In a bold move reshaping the marketing landscape, SFMinc.co and TruLata have announced their operational integration, forming a powerhouse agency at the intersection of AI-driven marketing intelligence, business acceleration, and human-centered brand engagement. This strategic merger positions the newly combined firm as a leader in scalable, high-impact growth solutions for national and global brands.

Merging AI Intelligence with Brand Engagement

Complementary Strengths for Market Leadership

• SFMinc.co – Experts in movement-driven marketing, inspiring engagement and action.
• TruLata – Leaders in AI-powered marketing optimization, digital transformation, and revenue acceleration.
• Integrated Vision – A performance-driven, future-focused model that enables brands to scale beyond campaigns into sustainable growth engines.

"This merger is more than just a combination of two agencies—it’s a blueprint for the future of marketing." – Tracewell Gordon, CEO

Leadership & Operational Expansion

New Leadership Additions

• Tiffany Bednar joins as COO & Partner, bringing expertise in digital transformation, revenue acceleration, and operational scaling.
• Tracewell Gordon, CEO, continues driving AI-enhanced marketing strategies, predictive analytics, and data-driven decision-making.

"We are building the future of marketing—where AI works hand-in-hand with human insight to deliver transformative market impact." – Tiffany Bednar, COO

Strategic Growth & New Business Ventures

The firm is launching an aggressive expansion strategy with two new business entities designed to enhance service offerings, profitability, and scalability:

1. AI-Powered Digital Growth Services

• Optimizes customer acquisition with AI-driven targeting.
• Increases marketing efficiency to maximize ROI.
• Boosts conversion rates for enterprise and mid-market brands.

2. Go-To-Market Strategy & Intelligence Platform

• Hybrid service + SaaS model leveraging AI for competitive intelligence.
• Predictive analytics to refine sales enablement and revenue forecasting.
• Data-backed precision for executing GTM strategies at scale.

Positioning for Industry Leadership

• Trusted by high-growth companies, private equity-backed ventures, and enterprise brands.
• Merging technology, storytelling, data, and strategy for next-level marketing impact.
• Capital-efficient expansion with a focus on AI, recurring revenue models, and investor appeal.

The integration of SFMinc.co and TruLata marks a new era in AI-powered marketing, where cutting-edge intelligence meets compelling brand engagement. This next-generation firm is poised to deliver scalable, transformative growth in an increasingly data-driven digital economy.