, Riccioli will lead content strategy and audience engagement, leveraging Sinclair’s extensive local station network to deliver fact-driven, comprehensive national and regional news coverage.

With a distinguished career spanning nearly two decades in national news, Riccioli brings deep expertise in newsroom strategy, content development, and audience growth, positioning her as a key figure in TND’s next phase of expansion.

Valeria Riccioli’s Background and Experience

• Newsmax: Served as Vice President of Talent, overseeing the management and development of the network’s on-air personalities.

• FOX News Media: Spent 15 years leading news programming and special coverage for major national events, including the 2016 and 2020 U.S. presidential elections.

• Media Consultant: Worked with major networks on newsroom strategy and content initiatives.

Leadership & Vision for The National News Desk

Scott Livingston, SVP of News at Sinclair, expressed confidence in Riccioli’s ability to drive TND’s growth:

"Valeria is a dynamic leader with a proven track record of driving audience growth and engagement across multiple platforms. Her deep experience in newsroom strategy, content development, and high-profile event coverage makes her the ideal choice to lead The National News Desk into its next phase of growth."

Riccioli emphasized her excitement about joining Sinclair and shaping the future of news content:

"I am thrilled to join the Sinclair team and work at a media company fueled by innovation. I’m looking forward to bringing my national news experience to Sinclair’s vast, multi-platform audience at such a critical inflection point in news media consumption."

The National News Desk’s Rapid Expansion

Since its launch in 2021, The National News Desk has grown significantly:

• Broadcast Reach: Now airs on 80+ stations nationwide with morning, evening, late-night, and weekend newscasts.

• Digital & Streaming Presence: Available on Sinclair news websites, TheNationalDesk.com, YouTube (live & on-demand), and free to all viewers—no subscription or authentication required.

As The National News Desk continues to expand, Valeria Riccioli’s leadership will play a vital role in strengthening content strategy and engaging a growing audience across Sinclair’s broadcast and digital platforms.